Why to promote both CPS & CPA Offers

Saj Gupta · 07-21-2009, 03:03 PM

I have been doing CPS for about 5 years now and CPA for 1.5 yrs. CPS or Cost per sale offers stay for a long time and do not expire like cost per acquisition/action offer. The reason being merchants only pay you commission when a sale is made for CPS, whereas for they need to pay you for a lead in CPA no matter if the lead is good or bad (that's why they shave off some leads).

So while you are focusing on CPA offers out there, it becomes a bit difficult to have long term goals, unless you become really good at switching offers within the same niche. This can be a challenge for form fill offers and is easy to do in email/zip submits.

It's good to promote CPS for long term benefits and CPA for short to mid-term.

gabidragomir · 07-22-2009, 04:09 AM

So CPA offers are very volatile and change very fast..

So stick to CPS offers should do it long term

07-21-2009, 03:03 PM	#1
Saj Gupta Advanced Warrior War Room Member Join Date: Jun 2009 Location: Houston, TX Posts: 615 Thanks: 43 Thanked 32 Times in 19 Posts	Why to promote both CPS & CPA Offers I have been doing CPS for about 5 years now and CPA for 1.5 yrs. CPS or Cost per sale offers stay for a long time and do not expire like cost per acquisition/action offer. The reason being merchants only pay you commission when a sale is made for CPS, whereas for they need to pay you for a lead in CPA no matter if the lead is good or bad (that's why they shave off some leads). So while you are focusing on CPA offers out there, it becomes a bit difficult to have long term goals, unless you become really good at switching offers within the same niche. This can be a challenge for form fill offers and is easy to do in email/zip submits. It's good to promote CPS for long term benefits and CPA for short to mid-term.
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07-22-2009, 04:09 AM	#2
gabidragomir the shaman marketer Join Date: Dec 2005 Location: , Bucharest , Romania. Posts: 11 Thanks: 0 Thanked 0 Times in 0 Posts Contact Info	Re: Why to promote both CPS & CPA Offers So CPA offers are very volatile and change very fast.. So stick to CPS offers should do it long term