PopUp or PopUnder in PPV campaigns?

Dayne Dylan · 02-17-2010, 11:34 AM

Which do you use and which have you found most successful when running your PPV campaigns?

Just curious as I now some networks like Media Traffic give you the option.

PPV Guru · 02-17-2010, 03:32 PM

Quote:

Originally Posted by Dayne Dylan

Which do you use and which have you found most successful when running your PPV campaigns?

Just curious as I now some networks like Media Traffic give you the option.

Well, most CPV/PPV networks default at pop up campaigns. The only one that doesn't do pop up but pop under is Adon Network. But, for some reason, it seems to convert better for them.

PPV Guru · 02-17-2010, 03:33 PM

Oh, your question. Pop up works best

Dayne Dylan · 02-17-2010, 03:36 PM

You can do it in Media Traffic as well. Just an FYI.

PPV Guru · 02-17-2010, 03:40 PM

Quote:

Originally Posted by Dayne Dylan

You can do it in Media Traffic as well. Just an FYI.

Yeah, you're right. My mistake. Thanks for the save.

TE2 · 02-17-2010, 04:14 PM

For the record...

The correct terminology is "Pop-over" and "Pop-under".

Pop-up and Pop-over are not the same thing - they use different technology. The former can be blocked and the second can not.

Also, it is important to note that what you target, what CPV network you use, and what offer you present are key factors in whether a campaign will be successful/profitable. Where a Pop-over may work well for one campaign, it may not work well as a Pop-under. And vice versa.

I have said it before, but here it is again...

Test, test, test!

Regards,

John

Dayne Dylan · 02-17-2010, 04:18 PM

So I see that on Media Traffic, you have the option of a Pop-Under or a Pop-Up. I'm guessing I should probably go with a Pop-Under since many of the Pop-Up's may get blocked?

PPV Guru · 02-17-2010, 04:18 PM

I do believe his question was directed at individual preferences and what we each use individually. I merely discussed my personal experiences...and my campaigns convert better with pop up traffic.

You can call it pop up, pop over...it really doesn't matter. The idea is another page pops in front of the current page you're on and delivers another ad or landing for them to see. Pop up or pop over is irrelevant to the question posed, especially since they both essentially function the same.

Quote:

Originally Posted by TE2

For the record...

The correct terminology is "Pop-over" and "Pop-under".

Pop-up and Pop-over are not the same thing - they use different technology. The former can be blocked and the second can not.

Also, it is important to note that what you target, what CPV network you use, and what offer you present are key factors in whether a campaign will be successful/profitable. Where a Pop-over may work well for one campaign, it may not work well as a Pop-under. And vice versa.

I have said it before, but here it is again...

Test, test, test!

Regards,

John

PPV Guru · 02-17-2010, 04:22 PM

Quote:

Originally Posted by Dayne Dylan

So I see that on Media Traffic, you have the option of a Pop-Under or a Pop-Up. I'm guessing I should probably go with a Pop-Under since many of the Pop-Up's may get blocked?

Pop up (or pop over) can't be blocked because the action tells the browser to open a new full window or tab. Pop up blockers can only block javascript or other programming language pop ups. It can't block it when the toolbar (or game, if that is the downloaded product by the visitor) is telling the browswer to open a new window.

Dayne Dylan · 02-17-2010, 04:25 PM

Thanks, that is good to know and I'm glad I have that cleared up.

I must say, this PPV game is interesting. I love learning more about it, and testing. In a way, I can see how someone could hit the right traffic source and offer, and go gang busters. That is what makes it exciting. For now, I'm in testing mode and mainly losing money mode....but I'm learning quickly. ;-)

Quote:

Originally Posted by PPV Guru

Pop up (or pop over) can't be blocked because the action tells the browser to open a new full window or tab. Pop up blockers can only block javascript or other programming language pop ups. It can't block it when the toolbar (or game, if that is the downloaded product by the visitor) is telling the browswer to open a new window.

PPV Guru · 02-17-2010, 04:28 PM

Quote:

Originally Posted by Dayne Dylan

Thanks, that is good to know and I'm glad I have that cleared up.

I must say, this PPV game is interesting. I love learning more about it, and testing. In a way, I can see how someone could hit the right traffic source and offer, and go gang busters. That is what makes it exciting. For now, I'm in testing mode and mainly losing money mode....but I'm learning quickly. ;-)

Awesome. Well, not that you're losing money, but that you're pressing forward and testing this stuff and are seeing the possiblities of it.

You'll make it.

sergit · 02-17-2010, 04:37 PM

Last time I checked you only can have pop-under on TrafficVance

Quote:

Originally Posted by PPV Guru

Well, most CPV/PPV networks default at pop up campaigns. The only one that doesn't do pop up but pop under is Adon Network. But, for some reason, it seems to convert better for them.

PPV Guru · 02-17-2010, 04:41 PM

Quote:

Originally Posted by sergit

Last time I checked you only can have pop-under on TrafficVance

Like I've said. Some networks only allow pop under traffic. I use Traffic Vance too, Jonathan Vogel VP of TV is a close friend of mine...he's been on my webinars a few times.

However, the gentleman was referring to Media Traffic where you can choose between the two.

Peter Gregory · 02-17-2010, 05:13 PM

You definitely need to test and see what works best for you as there are so many factors to consider. Different offers/services require different techniques.

IMO - Pop under is often more about brand recognition than anything and as long as you can keep form your pop-ups getting blocked than that would serve almost the same if not better quality.

PPV Guru · 02-17-2010, 05:18 PM

Quote:

Originally Posted by mainstreamad

You definitely need to test and see what works best for you as there are so many factors to consider. Different offers/services require different techniques.

IMO - Pop under is often more about brand recognition than anything and as long as you can keep form your pop-ups getting blocked than that would serve almost the same if not better quality.

GREAT answer! I didn't even think about that scenario and you're right, it's mostly the netflix or eharmony pop under that I've converted that way. It builds brand because it doesn't interfere with user experience at all.

Pop unders appear behind browsers, so usually the user doesn't recognize it until they close or minimize their windows. However, I did convert a lot of my already recognized branded offers using pop under.

jonhmatter · 02-18-2010, 12:40 AM

I'm guessing I should probably go with a Pop-Under since many of the Pop-Up's may get blocked?

bbrock32 · 02-18-2010, 05:27 AM

What you call popups are not really popups. As ppv guru said , they are popovers , and they can't be blocked since they are opened on a fresh new instance of the browser.

Popovers , when triggered , are displayed over the window the user is currently browsing . It has the benefit that they can't be missed , but many users close them immediately.

Popunders , on the other side , are loaded minimized. So the user must click on the taskbar window to see them . While they are not closed immediately , since they are less intrusive , there is the problem that the user might see them much later then when they pop. This way they might not be really targeted most of the time , since the user might be browsing a totally different site when he sees them.

However , choosing the right one depends from campaign to campaign. I have had success with both , and your best bet would be testing.

TE2 · 02-18-2010, 09:18 AM

Quote:

Originally Posted by Dayne Dylan

So I see that on Media Traffic, you have the option of a Pop-Under or a Pop-Up. I'm guessing I should probably go with a Pop-Under since many of the Pop-Up's may get blocked?

Again, CPV uses Pop-over NOT Pop-Up technology. There is a big difference. Pop-up is blockable, Pop-over is not. CPV Pop-overs are NOT blockable. If your CPV network does Pop-overs, they can't be blocked.

Quote:

Originally Posted by PPV Guru

You can call it pop up, pop over...it really doesn't matter...

...Pop up or pop over is irrelevant to the question posed, especially since they both essentially function the same.

Hey Phon - I was not directing my comment at you or anyone in particular. Just trying to educate and make readers understand that there is a difference between a Pop-up and a Pop-Over. I stand by my statement and say it again - Yes, it DOES matter.

It is also important to understand that CPV networks provide Pop-overs and Pop-unders but do NOT use Pop-up technology.

Call it nit picky, but in this game, accuracy and detail can be the difference between success and failure.

Quote:

Originally Posted by sergit

Last time I checked you only can have pop-under on TrafficVance

Quote:

Originally Posted by jonhmatter

I'm guessing I should probably go with a Pop-Under since many of the Pop-Up's may get blocked?

As stated above, CPV networks do NOT use Pop-ups, you can use Pop-over or Pop-under depending on what your CPV network provides. Media Traffic does both and you can choose which one when you set up your campaign. There are other CPV networks that do both but you will need to ask your AM and they will need to set it for you - typically it is a global setting and all of your campaigns would be which ever one you choose.

Quote:

Originally Posted by bbrock32

What you call popups are not really popups. As ppv guru said , they are popovers , and they can't be blocked since they are opened on a fresh new instance of the browser.

Hmmmm... I think it was me that made this distinction.

Quote:

Originally Posted by bbrock32

However, choosing the right one depends from campaign to campaign. I have had success with both, and your best bet would be testing.

I think I said that too...

Not looking to start a battle of words or get anyone worked up, just trying to educate and make people understand that the small stuff (even terminology) can determine their success.

Respectfully,

John

Dayne Dylan · 02-18-2010, 09:34 AM

So why on Media Traffic does it say Pop-Up, not Pop-Over? I'm a bit confused as to which is showing or if they mean it is indeed a pop-over not a pop-up.

PPV Guru · 02-18-2010, 09:43 AM

Quote:

Originally Posted by Dayne Dylan

So why on Media Traffic does it say Pop-Up, not Pop-Over? I'm a bit confused as to which is showing or if they mean it is indeed a pop-over not a pop-up.

Most networks either do pop up or pop under. Pop over must be on one of the networks I don't care to use too much. To be honest, all I use (now) are Traffic Vance, Media Traffic, Adon Network and Direct CPV....none of those do pop over.

I believe Clicksor and Zango do pop over....I don't know. I don't use them nor do I recommend them. If you're on Media traffic or Traffic Vance, you never have to worry about pop over traffic, just focus on information about pop up and pop under.

TE2 · 02-18-2010, 09:47 AM

Quote:

Originally Posted by Dayne Dylan

So why on Media Traffic does it say Pop-Up, not Pop-Over? I'm a bit confused as to which is showing or if they mean it is indeed a pop-over not a pop-up.

You are correct that in the MT campaign settings, that is does say "Pop up".

One would think that a CPV provider would use the correct terminology in their user interface but they don't in this instance. You would think they would understand that it confuses people. Especially, when time and time again, CPV networks go to the trouble of explaining how their technology works.

While I do use, like and recommend MT, they have their faults and that is only one of them. Talk to their AM's sometime and you may see what I mean. On too many occassions they were not able to answer even the most basic questions about their traffic, technology, etc...

Regards,

John

PPV Guru · 02-18-2010, 09:50 AM

Quote:

Originally Posted by bbrock32

What you call popups are not really popups. As ppv guru said , they are popovers , and they can't be blocked since they are opened on a fresh new instance of the browser.

Thanks buddy. John did make the pop over distinction, however, you're right, I did comment about it opening in a different window and can't be blocked. Thanks for helping me out here

To everyone else, yes, I may be called pop over. However, what the gentleman is saying is, Media Traffic says "Pop Up" as an option. They don't call it Pop Over which is where the confusion lays.

I think it's important that we not care about technical terms and deal with the functionality of such actions generated by our ad campaigns. Terms vary from network to network, it's not always the same across the board.

The important thing is that the gentleman gets information from people who are converting using these networks. I convert with all of my networks and so when I tell someone to use Pop Up traffic or Pop Under traffic with a certain setting or two, I'm giving them a blueprint to success.

TE2 · 02-18-2010, 10:05 AM

Quote:

Originally Posted by PPV Guru

Most networks either do pop up or pop under. Pop over must be on one of the networks I don't care to use too much. To be honest, all I use (now) are Traffic Vance, Media Traffic, Adon Network and Direct CPV....none of those do pop over.

I believe Clicksor and Zango do pop over....I don't know. I don't use them nor do I recommend them. If you're on Media traffic or Traffic Vance, you never have to worry about pop over traffic, just focus on information about pop up and pop under.

Not a single one of those uses Pop-ups, they may incorrectly use the term Pop-up but they all use ad serving technology that displays a Pop-over window (aka - new browser window instance).

Regards,

John

TE2 · 02-18-2010, 10:13 AM

Quote:

Originally Posted by PPV Guru

The important thing is that the gentleman gets information from people who are converting using these networks. I convert with all of my networks and so when I tell someone to use Pop Up traffic or Pop Under traffic with a certain setting or two, I'm giving them a blueprint to success.

Gads, this is starting to look like a John vs. Phon contest. Not my intent.

Yup, the most important thing is how the campaign is setup as I stated in my first post. I have conversions with both pop-over and pop-under traffic.

It important to understand that a campaign can work on one CPV network and fail with the identical campaign running on a different CPV network - even when both use the same pop-over or pop-under.

Test, test, test...

Regards,

John

PPV Guru · 02-18-2010, 10:17 AM

Quote:

Originally Posted by TE2

Gads, this is starting to look like a John vs. Phon contest. Not my intent.

Yup, the most important thing is how the campaign is setup as I stated in my first post. I have conversions with both pop-over and pop-under traffic.

It important to understand that a campaign can work on one CPV network and fail with the identical campaign running on a different CPV network - even when both use the same pop-over or pop-under.

Regards,

John

I see your point John. However, they're called Pop Up still, even the networks still have them listed and named Pop Up. It acts like pop over, I agree.

We all have agreed there buddy. I just don't think it matters what we call it as long as we know what it does. But, for someone breaking into CPV/PPV traffic and with all of the networks calling it Pop Up and not Pop Over, I just feel debates and conversations about terminology is pointless.

The gentleman understands what the pop does and that gives him more control over how he makes decisions to use that advertising resource. This other side stuff is irrelevant at best.

TE2 · 02-18-2010, 11:18 AM

Phon,

I agree some did understand what it does but... others did not. And again we agree, the most important thing is understanding how CPV networks do it. Sad that in many cases, their own misuse of terminology confuses people.

John

bbrock32 · 02-18-2010, 11:21 AM

Quote:

Quote:
Originally Posted by bbrock32

What you call popups are not really popups. As ppv guru said , they are popovers , and they can't be blocked since they are opened on a fresh new instance of the browser.

Hmmmm... I think it was me that made this distinction.

Quote:
Originally Posted by bbrock32

However, choosing the right one depends from campaign to campaign. I have had success with both, and your best bet would be testing.

I think I said that too...

Easy tiger, no one is taking your merits for the explanation on popovers.
I just wanted to explain it in more detail and share my experience.
However I gave you credit on that if you read above

TE2 · 02-18-2010, 11:26 AM

Quote:

Originally Posted by bbrock32

Easy tiger, no one is taking your merits for the explanation on popovers.
I just wanted to explain it in more detail and share my experience.
However I gave you credit on that if you read above

Grrrrr, Grrrr....

I mean meow meow...

No offense taken - and as one of my colleagues once said of me:

"You put the anal in analysis"

And he stated it as a compliment.

Regards,

John

PPC-Coach · 02-18-2010, 11:30 AM

If it is a pop under only as the option, you have to make your landing page differently. Instead of the primary product or service that you could display in a pop over, you have to use a product or service that is complimentary to the page you are popping UNDER.

For example, if you're bidding on acai berries, you don't want your pop under to be an acai berry offer, (odds are they may have already bought that and are now closing the window or moving on...) So instead you want to show a colon cleanse type offer that compliments acai berries. Your landing page could say that.

"Did you just buy acai berries?"

"Make sure you follow that up with a good colon cleanse here..."

Works like a charm and it's all dependent on whether your ad or landing page is above or below the existing page.

TE2 · 02-18-2010, 12:11 PM

Quote:

Originally Posted by PPC-Coach

If it is a pop under only as the option, you have to make your landing page differently. Instead of the primary product or service that you could display in a pop over, you have to use a product or service that is complimentary to the page you are popping UNDER.

For example, if you're bidding on acai berries, you don't want your pop under to be an acai berry offer, (odds are they may have already bought that and are now closing the window or moving on...) So instead you want to show a colon cleanse type offer that compliments acai berries. Your landing page could say that.

"Did you just buy acai berries?"

"Make sure you follow that up with a good colon cleanse here..."

Works like a charm and it's all dependent on whether your ad or landing page is above or below the existing page.

Hey Wil,

You're giving away all the secret tactics...

Regards,

John

Clicksor_CS · 03-10-2010, 11:48 AM

Clicksor's PPV campaign also supports in full page pop under format. And if you would like to have more information/suggestions specifically regarding on your campaign, please feel free sign up an account and contact your account manager.

Best Regards,

Clicksor_CS

bgucor · 03-11-2010, 05:51 PM

Test different networks with different settings.

justnewbie · 03-13-2010, 09:27 AM

Quote:

Originally Posted by Dayne Dylan

Which do you use and which have you found most successful when running your PPV campaigns?

Just curious as I now some networks like Media Traffic give you the option.

I'm having slightly better results with pop unders. Personally i do not really like pop ups while i'm surfing. Applying the same thinking to my visitors.

ChrisBa · 03-13-2010, 09:28 AM

Quote:

Originally Posted by Dayne Dylan

Which do you use and which have you found most successful when running your PPV campaigns?

Just curious as I now some networks like Media Traffic give you the option.

Often pop-up will work better, but it is important to test - sometimes pop-unders do work better

02-17-2010, 11:34 AM	#1
Dayne Dylan Senior Warrior Member War Room Member Join Date: Sep 2004 Location: USA Posts: 2,572 Thanks: 132 Thanked 82 Times in 53 Posts	PopUp or PopUnder in PPV campaigns? Which do you use and which have you found most successful when running your PPV campaigns? Just curious as I now some networks like Media Traffic give you the option.
	Create and Differentiate... Illuminate Your Buyers Need or Want... ...Grow Rich.

02-17-2010, 03:33 PM	#3
PPV Guru Stephon "Phon" Rudd War Room Member Join Date: Oct 2009 Posts: 374 Thanks: 23 Thanked 89 Times in 28 Posts Contact Info	Re: PopUp or PopUnder in PPV campaigns? Oh, your question. Pop up works best
	[FREE WF METHOD] My 10 Step Guide To SEO Success (For Newbies) [FREE WF METHOD] My Back Linking Strategy (For Newbies) CLICK HERE ====> NEW SEO WSO! <==== CLICK HERE

02-17-2010, 03:36 PM	#4
Dayne Dylan Senior Warrior Member War Room Member Join Date: Sep 2004 Location: USA Posts: 2,572 Thanks: 132 Thanked 82 Times in 53 Posts	Re: PopUp or PopUnder in PPV campaigns? You can do it in Media Traffic as well. Just an FYI.
	Create and Differentiate... Illuminate Your Buyers Need or Want... ...Grow Rich.

02-17-2010, 04:14 PM	#6
TE2 Advanced Offline Warrior War Room Member Join Date: Mar 2007 Location: St. Louis Area Posts: 901 Blog Entries: 1 Thanks: 180 Thanked 227 Times in 143 Posts	Re: PopUp or PopUnder in PPV campaigns? For the record... The correct terminology is "Pop-over" and "Pop-under". Pop-up and Pop-over are not the same thing - they use different technology. The former can be blocked and the second can not. Also, it is important to note that what you target, what CPV network you use, and what offer you present are key factors in whether a campaign will be successful/profitable. Where a Pop-over may work well for one campaign, it may not work well as a Pop-under. And vice versa. I have said it before, but here it is again... Test, test, test! Regards, John
	How do you keep a Warrior in suspense? Click here for the answer Real learning and results begin when you take action - get busy!

02-17-2010, 04:18 PM	#7
Dayne Dylan Senior Warrior Member War Room Member Join Date: Sep 2004 Location: USA Posts: 2,572 Thanks: 132 Thanked 82 Times in 53 Posts	Re: PopUp or PopUnder in PPV campaigns? So I see that on Media Traffic, you have the option of a Pop-Under or a Pop-Up. I'm guessing I should probably go with a Pop-Under since many of the Pop-Up's may get blocked?
	Create and Differentiate... Illuminate Your Buyers Need or Want... ...Grow Rich.

02-17-2010, 05:13 PM	#14
Peter Gregory HyperActive Warrior Join Date: Dec 2009 Location: Los Angeles Area Posts: 311 Thanks: 38 Thanked 46 Times in 40 Posts Social Networking	Re: PopUp or PopUnder in PPV campaigns? You definitely need to test and see what works best for you as there are so many factors to consider. Different offers/services require different techniques. IMO - Pop under is often more about brand recognition than anything and as long as you can keep form your pop-ups getting blocked than that would serve almost the same if not better quality.
	Santa Clarita Real Estate\|Stock Prices

02-18-2010, 12:40 AM	#16
jonhmatter Warrior Member Join Date: Jan 2010 Posts: 9 Thanks: 0 Thanked 0 Times in 0 Posts	Re: PopUp or PopUnder in PPV campaigns? I'm guessing I should probably go with a Pop-Under since many of the Pop-Up's may get blocked?

02-18-2010, 05:27 AM	#17
bbrock32 HyperActive Warrior Join Date: Mar 2009 Posts: 159 Thanks: 1 Thanked 33 Times in 23 Posts	Re: PopUp or PopUnder in PPV campaigns? What you call popups are not really popups. As ppv guru said , they are popovers , and they can't be blocked since they are opened on a fresh new instance of the browser. Popovers , when triggered , are displayed over the window the user is currently browsing . It has the benefit that they can't be missed , but many users close them immediately. Popunders , on the other side , are loaded minimized. So the user must click on the taskbar window to see them . While they are not closed immediately , since they are less intrusive , there is the problem that the user might see them much later then when they pop. This way they might not be really targeted most of the time , since the user might be browsing a totally different site when he sees them. However , choosing the right one depends from campaign to campaign. I have had success with both , and your best bet would be testing.
	-----> AffExpert.com - The Best PPV/PPC Tools Out There!<-----

02-18-2010, 09:34 AM	#19
Dayne Dylan Senior Warrior Member War Room Member Join Date: Sep 2004 Location: USA Posts: 2,572 Thanks: 132 Thanked 82 Times in 53 Posts	Re: PopUp or PopUnder in PPV campaigns? So why on Media Traffic does it say Pop-Up, not Pop-Over? I'm a bit confused as to which is showing or if they mean it is indeed a pop-over not a pop-up.
	Create and Differentiate... Illuminate Your Buyers Need or Want... ...Grow Rich.

02-18-2010, 11:18 AM	#26
TE2 Advanced Offline Warrior War Room Member Join Date: Mar 2007 Location: St. Louis Area Posts: 901 Blog Entries: 1 Thanks: 180 Thanked 227 Times in 143 Posts	Re: PopUp or PopUnder in PPV campaigns? Phon, I agree some did understand what it does but... others did not. And again we agree, the most important thing is understanding how CPV networks do it. Sad that in many cases, their own misuse of terminology confuses people. John
	How do you keep a Warrior in suspense? Click here for the answer Real learning and results begin when you take action - get busy!

02-18-2010, 11:30 AM	#29
PPC-Coach Senior Warrior Member War Room Member Join Date: Sep 2007 Location: , , . Posts: 2,236 Thanks: 31 Thanked 504 Times in 303 Posts	Re: PopUp or PopUnder in PPV campaigns? If it is a pop under only as the option, you have to make your landing page differently. Instead of the primary product or service that you could display in a pop over, you have to use a product or service that is complimentary to the page you are popping UNDER. For example, if you're bidding on acai berries, you don't want your pop under to be an acai berry offer, (odds are they may have already bought that and are now closing the window or moving on...) So instead you want to show a colon cleanse type offer that compliments acai berries. Your landing page could say that. "Did you just buy acai berries?" "Make sure you follow that up with a good colon cleanse here..." Works like a charm and it's all dependent on whether your ad or landing page is above or below the existing page.

03-10-2010, 11:48 AM	#31
Clicksor_CS Warrior Member Join Date: Mar 2009 Posts: 11 Thanks: 0 Thanked 0 Times in 0 Posts	Re: PopUp or PopUnder in PPV campaigns? Clicksor's PPV campaign also supports in full page pop under format. And if you would like to have more information/suggestions specifically regarding on your campaign, please feel free sign up an account and contact your account manager. Best Regards, Clicksor_CS

03-11-2010, 05:51 PM	#32
bgucor Active Warrior Join Date: Jun 2009 Posts: 49 Thanks: 0 Thanked 0 Times in 0 Posts	Re: PopUp or PopUnder in PPV campaigns? Test different networks with different settings.