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Old 09-18-2010, 05:24 AM   #1
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Default Can I bid on a keyword that is another website's domain?

When browsing on the google adwords tool, I can across what I thought could be a gold mine - 200,000+ monthly search's, 0 competition - the only problem is that this is the name of another site, would it be ok bid on this keyword? If i did something like - Think X is good? Check this out! (or something relevant to the other site) would it be ok? Would it be best not to include the keyword in the domain?

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Old 09-18-2010, 08:01 AM   #2
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Default Re: Can I bid on a keyword that is another website's domain?

I think you can try, but, sometimes, Google doesn't allow you to have trademarks in your ads, so not sure if the "Think X Is Good?" will work.


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Old 09-18-2010, 10:39 AM   #3
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Default Re: Can I bid on a keyword that is another website's domain?

Quote:
Originally Posted by williamrs View Post
I think you can try, but, sometimes, Google doesn't allow you to have trademarks in your ads, so not sure if the "Think X Is Good?" will work.


William
Thanks, but would it be ok if i had an ad that was in the same niche as the website but not quoting the trademark then? Would it be best to include it in the domain, or not?
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Old 09-18-2010, 12:25 PM   #4
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Default Re: Can I bid on a keyword that is another website's domain?

I think the first question is - is that your golden keyword a trademark of that site or is it a simple keyword which they use in their site name. If your's the second case, then you should not worry at all, but of the first one, then it could become a little risky to take such a try. If that is not their trademark and just a good keyword they use, then you can, of course, put it in you domain name as well.

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Old 09-18-2010, 02:12 PM   #5
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Default Re: Can I bid on a keyword that is another website's domain?

You can until someone decides to try and stop you.

I have had competitors use my exact Trademarked Domain name in their Adwords campaigns.

I chose not to do anything about it because the name is highly branded and it's free exposure for me.

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Old 09-19-2010, 08:56 AM   #6
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Default Re: Can I bid on a keyword that is another website's domain?

I think you can bid the domain name,maybe sometimes this is not allowed. use the change of domain name as keyword.
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Old 09-19-2010, 11:44 AM   #7
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Default Re: Can I bid on a keyword that is another website's domain?

You can always use a variation that is similar and does not come with all those complications.

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