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Old 05-28-2010, 05:59 AM   #1
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Default Google VS Yahoo and Msn

I've only used adwords in the past.

How hard is to use Yahoo and Msn PPC compared to adwords?

Also, what other means of getting traffic have you tried with success?

Thanks a lot!
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Old 05-28-2010, 08:18 AM   #2
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Default Re: Google VS Yahoo and Msn

I had better results with adwords and msn as compared to yahoo.
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Old 05-28-2010, 12:35 PM   #3
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Default Re: Google VS Yahoo and Msn

Yahoo! and Bing are very simple to use, and the process to create your campaigns is pretty much the same when working with AdWords. The main advantage of working with the 2nd tier search engines are the lower bids (they are not all that lower for the short/broad keywords anymore), and the main disadvantage is the lower traffic volume (besides having less traffic, they also use to have a lower CTR).

Also, Y! and B are more flexible, so you don't need to worry a lot about user's experience as when working with Google.


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Old 05-28-2010, 12:49 PM   #4
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Default Re: Google VS Yahoo and Msn

Quote:
Originally Posted by Mário Gomes View Post
I've only used adwords in the past.

How hard is to use Yahoo and Msn PPC compared to adwords?

Also, what other means of getting traffic have you tried with success?

Thanks a lot!
Not difficult at all. In some ways its actually easier. Remember if your using Yahoo they are split up into regions and countries. For example there is a yahoo australia which just promotes to australia... so make sure you use all the different regions for maximum exposure.

According to MSN/Bing it has better conversion rates than google. So if your on a shoe string budget perhaps MSN would be a better platform. Google=best exposure.

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Old 05-28-2010, 09:52 PM   #5
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Default Re: Google VS Yahoo and Msn

Google = Most volume, difficult approvals / complaince
Yahoo = Not as strict, fair volume
MSN = ""

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Old 05-28-2010, 11:01 PM   #6
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Default Re: Google VS Yahoo and Msn

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Google = Most volume, difficult approvals / complaince
Yahoo = Not as strict, fair volume
MSN = ""
This is a fair assessment of the engines beside MSN/BING. I'm seeing this begin to pick up speed fairly quickly and their approval is usually not as strick there. I've been told by a few affiliates that they allow direct Aff-Link's and that they have better success over there for a cheaper price (since most everyone is still stuck on Google for their campaign, so not alot of keyword competition)

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Old 05-29-2010, 03:22 AM   #7
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Default Re: Google VS Yahoo and Msn

How quickly can you get 'started' with MSN/Bing ?

I mean, what do you need in order to be able to run a campaign from scratch?

Do you have to wait to confirm your address, confirm bank account or anything like that?

Thanks a lot!
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Old 05-29-2010, 03:24 AM   #8
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Default Re: Google VS Yahoo and Msn

Haven't tried bing yet, but Yahoo seems as much as G for most keywords nowdays.

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Old 05-29-2010, 03:44 AM   #9
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Default Re: Google VS Yahoo and Msn

Drop em a Credit Card (billing information) and you are up and running almost as soon as you sign up. There is a few hour delay on ad approval but nothing like the days or weeks google can take up to approving an ad.

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Old 05-29-2010, 03:51 AM   #10
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Default Re: Google VS Yahoo and Msn

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Originally Posted by RobAdvertMarketing View Post
Drop em a Credit Card (billing information) and you are up and running almost as soon as you sign up. There is a few hour delay on ad approval but nothing like the days or weeks google can take up to approving an ad.
Is it credit card exclusive or is PayPal an option too?
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Old 05-29-2010, 05:01 AM   #11
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Default Re: Google VS Yahoo and Msn

As far as I know you can only use Credit Card with them. But that was a few months ago that I checked. You may be able to contact a AM up there and find out for sure.

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Old 05-29-2010, 05:34 AM   #12
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Default Re: Google VS Yahoo and Msn

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Is it credit card exclusive or is PayPal an option too?
For yahoo and google credit card is must i don't know about any other platform. 7search accepts paypal.
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Old 05-29-2010, 11:13 AM   #13
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Default Re: Google VS Yahoo and Msn

I think that Yahoo! accepts Paypal, but I use credit card, anyway.

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Old 05-29-2010, 11:41 AM   #14
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Default Re: Google VS Yahoo and Msn

I think that adwords have the most of sponsors in theirs program and thats theirs main advantage
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Old 05-30-2010, 01:31 AM   #15
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Default Re: Google VS Yahoo and Msn

Quote:
Originally Posted by Mário Gomes View Post
How quickly can you get 'started' with MSN/Bing ?

I mean, what do you need in order to be able to run a campaign from scratch?

Do you have to wait to confirm your address, confirm bank account or anything like that?

Thanks a lot!
Why not just try out each of it using promo coupons. You'll get a hang of it at the same time wouldn't have to pump money. It's pretty easy to get a coupon for Adwords/yahoo (not really sure about bing). Also, I did read a thread in here about getting traffic through AdWords for 1cent. Seems promising
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