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Old 04-06-2010, 08:01 AM   #1
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Default Does EPC or Networking earnings mean high converting offer ?

Hi,

I would like to understand how EPC and Network earnings work Can you explain it to me ?
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Old 04-06-2010, 04:42 PM   #2
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Default Re: Does EPC or Networking earnings mean high converting offer ?

It means nothing really, many networks have been known to fake network EPC's.. if your using CPV the EPC will be much lower than SEO, PPC, etc..

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Old 04-06-2010, 08:43 PM   #3
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Default Re: Does EPC or Networking earnings mean high converting offer ?

High conversion rate also != high EPCs

But it's important to know your EPC for long term growth on campaigns.

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Old 04-06-2010, 09:13 PM   #4
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Default Re: Does EPC or Networking earnings mean high converting offer ?

EPCs represent the overall health of the offer and it does not mean that you will achieve same results.
When choosing a offer to promote along with the usual research, you also need to see the offer in terms of customer point of view... is it appealing? does it provide value ? whats you first impression when you see the offer as a customer.. .etc.. etc
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