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Old 10-11-2010, 08:56 AM   #51
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Default Re: Offline Flyer Marketing for CPA offers - Any success stories?

Hey Tonio, sounds like you have a well thought out plan. I think everyone on this thread would love to hear about the results you achieve.

The important thing is that you take Action, I have no doubt you will break even an also make a nice little profit for yourself.

Best Of Luck


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Old 10-11-2010, 01:11 PM   #52
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Default Re: Offline Flyer Marketing for CPA offers - Any success stories?

Awesome, yeah I wouldnt get ahead of myself, but awesome for taking action!

If this batch doesnt work, then next time I would test small. Maybe do some PPC campaigns to test headline copy and stuff like that. Then do some smaller distribution tests, then when it works I would outsource the distribution.


And yes, the idea here is to test small and then ramp up. When you find a winning strategy, then optimize a bit more, and then outsource other towns cities to multiply profits. Remember that you want to optimize as much as possible before you expand because typically results dont do quite as well the further out your outsource!


Less us know how you do!

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Old 10-14-2010, 10:18 AM   #53
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Default Re: Offline Flyer Marketing for CPA offers - Any success stories?

I'll be happy to let you know.

Flyers should be with me by the end of this week but delivery will start on the 27th October....so will have to wait till at least a few days to a week from then to let you know.

Will keep a few back so i can place the ads in the local shop windows too....but will do this after i feel that the effect of the flyers have worn off so that i can check the effectiveness of this as a method too.

I have put on my home town name on saying it is a 'x' town special promotion so the receipient doesn't think its a nationwide thing.....so hopefully that will catch the eye.
If i do ever go to other towns then all i have to do is change that and its good to go again!

If things don't work out...then i'll be happy to share the flyer for any feedback for improvements to be made..and test small again.
The difference in cost of getting 1000 or 5000 flyers made wasn't actually too great...which is why i thought i'd go for it....the main cost as seen above is the delivery.....which if i had more time i would do myself...i am certainly more trustworthy...lol.

The niches chosen are mainstream and popular from the CPA networks.....so broad appeal to the town...i hope.

As mentioned...i'll let you know how it goes. Would love to give you an update now....but until they are delivered my hands are tied!

Fingers crossed!

Tonio
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Old 10-14-2010, 10:29 AM   #54
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Default Re: Offline Flyer Marketing for CPA offers - Any success stories?

Hi Tonio!

Just got hit with some nostalgic memories. Good on you for localizing the campaign by putting the town name on the flyers...it works, I've tested.

As for the flyer distribution, best of luck. As you said, you are more trustworthy, but 5000 is a lot of flyers to deliver. I've heard some horror stories of flyer distribution services cheating by not delivering everything they said they did so try and monitor as best as possible. Maybe let the distributor know you want to know where they were distributed so you can "monitor to make sure there is no duplication if you decide to continue distribution in the future" Then go make sure all the flyers are there!

Keep us posted!

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Old 10-14-2010, 11:06 AM   #55
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Default Re: Offline Flyer Marketing for CPA offers - Any success stories?

Hey this might be a bit off-topic, but it was mentioned above so...

The re-direct you mentioned? Am I buying a domain name and directing it directly to my affiliate link for the CPA offer?

Or should I have a site hosted that contains the link the CPA offer for these flyers so they land on my page first?

And thanks for all the sharing of info here guys...just great.
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Old 10-15-2010, 04:08 PM   #56
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Default Re: Offline Flyer Marketing for CPA offers - Any success stories?

Hi Nathan

That one is completely up to you....and i am certainly no expert yet....

For long term business i am sure that some (most) on here would say that if you get them to land on YOUR page first then you might be able to capture their details in term of 'building the email address list'...that you can promote to at a later date.

Short term perhaps you might get better conversions by sending them directly to the offer as the pages are usually high quality and tried and tested ( i think)...but that way you have no way of contacting them again.

For my test above i have used my domain name that will appear on the flyer and then just used an extension of it for the 2 offers i am promoting.

eg blah blah blah . com / cpaoffer1 (one side of the flyer)
blah blah blah .com/ cpaoffer 2 (the other side of the flyer)

If the potential customer types in the full address (including extension) they get straight to the CPA offer.....but if they are lazy and just type in the address up to the .com then they will arrive at my main website. At this they will be presented with click through banners to both offers anyway.

I have also put an email capture box at the main site so as to get them to join my mailing list.

I figured that way that both bases are covered.

Hope that makes sense.

Perhaps Kenster can give better or more experienced tips?
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Old 10-15-2010, 10:53 PM   #57
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Default Re: Offline Flyer Marketing for CPA offers - Any success stories?

Quote:
Originally Posted by tonio79 View Post
Hi Nathan

That one is completely up to you....and i am certainly no expert yet....

For long term business i am sure that some (most) on here would say that if you get them to land on YOUR page first then you might be able to capture their details in term of 'building the email address list'...that you can promote to at a later date.

Short term perhaps you might get better conversions by sending them directly to the offer as the pages are usually high quality and tried and tested ( i think)...but that way you have no way of contacting them again.

For my test above i have used my domain name that will appear on the flyer and then just used an extension of it for the 2 offers i am promoting.

eg blah blah blah . com / cpaoffer1 (one side of the flyer)
blah blah blah .com/ cpaoffer 2 (the other side of the flyer)

If the potential customer types in the full address (including extension) they get straight to the CPA offer.....but if they are lazy and just type in the address up to the .com then they will arrive at my main website. At this they will be presented with click through banners to both offers anyway.

I have also put an email capture box at the main site so as to get them to join my mailing list.

I figured that way that both bases are covered.

Hope that makes sense.

Perhaps Kenster can give better or more experienced tips?


That is good advice. There is always a balance you need to find between putting a squeeze and not. Normally a squeeze will hurt conversion but you can many times make up for it and more on the backend (thats the point).


What I like about squeezing local traffic like that is that you can make your squeeze super targeted such as HEY SMITHVILLE RESIDENTS, ENTER YOUR EMAIL FOR A FEW OTHER GREAT OFFER. This localization will help you market to them in the future because the more targeted you can get the better marketing message you can create and thus better conversion you can normally achieve.

You can even use dynamic php variables to make your squeeze SUPER TARGETED and be able to hit many towns, cities etc. So if they are from SmithVille, when they visit the site it will say Smithville Residents, but if they are from WarriorVille it will say WarriorVille Residents!!

Cool stuff!

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Old 10-16-2010, 10:30 PM   #58
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Default Re: Offline Flyer Marketing for CPA offers - Any success stories?

I did my first flyer campaign tonight and was honked at, cussed at, flipped off, and flashed by 2 girls. Does this count as success? well maybe the last part.
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Old 10-16-2010, 10:57 PM   #59
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Default Re: Offline Flyer Marketing for CPA offers - Any success stories?

@thomas1984, where were you posting your flyers?
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Old 10-16-2010, 11:38 PM   #60
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Default Re: Offline Flyer Marketing for CPA offers - Any success stories?

parking lots
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Old 10-18-2010, 12:49 PM   #61
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Default Re: Offline Flyer Marketing for CPA offers - Any success stories?

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parking lots
I did mostly parking garages when I was new. Can be more discreet! Never got honked at or anything...just a few people with evil looks. I was making money and have tough skin...didnt bother me

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I did my first flyer campaign tonight and was honked at, cussed at, flipped off, and flashed by 2 girls. Does this count as success? well maybe the last part.

Now optimize...results


one person honks at you
one people cussing you off
one person flipping you the bird
five girls flashing you


its all about optimization

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Old 10-18-2010, 02:07 PM   #62
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Default Re: Offline Flyer Marketing for CPA offers - Any success stories?

Quote:
Originally Posted by Nathan Alexander View Post
Hey this might be a bit off-topic, but it was mentioned above so...

The re-direct you mentioned? Am I buying a domain name and directing it directly to my affiliate link for the CPA offer?

Or should I have a site hosted that contains the link the CPA offer for these flyers so they land on my page first?

And thanks for all the sharing of info here guys...just great.
Buy a domain and redirect to the aff. link, but make sure and mask it
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Old 10-20-2010, 10:37 PM   #63
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Default Re: Offline Flyer Marketing for CPA offers - Any success stories?

Yep, if you need help doing the above just ask me or anybody else here!!!!

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Old 10-20-2010, 10:40 PM   #64
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Default Re: Offline Flyer Marketing for CPA offers - Any success stories?

I just made a WSO about offline marketing that covers all this stuff.....I'm just sayin'
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Old 10-20-2010, 10:41 PM   #65
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Default Re: Offline Flyer Marketing for CPA offers - Any success stories?

Oh and Ken's R2R is great to get started as well....Just in case anyone hasn't heard of it
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Old 10-20-2010, 10:43 PM   #66
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Default Re: Offline Flyer Marketing for CPA offers - Any success stories?

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Oh and Ken's R2R is great to get started as well....Just in case anyone hasn't heard of it

Thanks bro...I got yours as well...good stuff. Soo much opportunity offlien its ridic. If my business implodes for some reason (virtually knocking on wood), I would rebuild with a healthy online/offline strategy.

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Old 10-20-2010, 11:14 PM   #67
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Default Re: Offline Flyer Marketing for CPA offers - Any success stories?

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Thanks bro...I got yours as well...good stuff. Soo much opportunity offlien its ridic. If my business implodes for some reason (virtually knocking on wood), I would rebuild with a healthy online/offline strategy.
Yeah, well I doubt that will happen (the imploding thing!) but yeah offline is great if you can find one thing and stick with it. Like you said it's all about imagination and how creative you can get.
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Old 10-21-2010, 08:29 PM   #68
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Default Re: Offline Flyer Marketing for CPA offers - Any success stories?

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I just made a WSO about offline marketing that covers all this stuff.....I'm just sayin'
I have read his WSO guys and its great for any one looking at offline marketing!
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Old 10-21-2010, 08:52 PM   #69
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Default Re: Offline Flyer Marketing for CPA offers - Any success stories?

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Yeah, well I doubt that will happen (the imploding thing!) but yeah offline is great if you can find one thing and stick with it. Like you said it's all about imagination and how creative you can get.

Agreed.

Yep, the key is becoming well-diversified so implosions only have a small impact on your income! But then again things are a bit different offline...a bit more stable if you will.

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Old 10-22-2010, 02:50 PM   #70
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Default Re: Offline Flyer Marketing for CPA offers - Any success stories?

Has anyone here tried flyer distrubution in colleges? Yesterday, I bought gotti3636's ebook about it. It seems a good idea, i'll be trying it soon once my Paypal account is sorted.

Will it be difficult to find people on a consistant basis to outsource the work to? The problem is, the person who you pay to send the flyers out is probably only prepared to goto their local college and not other colleges so the method would get saturated at that college pretty fast if flyers keep appearing with different offers so id need to find different people regularly i guess.

Also, has anyone had success posting flyers in places such as phone boxes and bus stops? Post a few dozen flyers in high populated area's with a short domain name and a high paying offer and hope for the best??
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Old 10-22-2010, 03:58 PM   #71
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Default Re: Offline Flyer Marketing for CPA offers - Any success stories?

Yeah, combining the right advertisement with the right event usually yield in respectable profit, though trial and error is definitely needed here

Jointal ---- A CPA network that operates on trust -
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Old 10-25-2010, 12:42 AM   #72
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Default Re: Offline Flyer Marketing for CPA offers - Any success stories?

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Has anyone here tried flyer distrubution in colleges? Yesterday, I bought gotti3636's ebook about it. It seems a good idea, i'll be trying it soon once my Paypal account is sorted.

Will it be difficult to find people on a consistant basis to outsource the work to? The problem is, the person who you pay to send the flyers out is probably only prepared to goto their local college and not other colleges so the method would get saturated at that college pretty fast if flyers keep appearing with different offers so id need to find different people regularly i guess.

Also, has anyone had success posting flyers in places such as phone boxes and bus stops? Post a few dozen flyers in high populated area's with a short domain name and a high paying offer and hope for the best??



Yep...I had to do way more than a few dozen to see any results worth smiling about though! You got it though, short catchy headline, short easy domain, perhaps pull off tabs if appropriate, lots of volume, localize by using town, college, etc in the copy...

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Old 11-01-2010, 04:07 PM   #73
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Default Re: Offline Flyer Marketing for CPA offers - Any success stories?

Hey tonio,

How did everything turn out from your efforts last week?

Quote:
Originally Posted by tonio79 View Post
I'll be happy to let you know.

Flyers should be with me by the end of this week but delivery will start on the 27th October....so will have to wait till at least a few days to a week from then to let you know.

Will keep a few back so i can place the ads in the local shop windows too....but will do this after i feel that the effect of the flyers have worn off so that i can check the effectiveness of this as a method too.

I have put on my home town name on saying it is a 'x' town special promotion so the receipient doesn't think its a nationwide thing.....so hopefully that will catch the eye.
If i do ever go to other towns then all i have to do is change that and its good to go again!

If things don't work out...then i'll be happy to share the flyer for any feedback for improvements to be made..and test small again.
The difference in cost of getting 1000 or 5000 flyers made wasn't actually too great...which is why i thought i'd go for it....the main cost as seen above is the delivery.....which if i had more time i would do myself...i am certainly more trustworthy...lol.

The niches chosen are mainstream and popular from the CPA networks.....so broad appeal to the town...i hope.

As mentioned...i'll let you know how it goes. Would love to give you an update now....but until they are delivered my hands are tied!

Fingers crossed!

Tonio
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Old 11-02-2010, 07:07 AM   #74
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Default Re: Offline Flyer Marketing for CPA offers - Any success stories?

Hi all

Hope you are well and thanks for the interest in my campaign.

Update - Well...bit of a problem struck to be honest in that the CPA offer i was running was essentially changed overnight. I had checked and re checked everything on the website only for the 2 free trial offers to be changed to a buy one get one free which meant the cost was considerably ramped up from what i had stated on the flyer sending out.

Now my only real hope is that the offer will still convert enough despite this when my flyers go out.

Slight delay on that front to.....but should be still going out shortly. I can't change whats on the flyer now....so hope that enough conversions are made so that i can at least cover my costs.....however my feeling is that they won't be.

BUT -- this was a test campaign to see if it would work....and what i can still learn from it is the number of hits the offers will get.

In that, i mean that the people getting the flyers won't know the offer has changed until they hit the website. That way i can still see the level of traffic received and judge at least on that if the technique worked in getting people to the website.

If it does, then i know that the method gets them to the website - i just have to make sure the offers are good next time.

If it doesn't then i know that the flyers were not good enough in getting the people to log on and check the offer out.

We'll see....and i hope to provide another update soon.

Any q's just shout and i'll reply if i get a chance.

Speak soon

Tonio
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Old 11-02-2010, 07:21 AM   #75
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Default Re: Offline Flyer Marketing for CPA offers - Any success stories?

I'm sorry to hear that, tonio. Could you find a similar offer to the original one you wanted to promote on another affiliate network?
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Old 11-02-2010, 06:25 PM   #76
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Default Re: Offline Flyer Marketing for CPA offers - Any success stories?

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I'm sorry to hear that, tonio. Could you find a similar offer to the original one you wanted to promote on another affiliate network?

Yeah, was your flyer copy specifically referring to that exact offer or can you exchange a similar niche RFT from another network on your domain?

Check the offer directories to see if other networks are running the offer.

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Old 12-12-2010, 10:21 AM   #77
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Default Re: Offline Flyer Marketing for CPA offers - Any success stories?

Hi all

Thanks for the support on this thread.
Obviosly hit on a few probs for this promotion.....but what i have taken from it are a few lessons.

I did plan it quite well....it was fairly unlucky on the changeover in time of the promotions i was running.

If i were to do it again....i would make sure that i had a back up CPA offer in place from the off rather than scramble around looking for one in a panic when things go wrong.

Learnt how to design my flyers and research the flyers delivery company.
As recommended by a few on here....i would probably deliver my own to start with so i can test effectively and not rely on dubious delivery compnanies.

Its a technique i will hone in on and definatly use in the new year.
I believe there is some big cash to be made here......as Kenster tells us from his past success!

Thanks again

Tonio
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Old 12-14-2010, 12:07 AM   #78
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Default Re: Offline Flyer Marketing for CPA offers - Any success stories?

Quote:
Originally Posted by tonio79 View Post
Hi all

Thanks for the support on this thread.
Obviosly hit on a few probs for this promotion.....but what i have taken from it are a few lessons.

I did plan it quite well....it was fairly unlucky on the changeover in time of the promotions i was running.

If i were to do it again....i would make sure that i had a back up CPA offer in place from the off rather than scramble around looking for one in a panic when things go wrong.

Learnt how to design my flyers and research the flyers delivery company.
As recommended by a few on here....i would probably deliver my own to start with so i can test effectively and not rely on dubious delivery compnanies.

Its a technique i will hone in on and definatly use in the new year.
I believe there is some big cash to be made here......as Kenster tells us from his past success!

Thanks again

Tonio

Remember, you can build flyers around niches instead of specific offers. Have a weight loss flyer and you have a million offers you can promote on the domain. This is also good for split testing. For example, you can have a flyer that says, want to lose weight...blah blah blah and then rotate 10 different cpa offers.

Then you dont need to worry about offers expiring, changing, etc

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Old 12-14-2010, 05:24 AM   #79
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Default Re: Offline Flyer Marketing for CPA offers - Any success stories?

i have read many ebooks about flyers method. pushing offers like educational offers and a certain high paying offer. they claim u can make hundreds per day. havent tried though.
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Old 12-14-2010, 07:30 AM   #80
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Default Re: Offline Flyer Marketing for CPA offers - Any success stories?

Quote:
Originally Posted by tonio79 View Post
Hi all

Thanks for the support on this thread.
Obviosly hit on a few probs for this promotion.....but what i have taken from it are a few lessons.

I did plan it quite well....it was fairly unlucky on the changeover in time of the promotions i was running.

If i were to do it again....i would make sure that i had a back up CPA offer in place from the off rather than scramble around looking for one in a panic when things go wrong.

Learnt how to design my flyers and research the flyers delivery company.
As recommended by a few on here....i would probably deliver my own to start with so i can test effectively and not rely on dubious delivery compnanies.

Its a technique i will hone in on and definatly use in the new year.
I believe there is some big cash to be made here......as Kenster tells us from his past success!

Thanks again

Tonio
So did you get any conversions from your campaign despite needing to change to a different offer?
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Old 12-14-2010, 11:25 AM   #81
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So did you get any conversions from your campaign despite needing to change to a different offer?

Yes, I would like to know the results as well...

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Old 12-14-2010, 11:57 AM   #82
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Default Re: Offline Flyer Marketing for CPA offers - Any success stories?

I think this is a good idea! please follow up with how it goes.
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Old 12-14-2010, 01:16 PM   #83
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Default Re: Offline Flyer Marketing for CPA offers - Any success stories?

I never thought offline marketing would work well but I had great success with it so far! It's all about testing, testing, testing (like all campaigns) Test small, then scale as much as possible locally. I might put out a WSO with what's been working for me pretty soon.

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Old 12-14-2010, 06:49 PM   #84
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I never thought offline marketing would work well but I had great success with it so far! It's all about testing, testing, testing (like all campaigns) Test small, then scale as much as possible locally. I might put out a WSO with what's been working for me pretty soon.


Absolutely. A lot of people do one test offline (be it flyers or something else) and if it doesn't work they give up totally. You really need to test just like you would online.

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Old 01-19-2011, 05:51 PM   #85
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Default Re: Offline Flyer Marketing for CPA offers - Any success stories?

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Originally Posted by williamrs View Post
I have never tried anything offline, but I do think that this method can work. However, make sure that you talk to your affiliate manager before you start printing your flyers, because some networks don't allow offline methods.


William
Which networks do not allow offline methods? and why do they not allow it?

Surely if its a good lead then its a win win ?
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Old 01-19-2011, 08:13 PM   #86
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Default Re: Offline Flyer Marketing for CPA offers - Any success stories?

It seems like this is becoming increasingly popular but I don't hear many success stories of people who are actually making money using these methods. Does anyone have any specific offline promotion examples that really do make a decent profit?

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Old 01-26-2011, 11:51 AM   #87
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Default Re: Offline Flyer Marketing for CPA offers - Any success stories?

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Originally Posted by itsallwhite View Post
It seems like this is becoming increasingly popular but I don't hear many success stories of people who are actually making money using these methods. Does anyone have any specific offline promotion examples that really do make a decent profit?

From any newbies perspective I was doing very well with straight up flyer marketing of CPA offers. But remember, the offline world is vast and large. Anything from offline lead generation (hugely profitable if done well) to offline consulting etc.

Newspaper marketing works, I've done it. Radio and TV could work but I havent tried those.

Offline is a great source of traffic though, particularly if you are new!

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