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Old 05-27-2010, 07:26 AM   #1
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Default Question about CPA, PPC Buying Traffic etc.

Warriors, Ive been testing out this new source for buying redirected traffic and directing it to my site, the site has a cpa lead widget, Ive paid $29.91 for around 997 redirects, 237 clicks and 29 leads which put me at $41.92. I am very new at cpa marketing and such, I dont really have a clear idea on what an ideal ROI is, whether it is a "numbers game" or how I can improve this. I dont really know how to tweak surveys and such so that I get 100% optimized. Im looking for some insight in which I can share my stats on this particular campaign and see if its profitable.

Thanks!
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Old 05-27-2010, 07:19 PM   #2
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Default Re: Question about CPA, PPC Buying Traffic etc.

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Originally Posted by Anthony K View Post
Warriors, Ive been testing out this new source for buying redirected traffic and directing it to my site, the site has a cpa lead widget, Ive paid $29.91 for around 997 redirects, 237 clicks and 29 leads which put me at $41.92. I am very new at cpa marketing and such, I dont really have a clear idea on what an ideal ROI is, whether it is a "numbers game" or how I can improve this. I dont really know how to tweak surveys and such so that I get 100% optimized. Im looking for some insight in which I can share my stats on this particular campaign and see if its profitable.

Thanks!
Hey Buddy, Vancouver is one place I havent been to yet...heard its beautiful.

In terms of your question, first of all, a 100% optimized campaign is impossible. There are millions of things you can test and the internet is a dynamic world so things are changing constantly. So you can get to a point where you dont want to optimize anymore but a 100% optimized target is theorectically possible but not practical.


I am not exactly sure what you are searching here for but I would suggest trying to track exactly where your traffic is coming from and try and track exactly what traffic converts and what traffic doesnt. Always be asking yourself why why why.

If possible, split test your landing page using normal split testing methodology.

Dont freak out too much about your ROI. Obviously its an important ROI, but profit is more important than ROI, particularly if your traffic isnt scalable.

best of luck buddy!

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Old 05-27-2010, 11:34 PM   #3
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Default Re: Question about CPA, PPC Buying Traffic etc.

Well there has to be a way for me to increase my ROI. Theres no point for me dumping $100 only to make $120 is there. Im new to this and I jsut cant seem to get a hold of it.
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Old 05-27-2010, 11:53 PM   #4
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Default Question about CPA, PPC Buying Traffic etc.

CPA,PPC are mainly purchasing for traffic..These are most useful to controlling traffic....
Thank you so much.....

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Old 05-28-2010, 12:38 AM   #5
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Default Re: Question about CPA, PPC Buying Traffic etc.

Is it a kw based ppc engine, ppv, or are u buying inventory in advance? Or is it ppc that is not kw based?

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