Creatives/Banners for CPA offers

kimmer551 · 02-12-2010, 06:41 PM

We all know that CPA is the rage at the moment, and good money in it too! Here is my question, so many CPA networks have lots of affiliate promoting offers, is it a good idea to create your own banners/link to advertise with, to stand apart from the crowd? I mean once you see the same old banner/link, you avoid clicking on them! Is it against the TOS with the network to make your own banners? Thanks.
P.S If it is a good idea to make Banners,and resize them, anyone know of any good banner makers/creators to use? Thanks for the input.

FredFarnes · 02-12-2010, 10:11 PM

Yes, make your own banners, you can get better CTR that way (very often).

Also, many CPA offers do not have the right size of banner for the available advert space, so often you have to make your own.

Check with you AM, some offers require approval of any creatives that are used with their offer. Offers with limitations will usually have conditions that you must review, so pay attention to those.
Check with you AM if you have any doubt.

CPAmojo · 02-12-2010, 10:14 PM

It is against some TOS to create your own banners. This is to prevent affiliates from making claims that the advertiser themselves can't. For example: show two women on an ad, one overweight and the other extremely skinny, then claim that they are actual results.

Landing pages are another story. Many prefer you to have a landing page as this "presells" the visitor. You still can't make outrageous claims.

Ask your affiliate manager for the specific offer that you want to run and they can tell you if it is against the advertiser's TOS.

02-12-2010, 06:41 PM	#1
kimmer551 No Money! No Honey! Join Date: May 2006 Posts: 342 Thanks: 6 Thanked 22 Times in 22 Posts Social Networking	Creatives/Banners for CPA offers We all know that CPA is the rage at the moment, and good money in it too! Here is my question, so many CPA networks have lots of affiliate promoting offers, is it a good idea to create your own banners/link to advertise with, to stand apart from the crowd? I mean once you see the same old banner/link, you avoid clicking on them! Is it against the TOS with the network to make your own banners? Thanks. P.S If it is a good idea to make Banners,and resize them, anyone know of any good banner makers/creators to use? Thanks for the input.

02-12-2010, 10:11 PM	#2
FredFarnes (not my real name) War Room Member Join Date: Apr 2009 Posts: 469 Thanks: 10 Thanked 39 Times in 32 Posts	Re: Creatives/Banners for CPA offers Yes, make your own banners, you can get better CTR that way (very often). Also, many CPA offers do not have the right size of banner for the available advert space, so often you have to make your own. Check with you AM, some offers require approval of any creatives that are used with their offer. Offers with limitations will usually have conditions that you must review, so pay attention to those. Check with you AM if you have any doubt.
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02-12-2010, 10:14 PM	#3
CPAmojo Warrior CPA Network Join Date: Feb 2010 Location: Florida Posts: 72 Thanks: 1 Thanked 4 Times in 4 Posts Social Networking Contact Info	Re: Creatives/Banners for CPA offers It is against some TOS to create your own banners. This is to prevent affiliates from making claims that the advertiser themselves can't. For example: show two women on an ad, one overweight and the other extremely skinny, then claim that they are actual results. Landing pages are another story. Many prefer you to have a landing page as this "presells" the visitor. You still can't make outrageous claims. Ask your affiliate manager for the specific offer that you want to run and they can tell you if it is against the advertiser's TOS.
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