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#1 |
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HyperActive Warrior
War Room Member
Join Date: Apr 2009
Location: London UK
Posts: 129
Thanks: 20
Thanked 0 Times in 0 Posts
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Hi Guys
Im just about to start cpa Im signed up with max bounty and lidango networks the best epc offers on max bounty are around $0.90 whilst on lidango its more like $7. Are epc 's calculated differently on different networks ? Obviously the higher the better right ? If the epc is calculated by cost per 100 clicks as i read online. Does this mean if you have an epc of $1 you should only be paying $0.01 per click on ppc ? thanks Robert |
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#2 |
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HyperActive Warrior
War Room Member
Join Date: Feb 2007
Posts: 399
Thanks: 8
Thanked 95 Times in 43 Posts
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Different networks will have different numbers because they have different publishers. Maxbounty probably has a lower EPC because they have many more affiliates pushing a lot more traffic to that offer than lidango does. As a general rule you should ignore EPC and test each offer for yourself.
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#3 |
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Active Warrior
Join Date: Sep 2007
Location: Thousand Oaks, CA, USA.
Posts: 35
Thanks: 0
Thanked 4 Times in 2 Posts
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How a network or affiliate program calculates EPC or conversion rates will vary from one to the next. While some using the same back end might be using a common formula to calculate the rate, be aware there are many tricks that can go on behind the scene.
For example - someone can add or remove clicks, leads or sales to a campaign to inflate the numbers in their favor. If it is a stand alone affiliate program, you need to ask - are they counting first page, second page, third page, join page hits? Raw or unique? In the past 14 years I've seen all kinds of tricks played by programs - especially the ones that claim to convert the best. Join page conversion rate will always out-perform first page conversion rate. p2y is right - what other people claim to be earning doesn't mean anything - the bottom line is you need to test it yourself and see what the campaign is worth to your traffic - not theirs. Regards, Mike |
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Mike Bertrand - Affiliate Network Manager for www.Affiliace.com
New Campaign: Passion Search Online Dating paying $40 |
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#4 | |
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Advanced Warrior
Join Date: Jun 2008
Posts: 526
Thanks: 0
Thanked 26 Times in 24 Posts
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Quote:
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