PopUp or PopUnder ads with Media Traffic PPV?

Dayne Dylan · 06-10-2010, 12:35 PM

I know this will probably vary according the offer and website you are running your PPV campaign on, but do many of you use PopUp or PopUnder windows when doing PPV?

Is one better than the other or is there a time to use one and not the other?

Ideas or thoughts?

harro1 · 06-10-2010, 01:54 PM

I always use pop ups, pop unders are quite useless

Saj Gupta · 06-10-2010, 02:17 PM

I agree.. pop overs makes much more sense specially when you are doing keyword bidding. Immediately your ad shows up (hopefully a CPA) when that person enters in the toolbar what he/she is looking for.
You don't want to be the last one standing (in case of pop under) when that person starts to close all the browser windows.

bbrock32 · 06-10-2010, 02:37 PM

I have to disagree here. In my experience, I have the best ROI with popunders.
That's becuase people don't close them imediately, and if you have an attracting ad you can make a nice ROI.

bukka · 06-25-2010, 05:40 PM

Hi,

Seems, there are differences between the choices for Popups and popunders. But, I believe both are useful in their particular sections. Aren't they?

some may find that they are getting more visitors/conversions with Pop-unders, on the other hand , some may experience the other style - popups. It may well vary with different cases.

@ bbrock32 --- Can u share any page where we can see the examples of both Popups and Popunders?

thanks.

KathyK · 06-25-2010, 07:01 PM

From a consumer POV.

Sorry - don't see either. I've got a popup blocker. (Blocks popunders too.)

ChrisBa · 06-25-2010, 07:29 PM

Quote:

Originally Posted by bbrock32

I have to disagree here. In my experience, I have the best ROI with popunders.
That's becuase people don't close them imediately, and if you have an attracting ad you can make a nice ROI.

I think far too many people pass up pop-unders and don't see there full potential.. i guess the lesson is always test everything

RyanEagle · 06-26-2010, 04:46 PM

Stick to popups, think of how the consumer would treat a popunder (after they're done surfing they'll just quickly close them all)

bbrock32 · 06-27-2010, 11:55 AM

@bukka

basically popunders are just like popups but just load minimized.
Generally the user sees them after closing all other windows.
This is both positive and negative.
In my experience popunders have worked better since when users close all the other windows, means they have finished their work/tasks and the ad is no interrupting them.
Keep in mind landing pages for popunders and popups should be planned differently since popups are basically interruption marketing...

TE2 · 06-28-2010, 07:34 AM

They are both interruption marketing.

Which one to use depends on your campaign strategy and tactics.

If your campaign's ad trigger needs to be at or before the user takes action from the search that pops your ad, then use a pop-over.

If your campaign's ad trigger needs to be after the user as taken an action, use a pop-under.

Examples:

Use a pop-over when you are targeting a site and need your ad to get the action. Say you are targeting the signup page of an offer, then you want your ad to pop-over (on top of the targeted page). Or maybe your page has a count-down timer that the user needs to see to create urgency to take action, then use a pop-over. These are just a couple exampes.

Use a pop-under when you are targeting a site and want to offer the user a related product. Let's say the user's search is for purchasing an automobile. Then you offer them a related product or service (like financing or insurance) in your pop-under. Pop-unders are also a great way to build a list. Continuing with the car purchase example - offer a free report on picking auto financing and/or selecting insurance. Once on your list, then send them offers.

Again, which one depends entirely on your campaign strategy and tactics.

Regards,

John

nutzostyle · 06-28-2010, 07:47 AM

For years when I was working for another company that was my main task to monetize the traffic to the site as much as possible. I explored using both popups and popunders, and I have to agree that its all just about testing, but once you find the combination that works well for you, just enjoy it.

peterdavid · 06-28-2010, 09:12 AM

I think both pop-up and pop-under, the exit rate is over 90%
I think if your content can attract visitor and low exit rate you can get better ROI on pop.

PPV Affiliate · 06-28-2010, 01:07 PM

On some PPV networks popunders are your bets choice...don't discount them!

06-10-2010, 12:35 PM	#1
Dayne Dylan Senior Warrior Member War Room Member Join Date: Sep 2004 Location: USA Posts: 2,666 Thanks: 155 Thanked 127 Times in 80 Posts	PopUp or PopUnder ads with Media Traffic PPV? I know this will probably vary according the offer and website you are running your PPV campaign on, but do many of you use PopUp or PopUnder windows when doing PPV? Is one better than the other or is there a time to use one and not the other? Ideas or thoughts?
	Create and Differentiate... Illuminate Your Buyers Need or Want... ...Grow Rich.

06-10-2010, 01:54 PM	#2
harro1 Advanced Warrior War Room Member Join Date: May 2010 Posts: 736 Thanks: 9 Thanked 38 Times in 37 Posts	Re: PopUp or PopUnder ads with Media Traffic PPV? I always use pop ups, pop unders are quite useless

06-10-2010, 02:17 PM	#3
Saj Gupta Advanced Warrior War Room Member Join Date: Jun 2009 Location: Houston, TX Posts: 615 Thanks: 43 Thanked 32 Times in 19 Posts	Re: PopUp or PopUnder ads with Media Traffic PPV? I agree.. pop overs makes much more sense specially when you are doing keyword bidding. Immediately your ad shows up (hopefully a CPA) when that person enters in the toolbar what he/she is looking for. You don't want to be the last one standing (in case of pop under) when that person starts to close all the browser windows.
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06-10-2010, 02:37 PM	#4
bbrock32 HyperActive Warrior Join Date: Mar 2009 Posts: 159 Thanks: 1 Thanked 33 Times in 23 Posts	Re: PopUp or PopUnder ads with Media Traffic PPV? I have to disagree here. In my experience, I have the best ROI with popunders. That's becuase people don't close them imediately, and if you have an attracting ad you can make a nice ROI.
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06-25-2010, 05:40 PM	#5
bukka Warrior Member Join Date: Jun 2010 Posts: 2 Thanks: 0 Thanked 0 Times in 0 Posts	Re: PopUp or PopUnder ads with Media Traffic PPV? Hi, Seems, there are differences between the choices for Popups and popunders. But, I believe both are useful in their particular sections. Aren't they? some may find that they are getting more visitors/conversions with Pop-unders, on the other hand , some may experience the other style - popups. It may well vary with different cases. @ bbrock32 --- Can u share any page where we can see the examples of both Popups and Popunders? thanks.
	BINLAY.COM - Highest CPM for worldwide traffic. Instant Approval!

06-25-2010, 07:01 PM	#6
KathyK Warrior Nerd Join Date: Nov 2008 Location: SW Florida Posts: 227 Thanks: 41 Thanked 49 Times in 47 Posts	Re: PopUp or PopUnder ads with Media Traffic PPV? From a consumer POV. Sorry - don't see either. I've got a popup blocker. (Blocks popunders too.)
	Cheers, Kathy

06-26-2010, 04:46 PM	#8
RyanEagle I'll Make You Rich Join Date: Dec 2009 Location: Chicago, IL Posts: 693 Thanks: 7 Thanked 94 Times in 76 Posts Social Networking Contact Info	Re: PopUp or PopUnder ads with Media Traffic PPV? Stick to popups, think of how the consumer would treat a popunder (after they're done surfing they'll just quickly close them all)
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06-27-2010, 11:55 AM	#9
bbrock32 HyperActive Warrior Join Date: Mar 2009 Posts: 159 Thanks: 1 Thanked 33 Times in 23 Posts	Re: PopUp or PopUnder ads with Media Traffic PPV? @bukka basically popunders are just like popups but just load minimized. Generally the user sees them after closing all other windows. This is both positive and negative. In my experience popunders have worked better since when users close all the other windows, means they have finished their work/tasks and the ad is no interrupting them. Keep in mind landing pages for popunders and popups should be planned differently since popups are basically interruption marketing...
	-----> AffExpert.com - The Best PPV/PPC Tools Out There!<-----

06-28-2010, 07:34 AM	#10
TE2 Advanced Offline Warrior War Room Member Join Date: Mar 2007 Location: St. Louis Area Posts: 901 Blog Entries: 1 Thanks: 180 Thanked 227 Times in 143 Posts	Re: PopUp or PopUnder ads with Media Traffic PPV? They are both interruption marketing. Which one to use depends on your campaign strategy and tactics. If your campaign's ad trigger needs to be at or before the user takes action from the search that pops your ad, then use a pop-over. If your campaign's ad trigger needs to be after the user as taken an action, use a pop-under. Examples: Use a pop-over when you are targeting a site and need your ad to get the action. Say you are targeting the signup page of an offer, then you want your ad to pop-over (on top of the targeted page). Or maybe your page has a count-down timer that the user needs to see to create urgency to take action, then use a pop-over. These are just a couple exampes. Use a pop-under when you are targeting a site and want to offer the user a related product. Let's say the user's search is for purchasing an automobile. Then you offer them a related product or service (like financing or insurance) in your pop-under. Pop-unders are also a great way to build a list. Continuing with the car purchase example - offer a free report on picking auto financing and/or selecting insurance. Once on your list, then send them offers. Again, which one depends entirely on your campaign strategy and tactics. Regards, John
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06-28-2010, 07:47 AM	#11
nutzostyle Warrior Member Join Date: May 2010 Location: Ligonier PA Posts: 19 Thanks: 0 Thanked 0 Times in 0 Posts Contact Info	Re: PopUp or PopUnder ads with Media Traffic PPV? For years when I was working for another company that was my main task to monetize the traffic to the site as much as possible. I explored using both popups and popunders, and I have to agree that its all just about testing, but once you find the combination that works well for you, just enjoy it.
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06-28-2010, 09:12 AM	#12
peterdavid Active Warrior Join Date: Jun 2010 Posts: 48 Thanks: 0 Thanked 3 Times in 3 Posts	Re: PopUp or PopUnder ads with Media Traffic PPV? I think both pop-up and pop-under, the exit rate is over 90% I think if your content can attract visitor and low exit rate you can get better ROI on pop.
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06-28-2010, 01:07 PM	#13
PPV Affiliate HyperActive Warrior War Room Member Join Date: Nov 2009 Posts: 275 Thanks: 14 Thanked 69 Times in 43 Posts Social Networking	Re: PopUp or PopUnder ads with Media Traffic PPV? On some PPV networks popunders are your bets choice...don't discount them!
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