POF advertising

williamrs · 06-12-2010, 11:46 AM

Hi,

I have been trying to make a campaign works with POF in the last few days and I'm not enjoying my experience with them.

First, the positive aspect:

* it was VERY easy to get a positive ROI. They allow us to target people based on many different things and it makes the task of getting a positive ROI very simple. My ROI is now close to 200%.

Now, the bad aspects:

* They work only with CPM, not CPC.

* They have a very low volume! My campaign has a super ROI and I'm still planning to quit it in the next days due to the low volume. First, I thought that I could fix this problem, and here is what I did: deleted some targeting rules and kept only country, gender and age; increased my bid (around 50%); improved my CTR. My number of impressions still is pretty low, around 1,5K - 2K per ad per day. My frequency cap is 3, but I am not sure if incresing it would be something smart. My CTR still isn't all that good and with a high frequency cap things may get even worse.

In short, I would like to know if another warrior has already used POF and found out a way to solve this problem and get a good number of impressions.

William

RyanEagle · 06-12-2010, 03:11 PM

I've been using it for awhile and I love it - EWA has a bunch of guides and support on getting started with it.

williamrs · 06-12-2010, 03:35 PM

Quote:

Originally Posted by RyanEagle

I've been using it for awhile and I love it - EWA has a bunch of guides and support on getting started with it.

Ryan,

Yes, it seems to be a good option. Actually, I got very good ROI with my first campaign with them (I think it's the first time it happens to me, I always need to test a few offers when I start working with a different traffic source). However, I'm still trying to figure out how I can get more impressions.

I'll increase my frequency cap and create more ads based on the ones that I have already tested. I'll post my results here.

William

ChrisBa · 06-12-2010, 08:57 PM

IMO - POF is currently one of the easiest ways to make money

(and yes I have been using it for a while)

williamrs · 06-13-2010, 01:17 AM

Quote:

Originally Posted by ChrisBa

IMO - POF is currently one of the easiest ways to make money

(and yes I have been using it for a while)

Yes, it definetely is

. I'm just trying to figure out how to increase my volume, I tried to increase my frequency cap and create more ads, but the problem wa snot solved yet. However, I have identified some errors on my campaign and will work on them in the next days. Since I have already got a very good ROI, I just need to get enough volume to make some decent money from my campaign

.

I'll post any updates. If I figure out how to get a good volume with them (and it's probably simple

) I'll share everything here.

William

rvrabel2002 · 06-13-2010, 08:32 AM

I kind of agree with you guys to a point. It seems like POF has become kind of saturated in the last month or so. A couple guides came out in the war room and on other sites about how great this traffic source is. So it basically flooded the pof ad platform with a bunch of begginers looking to make a quick buck, and not having any real testing/targeting of there ads. Just a simple shotgun blast approach where it raises everyones bids and cuts into ROI.

Im not saying that its not a great traffic source. Its highly targeted, extremely easy to use, and they allow direct linking which is great. There is just too many people jumping into the pool and not enough water.

IMHO

Rob

p.s. Ryan if you read this can you have R Anderson send me over copy of your guides for POF advertising? Thanks man.

Dayne Dylan · 06-13-2010, 10:26 AM

Does anyone here successfully promote anything BUT dating offers on PoF? I seem to nearly break even with dating offers on PoF. I am having a hard time getting them to profit.

Freeman77 · 06-13-2010, 10:29 AM

As someone who has spent many thousands on POF, I have to echo some of the above statements: Yes, it's a great platform, but we're definitely seeing it become saturated.

If you find yourself focusing solely on POF ads, you may be forced to branch out sooner than you'd prefer. It's best to diversify ASAP.

That said, if I had more time, I would be running more POF ads. Right now, I'm finding that my time and money is better spent elsewhere.

williamrs · 06-13-2010, 11:35 AM

Quote:

Originally Posted by Dayne Dylan

Does anyone here successfully promote anything BUT dating offers on PoF? I seem to nearly break even with dating offers on PoF. I am having a hard time getting them to profit.

Since they allow you to get laser targeted traffic, it's possible to promote many different types of offers.

Quote:

Originally Posted by Freeman77

As someone who has spent many thousands on POF, I have to echo some of the above statements: Yes, it's a great platform, but we're definitely seeing it become saturated.

If you find yourself focusing solely on POF ads, you may be forced to branch out sooner than you'd prefer. It's best to diversify ASAP.

That said, if I had more time, I would be running more POF ads. Right now, I'm finding that my time and money is better spent elsewhere.

Never put all your eggs in one basket. Golden rule. I have several PPC campaigns running with other platforms and I just want POF to be one more option for me.

I still can't say if it's saturated or not, but I can say that I'm having problems to get volume. Since they use CPM model, I can't bid too high and my ads are not getting a lot of impressions. But I think I can solve this problem, and if I keep my ROI as it is now I'll definetely have a winner

.

William

ddwebx · 06-13-2010, 12:31 PM

Hey, I would like to know what actually POF is.
I've been hearing that term many times in this forum.

What is it? How it works?

I would love to know more about it. I'm just a getting started into
Internet Marketing. I already tried to google : "POF" and found nothing.

rvrabel2002 · 06-13-2010, 12:34 PM

I still can't say if it's saturated or not, but I can say that I'm having problems to get volume. Since they use CPM model, I can't bid too high and my ads are not getting a lot of impressions. But I think I can solve this problem, and if I keep my ROI as it is now I'll definetely have a winner

.

William[/QUOTE]

This statement in and of itself basically says it is saturated. You cannot get volume because there are too many other advertisers bidding, hence its saturated.

Im not arguing with you or anything, I'm just saying thats my observation. Like i said earlier, there are too many new people coming into the POF market that dont REALLY know what they are doing, and they are driving up the costs for the people that do.

Im banking on the fact that many newbies will simply lose more than they gain, and over time the market for advertising on there will return to normal.

This happens in practically any media buying position i have ever encountered. Think about it, if a guy is selling a guide on how to market on a platform, chances are he has drained that traffic source dry, has mastered that source, and now it is no longer profitable.

Since it is no longer profitable, the only way to profit from it is to write an ebook about how you too can make $1000 a day using his "unique" system promoting this traffic source. When in reality, the $1000 days are over, and he/she knows that, but is just trying to capitalize on how it "used" to be.

I know this because i recently bought a ppc guide from one of our forum members, followed his guide to advertising on google adwords, only to be slapped to hell by google. He made a ton of money at the right time, but now google does not like bridge pages (which is what he was promoting essentially), so it is no longer usefull from his standpoint.

Sorry for the rant, this is just the trend I see when it comes to traffic sources, and the men promoting them.

Again, POF can be profitable, but i do believe the glory days are over.

Robert

Freeman77 · 06-13-2010, 01:05 PM

Quote:

Originally Posted by rvrabel2002

I know this because i recently bought a ppc guide from one of our forum members, followed his guide to advertising on google adwords, only to be slapped to hell by google. He made a ton of money at the right time, but now google does not like bridge pages (which is what he was promoting essentially), so it is no longer usefull from his standpoint.

I think I know the guide -- it wasn't profitable for me either

williamrs · 06-13-2010, 03:58 PM

Quote:

Originally Posted by rvrabel2002

This statement in and of itself basically says it is saturated. You cannot get volume because there are too many other advertisers bidding, hence its saturated.

Im not arguing with you or anything, I'm just saying thats my observation. Like i said earlier, there are too many new people coming into the POF market that dont REALLY know what they are doing, and they are driving up the costs for the people that do.

Im banking on the fact that many newbies will simply lose more than they gain, and over time the market for advertising on there will return to normal.

This happens in practically any media buying position i have ever encountered. Think about it, if a guy is selling a guide on how to market on a platform, chances are he has drained that traffic source dry, has mastered that source, and now it is no longer profitable.

Since it is no longer profitable, the only way to profit from it is to write an ebook about how you too can make $1000 a day using his "unique" system promoting this traffic source. When in reality, the $1000 days are over, and he/she knows that, but is just trying to capitalize on how it "used" to be.

I know this because i recently bought a ppc guide from one of our forum members, followed his guide to advertising on google adwords, only to be slapped to hell by google. He made a ton of money at the right time, but now google does not like bridge pages (which is what he was promoting essentially), so it is no longer usefull from his standpoint.

Sorry for the rant, this is just the trend I see when it comes to traffic sources, and the men promoting them.

Again, POF can be profitable, but i do believe the glory days are over.

Robert

Robert, I understand your point of view and it's absolutely correct. It happens all the time.

However, I said that I couldn't say if it was saturated or not because that was just my very first campaign. Now, after a few improvements I got double my impressions and clicks.

Basically, I was doing just one thing wrong, I was focusing on a very specific group that's hard to target even with all the possibilities offered by POF. So I had a low CTR and couldn't bid high enough (I don't have experience with CPM, I'm still learning

). However, now I'm targeting a slightly broader audience and just solved this problem. The only negative aspect is that my ROI is not as good as before now, but I think I still can save my campaign if I keep improving it.

Anyway, I agree with you that POF is not a "paradise" anymore, with incredibly low bids. However, it's still a good option. AdWords used to have bids as low as 20c - 30c for some competitive terms in the past, and now people are bidding as much as $2 - $3, but I still use AdWords to make money. It's normal, when a traffic source becomes more popular the bids raise, things become harder and we need to work smarter, but it doesn't mean that it can't be used anymore.

I created a few POF accounts to spy my competitors and found only 2 ads that are not related to dating. I'm sure that dating is not the only option with POF, and I'm already preparing a campaign to promote an offer that's not related to this niche. It shows that there are still many unexploited possibilities, we just need to find them and use them before the crowd arrives

.

William

rvrabel2002 · 06-13-2010, 06:41 PM

Quote:

Originally Posted by Freeman77

I think I know the guide -- it wasn't profitable for me either

Oh it was profitable as hell for me though. I was making $300 a day profit from using google adwords. After about a month though, my campaign suddenly stopped. I emailed adwords support and they told me my landing page was a bridge page. I said ok, and proceeded to make a site that was not a "bridge page", but was a comparison site. It compared various products in a niche that is relatively untapped. They then told me it was a "poor comparison" shopping site. It was like no matter what i did, the quality wasnt there.

I hate to get off topic in this post, as its specifically for POF, but it comes down to the guys promoting it.

Shoot me an email freeman77, I'll give you some tips to set up a really good ppc strategy. Don't know how long it will last for you, but you can make some decent money using it.

all the best,

Rob

rvrabel2002 · 06-13-2010, 06:45 PM

Quote:

Originally Posted by williamrs

Robert, I understand your point of view and it's absolutely correct. It happens all the time.

However, I said that I couldn't say if it was saturated or not because that was just my very first campaign. Now, after a few improvements I got double my impressions and clicks.

Basically, I was doing just one thing wrong, I was focusing on a very specific group that's hard to target even with all the possibilities offered by POF. So I had a low CTR and couldn't bid high enough (I don't have experience with CPM, I'm still learning

). However, now I'm targeting a slightly broader audience and just solved this problem. The only negative aspect is that my ROI is not as good as before now, but I think I still can save my campaign if I keep improving it.

Anyway, I agree with you that POF is not a "paradise" anymore, with incredibly low bids. However, it's still a good option. AdWords used to have bids as low as 20c - 30c for some competitive terms in the past, and now people are bidding as much as $2 - $3, but I still use AdWords to make money. It's normal, when a traffic source becomes more popular the bids raise, things become harder and we need to work smarter, but it doesn't mean that it can't be used anymore.

I created a few POF accounts to spy my competitors and found only 2 ads that are not related to dating. I'm sure that dating is not the only option with POF, and I'm already preparing a campaign to promote an offer that's not related to this niche. It shows that there are still many unexploited possibilities, we just need to find them and use them before the crowd arrives

.

William

Well said, I especially agree with your last paragraph. There are tons of traffic sources out there, beyond POF. It's just a matter of finding them.

From what i understand, you should focus on a CTR of about %0.15 - 0.22 from POF. If you can get a CTR like that on pof, you should be pretty profitable, depending on your offer of course.

Im gonna dip my fingers back in the "fish" pond eventually, just might wait a few months to get into it. Haha.

all the best.

Rob

Andy1750 · 06-13-2010, 07:09 PM

Hey,

POF used to be an amazing traffic source - had a few campaigns bringing in a couple of hundred dollars a day. But it's now much harder - too many new affiliates thinking that they can stick up a picture of an attractive girl with big tits, target single men in the US between 25 and 50 with a direct link and bring in a positive ROI. Very easy way to lose a lot of money in a very short space of time. But as soon as they disappear there's a hundred others waiting in the wings to replace them. Consequence is that CPMs are now significantly inflated.

Dating is supersaturated right now. Lots of really talented ex-rebill affiliates are dominating dating. You can still make money but the returns are low. Lots of people are getting out and moving into other niches which involve less work and higher returns. Only way to succeed is lots of campaigns, supertight demographics, creative landers and thinking outside the box to do things a bit differently to everybody else. International's also easier to master.

Have still been making money on POF but my preferred traffic source for dating campaigns is currently Facebook as there's much better volume for tight demographics.

Cheers,

Andy

williamrs · 06-13-2010, 07:13 PM

Quote:

Originally Posted by rvrabel2002

Well said, I especially agree with your last paragraph. There are tons of traffic sources out there, beyond POF. It's just a matter of finding them.

From what i understand, you should focus on a CTR of about %0.15 - 0.22 from POF. If you can get a CTR like that on pof, you should be pretty profitable, depending on your offer of course.

Im gonna dip my fingers back in the "fish" pond eventually, just might wait a few months to get into it. Haha.

all the best.

Rob

I got better numbers today in comparison with yesterday after making a few improvements on my campaign.

Impressions - I got a lot more impressions. I really mean a lot!
Bid - I needed to raise my bid drastically, about 60%
CTR - I finally got it!

My avg. CTR is about %0.2
ROI - From 200% to 100%, but it's still great
Frequency Cap - It's still 3. I'm a bit resistent to change it.

As you can see, I'm almost able to say that I got a winner. I just need to run my campaign for one or 2 more days and see if the initial numbers are not lying.

If I keep these results I'll scale it a little bit more and try to make a decent profit.

Also, as soon as I establish this campaign I'll be launching another campaign on this platform promoting something that's not related to dating. If I get good results I'll share some info here.

William

chart3 · 06-17-2010, 03:19 AM

How have things gone for you over the past few days with your tweaks?

Quote:

Originally Posted by williamrs

I got better numbers today in comparison with yesterday after making a few improvements on my campaign.

Impressions - I got a lot more impressions. I really mean a lot!
Bid - I needed to raise my bid drastically, about 60%
CTR - I finally got it!

My avg. CTR is about %0.2
ROI - From 200% to 100%, but it's still great
Frequency Cap - It's still 3. I'm a bit resistent to change it.

As you can see, I'm almost able to say that I got a winner. I just need to run my campaign for one or 2 more days and see if the initial numbers are not lying.

If I keep these results I'll scale it a little bit more and try to make a decent profit.

Also, as soon as I establish this campaign I'll be launching another campaign on this platform promoting something that's not related to dating. If I get good results I'll share some info here.

William

jordanberg2311 · 06-17-2010, 04:38 AM

When did you guys start to notice lots of advertiser spend on POF?

mprey · 06-17-2010, 12:38 PM

Can some of you more experienced POF guys help me out? I tried a couple dating offers so far but my biggest problem has been my CTR. I come from Facebook and with split testing can usually reach 0.1%+ CTRs there pretty easily. But with POF I just can't get my CTR to any decent level, it's not even 0.03% oftentimes...and that's while I really am split testing tons of images, headlines...

Would really appreciate the help.

PPC Savior · 06-17-2010, 12:42 PM

Quote:

Originally Posted by mprey

Can some of you more experienced POF guys help me out? I tried a couple dating offers so far but my biggest problem has been my CTR. I come from Facebook and with split testing can usually reach 0.1%+ CTRs there pretty easily. But with POF I just can't get my CTR to any decent level, it's not even 0.03% oftentimes...and that's while I really am split testing tons of images, headlines...

Would really appreciate the help.

Try targeting a specific user value with the POF targeting system and then build it into the ad copy.

For example, Target Guys 6 feet or taller and say something like "Tall Guys Needed". I have gotten some really great CTR's doing things like this.

Also, you can show more skin in your ad images on POF, use this to your advantage.

psychobabble · 06-17-2010, 03:51 PM

POF has great parameters and targeting options but many advertisers don't like the traffic.

Think about it, people on a free dating site don't want to spend money.

Maji · 06-17-2010, 03:52 PM

POF is a very good platform.......Plus they are very helpful if you email them about an issue

behnk01 · 06-17-2010, 11:11 PM

Pof is top tier. YOu can target by many unconventional things you cant anywhere else.

behnk01 · 06-17-2010, 11:12 PM

Like drinking, height, profession.

williamrs · 06-18-2010, 02:45 PM

Hey, guys!

Sorry, I couldn't update this thread in the last few days because I was sick and couldn't even touch my business.

However, now I'm unpausing all my campaigns and will report back asap!

William

Freeman77 · 06-18-2010, 04:35 PM

I know from experience that it's possible to make a full-time income with POF. I've moved on for now, but I hope to be back

numba8 · 06-18-2010, 05:16 PM

I've used POF, I did okay for a while then I started to have a really hard time getting stuff approved.

Seany D · 06-21-2010, 10:35 AM

Quote:

Originally Posted by ddwebx

Hey, I would like to know what actually POF is.
I've been hearing that term many times in this forum.

What is it? How it works?

I would love to know more about it. I'm just a getting started into
Internet Marketing. I already tried to google : "POF" and found nothing.

I would also like to know what the heck POF stands for? Can someone please answer this. It would only take someone a minute to answer, and yet I see no one did when ddwebx asked.

So again, please someone explain what POF is!
Thanks

PeerFly · 06-21-2010, 10:40 AM

Quote:

Originally Posted by ddwebx

Hey, I would like to know what actually POF is.
I've been hearing that term many times in this forum.

What is it? How it works?

I would love to know more about it. I'm just a getting started into
Internet Marketing. I already tried to google : "POF" and found nothing.

Quote:

Originally Posted by Seany D

I would also like to know what the heck POF stands for? Can someone please answer this. It would only take someone a minute to answer, and yet I see no one did when ddwebx asked.

So again, please someone explain what POF is!
Thanks

Plenty Of Fish

dxkuk · 06-21-2010, 11:10 AM

Hello all, my first post here and also new to internet marketing, question how do you use POF? when i went there it is a dating site, if anybhody can assist or point me in the direct.

dxkuk · 06-21-2010, 11:11 AM

POF stands for plenty of fish there website is www.pof.com or Free Online Dating at Plentyoffish.com

PeerFly · 06-21-2010, 11:27 AM

Quote:

Originally Posted by dxkuk

Hello all, my first post here and also new to internet marketing, question how do you use POF? when i went there it is a dating site, if anybhody can assist or point me in the direct.

Check out their advertising section at Relevant Demographic Targetted Advertising.

Seany D · 06-21-2010, 11:35 AM

Okay, I was thinking it was Plenty of Fish, but I wasn't sure!
The reason I wanted to know is because POF is actually how I met my wife.

williamrs · 06-21-2010, 12:57 PM

Quote:

Originally Posted by dxkuk

Hello all, my first post here and also new to internet marketing, question how do you use POF? when i went there it is a dating site, if anybhody can assist or point me in the direct.

Just go to http://ads.pof.com, create an account and start a campaign

andreblamads · 06-21-2010, 02:29 PM

I love POF traffic, I've had a lot of success with it. I'd also suggest using Mr. Greens POF uploader. It saves on time, and helps with scaling your campaigns.

Osmart · 09-24-2011, 08:36 AM

Hey guys I am new to this forum, but I have been using POF for a while now, I am very interested in diversifying my platform and I was wondering if anyone can give me other traffic sources which are just as easy to set up and where the CPM or CPC isnt like above 1 dollar. I have tried adwords and facebook, google..so far nothing seemed to be giving me a good CTR as well as POF...Any suggestions?????

Aysha · 10-15-2011, 10:06 AM

Why pof is not accepting advertisers from few countries?

Excitin'MoneyMakers · 10-16-2011, 06:53 PM

To get back to the initial problem. Have you split tested the ads? If your CTR is low it could be the ads. POF has been around a while and tons of affiliates are using them now so it is getting quite congested but, still a good place to advertise.
Good Luck!

Aviator Joe · 10-17-2011, 10:30 AM

one of my "go-to" traffic sources

Finch · 10-17-2011, 03:23 PM

I've been making a killing on POF pretty much non-stop for the last two years.

It's more competitive these days, but I'd say it's still the easiest traffic source for an affiliate to get profitable on.

I released a product catered to POF advertisers a couple of weeks ago. It's been featured on the actual Plentyoffish blog, so check it out if you're interested:

Best POF Info-Product I’ve Seen in a While « Ads.pof.com Blog

Should give you a kick in the direction of profitability.

mike_somerville · 10-17-2011, 05:38 PM

I have been running POF campaigns for over a year now! Huge source of traffic for me. The key is to target the right people ...

White Women with less then 50 login's is my target and it crushes it for me!

mtmjohn · 10-17-2011, 07:38 PM

Quote:

Originally Posted by Finch

I've been making a killing on POF pretty much non-stop for the last two years.

It's more competitive these days, but I'd say it's still the easiest traffic source for an affiliate to get profitable on.

I released a product catered to POF advertisers a couple of weeks ago. It's been featured on the actual Plentyoffish blog, so check it out if you're interested:

Best POF Info-Product I’ve Seen in a While « Ads.pof.com Blog

Should give you a kick in the direction of profitability.

I couldn't agree more with you Finch. For affiliate newbies, POF ads is still one of the easiest traffic source to work with.

06-12-2010, 11:46 AM	#1
williamrs Senior Warrior Member War Room Member Join Date: Aug 2009 Location: Brazil Posts: 3,496 Thanks: 174 Thanked 1,159 Times in 614 Posts	POF advertising - have you already used it? Hi, I have been trying to make a campaign works with POF in the last few days and I'm not enjoying my experience with them. First, the positive aspect: * it was VERY easy to get a positive ROI. They allow us to target people based on many different things and it makes the task of getting a positive ROI very simple. My ROI is now close to 200%. Now, the bad aspects: * They work only with CPM, not CPC. * They have a very low volume! My campaign has a super ROI and I'm still planning to quit it in the next days due to the low volume. First, I thought that I could fix this problem, and here is what I did: deleted some targeting rules and kept only country, gender and age; increased my bid (around 50%); improved my CTR. My number of impressions still is pretty low, around 1,5K - 2K per ad per day. My frequency cap is 3, but I am not sure if incresing it would be something smart. My CTR still isn't all that good and with a high frequency cap things may get even worse. In short, I would like to know if another warrior has already used POF and found out a way to solve this problem and get a good number of impressions. William
	>> STOP... << Stop struggling alone. Stop wasting time. Stop being scammed. Only 1 SPOT LEFT - CLICK HERE

06-12-2010, 03:11 PM	#2
RyanEagle I'll Make You Rich Join Date: Dec 2009 Location: Chicago, IL Posts: 693 Thanks: 7 Thanked 94 Times in 76 Posts Social Networking Contact Info	Re: POF advertising - have you already used it? I've been using it for awhile and I love it - EWA has a bunch of guides and support on getting started with it.
	#1 Rated Network - Now Accepting WarriorForum Members: EWA Private Network Weekly Pay \| (3700) Offers \| PayPal Payments \| (200) Countries \| Accepts INTL Publishers

06-12-2010, 08:57 PM	#4
ChrisBa Senior Warrior Member Join Date: Jun 2008 Posts: 4,125 Thanks: 10 Thanked 507 Times in 401 Posts Social Networking	Re: POF advertising - have you already used it? IMO - POF is currently one of the easiest ways to make money (and yes I have been using it for a while)
	I'm Living MY DREAM Thanks to AFF PLAYBOOK! You Can Too! Or Jump on the IM GRIND!

06-13-2010, 08:32 AM	#6
rvrabel2002 Advanced Warrior War Room Member Join Date: Nov 2009 Posts: 516 Thanks: 60 Thanked 17 Times in 17 Posts	Re: POF advertising - have you already used it? I kind of agree with you guys to a point. It seems like POF has become kind of saturated in the last month or so. A couple guides came out in the war room and on other sites about how great this traffic source is. So it basically flooded the pof ad platform with a bunch of begginers looking to make a quick buck, and not having any real testing/targeting of there ads. Just a simple shotgun blast approach where it raises everyones bids and cuts into ROI. Im not saying that its not a great traffic source. Its highly targeted, extremely easy to use, and they allow direct linking which is great. There is just too many people jumping into the pool and not enough water. IMHO Rob p.s. Ryan if you read this can you have R Anderson send me over copy of your guides for POF advertising? Thanks man.

06-13-2010, 10:26 AM	#7
Dayne Dylan Senior Warrior Member War Room Member Join Date: Sep 2004 Location: USA Posts: 2,666 Thanks: 155 Thanked 127 Times in 80 Posts	Re: POF advertising - have you already used it? Does anyone here successfully promote anything BUT dating offers on PoF? I seem to nearly break even with dating offers on PoF. I am having a hard time getting them to profit.
	Create and Differentiate... Illuminate Your Buyers Need or Want... ...Grow Rich.

06-13-2010, 10:29 AM	#8
Freeman77 IM GENIUS War Room Member Join Date: Jun 2009 Location: Chicago Posts: 522 Thanks: 17 Thanked 51 Times in 37 Posts	Re: POF advertising - have you already used it? As someone who has spent many thousands on POF, I have to echo some of the above statements: Yes, it's a great platform, but we're definitely seeing it become saturated. If you find yourself focusing solely on POF ads, you may be forced to branch out sooner than you'd prefer. It's best to diversify ASAP. That said, if I had more time, I would be running more POF ads. Right now, I'm finding that my time and money is better spent elsewhere.

06-13-2010, 12:31 PM	#10
ddwebx Active Warrior War Room Member Join Date: Jun 2010 Posts: 61 Thanks: 7 Thanked 9 Times in 9 Posts Contact Info	Re: POF advertising - have you already used it? Hey, I would like to know what actually POF is. I've been hearing that term many times in this forum. What is it? How it works? I would love to know more about it. I'm just a getting started into Internet Marketing. I already tried to google : "POF" and found nothing.

06-13-2010, 12:34 PM	#11
rvrabel2002 Advanced Warrior War Room Member Join Date: Nov 2009 Posts: 516 Thanks: 60 Thanked 17 Times in 17 Posts	Re: POF advertising - have you already used it? I still can't say if it's saturated or not, but I can say that I'm having problems to get volume. Since they use CPM model, I can't bid too high and my ads are not getting a lot of impressions. But I think I can solve this problem, and if I keep my ROI as it is now I'll definetely have a winner . William[/QUOTE] This statement in and of itself basically says it is saturated. You cannot get volume because there are too many other advertisers bidding, hence its saturated. Im not arguing with you or anything, I'm just saying thats my observation. Like i said earlier, there are too many new people coming into the POF market that dont REALLY know what they are doing, and they are driving up the costs for the people that do. Im banking on the fact that many newbies will simply lose more than they gain, and over time the market for advertising on there will return to normal. This happens in practically any media buying position i have ever encountered. Think about it, if a guy is selling a guide on how to market on a platform, chances are he has drained that traffic source dry, has mastered that source, and now it is no longer profitable. Since it is no longer profitable, the only way to profit from it is to write an ebook about how you too can make $1000 a day using his "unique" system promoting this traffic source. When in reality, the $1000 days are over, and he/she knows that, but is just trying to capitalize on how it "used" to be. I know this because i recently bought a ppc guide from one of our forum members, followed his guide to advertising on google adwords, only to be slapped to hell by google. He made a ton of money at the right time, but now google does not like bridge pages (which is what he was promoting essentially), so it is no longer usefull from his standpoint. Sorry for the rant, this is just the trend I see when it comes to traffic sources, and the men promoting them. Again, POF can be profitable, but i do believe the glory days are over. Robert

06-13-2010, 07:09 PM	#16
Andy1750 HyperActive Warrior War Room Member Join Date: May 2008 Location: , , . Posts: 299 Thanks: 28 Thanked 31 Times in 26 Posts	Re: POF advertising - have you already used it? Hey, POF used to be an amazing traffic source - had a few campaigns bringing in a couple of hundred dollars a day. But it's now much harder - too many new affiliates thinking that they can stick up a picture of an attractive girl with big tits, target single men in the US between 25 and 50 with a direct link and bring in a positive ROI. Very easy way to lose a lot of money in a very short space of time. But as soon as they disappear there's a hundred others waiting in the wings to replace them. Consequence is that CPMs are now significantly inflated. Dating is supersaturated right now. Lots of really talented ex-rebill affiliates are dominating dating. You can still make money but the returns are low. Lots of people are getting out and moving into other niches which involve less work and higher returns. Only way to succeed is lots of campaigns, supertight demographics, creative landers and thinking outside the box to do things a bit differently to everybody else. International's also easier to master. Have still been making money on POF but my preferred traffic source for dating campaigns is currently Facebook as there's much better volume for tight demographics. Cheers, Andy
	Not trying to sell you anything :-)

06-17-2010, 04:38 AM	#19
jordanberg2311 Advanced Warrior Join Date: May 2010 Posts: 588 Thanks: 3 Thanked 82 Times in 67 Posts	Re: POF advertising - have you already used it? When did you guys start to notice lots of advertiser spend on POF?

06-17-2010, 12:38 PM	#20
mprey Active Warrior Join Date: Apr 2009 Posts: 30 Thanks: 0 Thanked 0 Times in 0 Posts	Re: POF advertising - have you already used it? Can some of you more experienced POF guys help me out? I tried a couple dating offers so far but my biggest problem has been my CTR. I come from Facebook and with split testing can usually reach 0.1%+ CTRs there pretty easily. But with POF I just can't get my CTR to any decent level, it's not even 0.03% oftentimes...and that's while I really am split testing tons of images, headlines... Would really appreciate the help.

06-17-2010, 03:51 PM	#22
psychobabble Warrior Member Join Date: Jun 2010 Posts: 26 Thanks: 0 Thanked 3 Times in 2 Posts	Re: POF advertising - have you already used it? POF has great parameters and targeting options but many advertisers don't like the traffic. Think about it, people on a free dating site don't want to spend money.

06-17-2010, 03:52 PM	#23
Maji Active Warrior Join Date: Apr 2006 Location: , , . Posts: 59 Thanks: 3 Thanked 1 Time in 1 Post	Re: POF advertising - have you already used it? POF is a very good platform.......Plus they are very helpful if you email them about an issue

06-17-2010, 11:11 PM	#24
behnk01 Active Warrior Join Date: Aug 2009 Posts: 84 Thanks: 0 Thanked 2 Times in 2 Posts Contact Info	Re: POF advertising - have you already used it? Pof is top tier. YOu can target by many unconventional things you cant anywhere else.

06-17-2010, 11:12 PM	#25
behnk01 Active Warrior Join Date: Aug 2009 Posts: 84 Thanks: 0 Thanked 2 Times in 2 Posts Contact Info	Re: POF advertising - have you already used it? Like drinking, height, profession.

06-18-2010, 02:45 PM	#26
williamrs Senior Warrior Member War Room Member Join Date: Aug 2009 Location: Brazil Posts: 3,496 Thanks: 174 Thanked 1,159 Times in 614 Posts	Re: POF advertising - have you already used it? Hey, guys! Sorry, I couldn't update this thread in the last few days because I was sick and couldn't even touch my business. However, now I'm unpausing all my campaigns and will report back asap! William
	>> STOP... << Stop struggling alone. Stop wasting time. Stop being scammed. Only 1 SPOT LEFT - CLICK HERE

06-18-2010, 04:35 PM	#27
Freeman77 IM GENIUS War Room Member Join Date: Jun 2009 Location: Chicago Posts: 522 Thanks: 17 Thanked 51 Times in 37 Posts	Re: POF advertising - have you already used it? I know from experience that it's possible to make a full-time income with POF. I've moved on for now, but I hope to be back

06-18-2010, 05:16 PM	#28
numba8 HyperActive Warrior War Room Member Join Date: Jan 2010 Location: Santa Barbara, CA Posts: 118 Thanks: 3 Thanked 6 Times in 3 Posts	Re: POF advertising - have you already used it? I've used POF, I did okay for a while then I started to have a really hard time getting stuff approved.

06-21-2010, 11:10 AM	#31
dxkuk Warrior Member War Room Member Join Date: Jun 2010 Posts: 6 Thanks: 0 Thanked 0 Times in 0 Posts	Re: POF advertising - have you already used it? Hello all, my first post here and also new to internet marketing, question how do you use POF? when i went there it is a dating site, if anybhody can assist or point me in the direct.

06-21-2010, 11:11 AM	#32
dxkuk Warrior Member War Room Member Join Date: Jun 2010 Posts: 6 Thanks: 0 Thanked 0 Times in 0 Posts	Re: POF advertising - have you already used it? POF stands for plenty of fish there website is www.pof.com or Free Online Dating at Plentyoffish.com

06-21-2010, 11:35 AM	#34
Seany D HyperActive Warrior War Room Member Join Date: Oct 2009 Location: New York Posts: 101 Thanks: 8 Thanked 2 Times in 2 Posts Social Networking Contact Info	Re: POF advertising - have you already used it? Okay, I was thinking it was Plenty of Fish, but I wasn't sure! The reason I wanted to know is because POF is actually how I met my wife.
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06-21-2010, 02:29 PM	#36
andreblamads Network Manager Join Date: Jun 2010 Location: Chicago Posts: 208 Thanks: 1 Thanked 32 Times in 13 Posts Social Networking Contact Info	Re: POF advertising - have you already used it? I love POF traffic, I've had a lot of success with it. I'd also suggest using Mr. Greens POF uploader. It saves on time, and helps with scaling your campaigns.

09-24-2011, 08:36 AM	#37
Osmart Warrior Member Join Date: Sep 2011 Posts: 1 Thanks: 0 Thanked 0 Times in 0 Posts	POF ADVERTISING Hey guys I am new to this forum, but I have been using POF for a while now, I am very interested in diversifying my platform and I was wondering if anyone can give me other traffic sources which are just as easy to set up and where the CPM or CPC isnt like above 1 dollar. I have tried adwords and facebook, google..so far nothing seemed to be giving me a good CTR as well as POF...Any suggestions?????

10-15-2011, 10:06 AM	#38
Aysha Active Warrior Join Date: Jul 2009 Posts: 48 Thanks: 7 Thanked 0 Times in 0 Posts Contact Info	Re: POF advertising - have you already used it? Why pof is not accepting advertisers from few countries?

10-16-2011, 06:53 PM	#39
Excitin'MoneyMakers Warrior Member Join Date: Sep 2008 Posts: 6 Thanks: 0 Thanked 0 Times in 0 Posts	Re: POF advertising - have you already used it? To get back to the initial problem. Have you split tested the ads? If your CTR is low it could be the ads. POF has been around a while and tons of affiliates are using them now so it is getting quite congested but, still a good place to advertise. Good Luck!
	Get tons of freebies! http://freebies4you.us

10-17-2011, 03:23 PM	#41
Finch Affiliate Marketer Join Date: May 2009 Location: London, England Posts: 80 Thanks: 0 Thanked 22 Times in 14 Posts Social Networking	Re: POF advertising - have you already used it? I've been making a killing on POF pretty much non-stop for the last two years. It's more competitive these days, but I'd say it's still the easiest traffic source for an affiliate to get profitable on. I released a product catered to POF advertisers a couple of weeks ago. It's been featured on the actual Plentyoffish blog, so check it out if you're interested: Best POF Info-Product I’ve Seen in a While « Ads.pof.com Blog Should give you a kick in the direction of profitability.
	Finch Sells: The Affiliate Marketing Blog of Your Wettest Dreams Finch Blogs: Secret Diary of an Internet Marketer Aged 23 & 3/4

10-17-2011, 05:38 PM	#42
mike_somerville OutSide The Box Thinker War Room Member Join Date: Sep 2010 Location: Ontario,Canada Posts: 61 Thanks: 28 Thanked 14 Times in 12 Posts Social Networking Contact Info	Re: POF advertising - have you already used it? I have been running POF campaigns for over a year now! Huge source of traffic for me. The key is to target the right people ... White Women with less then 50 login's is my target and it crushes it for me!
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