Offline Scratch offs could convert like *crazy* if done right- you think?

Ryan Gabriel · 07-17-2009, 12:49 PM

Custom made scratch offs direct to free CPA offers.

Has anyone had this idea before, or even implemented it?

Through searching for cheap printing services online, I found a site that will do custom scratch off tickets for about $.25 each, when you order a few hundred.

You could design a "Chance to win a $250 Gas Card" scratch off ticket, and of course, everyone would be a winner. They would be directed to your site which would redirect to one of the free gas card CPA offers.

Conversion rates would be sky high with this method, I think- most people would scratch them off, and once they see they are a "winner" I doubt many will throw the ticket away.

Given the low payout of such CPA offers, however, I'm still not convinced it would be profitable. 12% would be just about break even, and even then we're not taking into consideration distribution costs- just printing costs.

Anyone have any other ideas how custom scratch off cards could be monetized?

Ryan Gabriel · 07-17-2009, 08:03 PM

Oh come on, am I going to have to invest $100 and a half day's time all by my lonesome to test out this idea?

If it ends up working, I'm coming back and charging you unresponsive people $197 in the WSO forum!

ChrisBa · 07-17-2009, 08:04 PM

good idea, you should test it out.. very innovative.

VipulShah · 07-17-2009, 09:01 PM

Very interesting. Let us know your progress. Offline marketing with CPA can create killer profit!

Nickg · 07-18-2009, 08:49 PM

Great idea. How would you distribute them? Thats the cost thats going to eat you up.

Kenster · 07-18-2009, 09:51 PM

I agree, offline marketing is crazy profitable. Do like I have done with offline...

Test yourself with a decent sample
Once you know conversion data, outsource
Pay school kids to distribute

Cash37 · 07-18-2009, 11:12 PM

This is as innovative as it gets. Instead of $1 CPA offers you can use this to promote some of the free trial $30 CPA offers....

gtrplyr · 07-19-2009, 01:02 AM

You could do weight loss scratch off's....distribute them at gym's, etc..

Everyone wins...and all they have to do is go to myweightloss.com (or whatever) to claim their Acai Weight Loss trial.

MicahF7 · 07-19-2009, 01:40 AM

I think its great... Sent you PM!

Micah Rush

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07-17-2009, 12:49 PM	#1
Ryan Gabriel Sleep = Cousin of Death War Room Member Join Date: May 2008 Location: Illinois, USA Posts: 167 Thanks: 9 Thanked 3 Times in 3 Posts Contact Info	*Offline Scratch offs could convert like crazy* if done right- you think? Custom made scratch offs direct to free CPA offers.** Has anyone had this idea before, or even implemented it? Through searching for cheap printing services online, I found a site that will do custom scratch off tickets for about $.25 each, when you order a few hundred. You could design a "Chance to win a $250 Gas Card" scratch off ticket, and of course, everyone would be a winner. They would be directed to your site which would redirect to one of the free gas card CPA offers. Conversion rates would be sky high with this method, I think- most people would scratch them off, and once they see they are a "winner" I doubt many will throw the ticket away. Given the low payout of such CPA offers, however, I'm still not convinced it would be profitable. 12% would be just about break even, and even then we're not taking into consideration distribution costs- just printing costs. Anyone have any other ideas how custom scratch off cards could be monetized?

07-17-2009, 08:03 PM	#2
Ryan Gabriel Sleep = Cousin of Death War Room Member Join Date: May 2008 Location: Illinois, USA Posts: 167 Thanks: 9 Thanked 3 Times in 3 Posts Contact Info	*Re: Offline Scratch offs could convert like crazy* if done right- you think?** Oh come on, am I going to have to invest $100 and a half day's time all by my lonesome to test out this idea? If it ends up working, I'm coming back and charging you unresponsive people $197 in the WSO forum!

07-17-2009, 08:04 PM	#3
ChrisBa Senior Warrior Member Join Date: Jun 2008 Posts: 4,122 Thanks: 9 Thanked 508 Times in 402 Posts Social Networking	*Re: Offline Scratch offs could convert like crazy* if done right- you think?** good idea, you should test it out.. very innovative.
	I'm Living MY DREAM Thanks to AFF PLAYBOOK! You Can Too! Or Jump on the IM GRIND!

07-17-2009, 09:01 PM	#4
VipulShah Active Warrior War Room Member Join Date: Feb 2009 Location: Aliso Viejo, CA Posts: 97 Thanks: 5 Thanked 2 Times in 2 Posts Contact Info	*Re: Offline Scratch offs could convert like crazy* if done right- you think?** Very interesting. Let us know your progress. Offline marketing with CPA can create killer profit!

07-18-2009, 08:49 PM	#5
Nickg Warrior Member War Room Member Join Date: Dec 2008 Posts: 3 Thanks: 0 Thanked 0 Times in 0 Posts	*Re: Offline Scratch offs could convert like crazy* if done right- you think?** Great idea. How would you distribute them? Thats the cost thats going to eat you up.

07-18-2009, 09:51 PM	#6
Kenster Krazy Kenster War Room Member Join Date: Jan 2009 Posts: 5,111 Blog Entries: 11 Thanks: 672 Thanked 2,009 Times in 885 Posts	*Re: Offline Scratch offs could convert like crazy* if done right- you think?** I agree, offline marketing is crazy profitable. Do like I have done with offline... Test yourself with a decent sample Once you know conversion data, outsource Pay school kids to distribute

07-18-2009, 11:12 PM	#7
Cash37 Senior Warrior Member War Room Member Join Date: Jul 2006 Location: North Carolina, USA. Posts: 2,134 Thanks: 153 Thanked 182 Times in 108 Posts Social Networking	*Re: Offline Scratch offs could convert like crazy* if done right- you think?** This is as innovative as it gets. Instead of $1 CPA offers you can use this to promote some of the free trial $30 CPA offers....
	How to Sell Art Online

07-19-2009, 01:02 AM	#8
gtrplyr Active Warrior Join Date: Jul 2009 Posts: 39 Thanks: 0 Thanked 3 Times in 1 Post	*Re: Offline Scratch offs could convert like crazy* if done right- you think?** You could do weight loss scratch off's....distribute them at gym's, etc.. Everyone wins...and all they have to do is go to myweightloss.com (or whatever) to claim their Acai Weight Loss trial.
	AffiliIt Review - I am making serious bank. You can too!

07-19-2009, 01:40 AM	#9
MicahF7 Micah Rush Join Date: Aug 2008 Posts: 443 Thanks: 28 Thanked 111 Times in 34 Posts	*Re: Offline Scratch offs could convert like crazy* if done right- you think?** I think its great... Sent you PM! Micah Rush <><