Offline CPA

Michael Nguyen · 09-24-2010, 09:12 AM

Hi warriors

I'm thinking of placing a display ad in a weekly newspaper that has 30,000 distribution.

Not sure whether I want to direct link or send the visitor to a landing page
and then pre selling them. The offer will be a free trial weight loss offer and will pay out £25. The ad will cost £30 will be 4cm^2

Even if i got a 0.003125 % conversion which is 10.5 buyers I would make £262.5

Do you think I'll be able to put enough copy in the 4cm^2 ad to warrant a direct link to the offer?

Something along the lines of"

=======
Are you looking to lose weight?
Have you tried everything but continue
to pile on the pounds? Everything changes TODAY!
Start your FREE trial today by visiting
www.domain.com
=======

Good enough to send to direct link?

Thanks for your input

EmpyreRJ · 09-24-2010, 11:38 AM

Thats nice idea you must test it and post your reviews

williamrs · 09-24-2010, 03:26 PM

Mate, I don't know if you should use a landing page or just direct link. However, you're doing exactly what I have been considering to do here in Brazil. The internet marketing thing still haven't rocked here, so I want to start testing some simple things more locally and this idea seems to be a good start.

William

rvrabel2002 · 09-24-2010, 03:42 PM

I can't tell you what conversion rates will be from a newspaper ad, but i will say this...Anything that requires a Credit card submit, you should have a landing page. Create a review page talking about your experience (or someone else's if you get my drift) with the product, and change your ad to read something like this:

"I lost 20 pounds and you can too! Want to know how? Read my story at www.example.com"

Again, I could be wrong, but this is the way these offers convert in the US.

patadeperro · 09-24-2010, 04:18 PM

I have some experience with offline marketing, and I have discover something, it is not very
important the distribution number as the type of readers they have meaning, some newspapers give you the number of people that "read" the newspaper (they multiply the distribution number by 2 because most of the people share the newspaper with someone else), it is better paid newspapers than free ones and I always send them to a squeeze page.

Hope it helps

thomas1984 · 09-24-2010, 05:05 PM

IF you direct link, What will you tell your AF when he asks where the traffic is comming from?

shaddywilly · 09-25-2010, 12:01 AM

Maybe Landing page.I was about the same type of question too and all the big guns suggested Landing Page.

InternetWriter · 09-25-2010, 04:05 AM

Why not try both?

Get p202 and split test links.

Get a domain to forward to your P202 link.

Sumit Mohanty · 09-25-2010, 12:26 PM

hey Michael Nguyen,

Thats an awesome Idea. i did that few days back. to be truly both worked fine for me. either its direct linking or landing page/review page. Actually, it depends upon nature of the offer/product. some offers does not need landing/review page as they do have awesome, attractive and superlative information even on direct link. As i did worked on Netflix, DVD Disney Movies and some Music buzz such offers converted nicely with direct linking And i tried that with skin care offers too but for skin care offer i used review pages But conversion ratio was almost same. So, as you have weight loss offers. I think you should try with review page.

CESam · 09-26-2010, 05:30 AM

HI

Get a nice domain like Freeweightlossblahblah .org .... .org will build some trust for free trial. And redirect it to different offers randomly. and see what converts better.

Thanks
Sam

Quenta · 09-26-2010, 07:39 AM

Why don't you try split test between a direct link and a landing page for your campaign to see which ones better? In my own analysis, direct link from affiliate programs are getting good conversions, however sometimes the viewer think it's suspicious even with a URL shortener (unless you have a .INFO domain and redirect it to your affiliate link). Landing pages might give you good conversions as well and may attract the viewers, but not that much compared to direct links. It really depends you know, but split testing between them would determine which one of them performs better.

coolsamey · 09-26-2010, 07:55 AM

Quote:

Originally Posted by Sumit Mohanty

hey Michael Nguyen,

Thats an awesome Idea. i did that few days back. to be truly both worked fine for me. either its direct linking or landing page/review page. Actually, it depends upon nature of the offer/product. some offers does not need landing/review page as they do have awesome, attractive and superlative information even on direct link. As i did worked on Netflix, DVD Disney Movies and some Music buzz such offers converted nicely with direct linking And i tried that with skin care offers too but for skin care offer i used review pages But conversion ratio was almost same. So, as you have weight loss offers. I think you should try with review page.

may b my question is stupid but i want to know how did u use this method in india because there are cpa offers for INDIA almost none.

09-24-2010, 09:12 AM	#1
Michael Nguyen Senior Warrior Member War Room Member Join Date: Jan 2009 Location: London Posts: 1,055 Thanks: 63 Thanked 151 Times in 106 Posts	Offline CPA - Direct Link vs Landing Page Presell? Hi warriors I'm thinking of placing a display ad in a weekly newspaper that has 30,000 distribution. Not sure whether I want to direct link or send the visitor to a landing page and then pre selling them. The offer will be a free trial weight loss offer and will pay out £25. The ad will cost £30 will be 4cm^2 Even if i got a 0.003125 % conversion which is 10.5 buyers I would make £262.5 Do you think I'll be able to put enough copy in the 4cm^2 ad to warrant a direct link to the offer? Something along the lines of" ======= Are you looking to lose weight? Have you tried everything but continue to pile on the pounds? Everything changes TODAY! Start your FREE trial today by visiting www.domain.com ======= Good enough to send to direct link? Thanks for your input
	> FREE 43 Page Amazon Report Reveals How to CRUSH and DOMINATE Amazon Niche Markets < DFY Keyword Research Service - Technical SEO Audit to Dominate your competition

09-24-2010, 11:38 AM	#2
EmpyreRJ HyperActive Warrior Join Date: Aug 2010 Location: USA Posts: 196 Thanks: 9 Thanked 8 Times in 8 Posts Social Networking Contact Info	Re: Offline CPA - Direct Link vs Landing Page Presell? Thats nice idea you must test it and post your reviews
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09-24-2010, 03:26 PM	#3
williamrs Senior Warrior Member War Room Member Join Date: Aug 2009 Location: Brazil Posts: 3,496 Thanks: 174 Thanked 1,159 Times in 614 Posts	Re: Offline CPA - Direct Link vs Landing Page Presell? Mate, I don't know if you should use a landing page or just direct link. However, you're doing exactly what I have been considering to do here in Brazil. The internet marketing thing still haven't rocked here, so I want to start testing some simple things more locally and this idea seems to be a good start. William
	>> STOP... << Stop struggling alone. Stop wasting time. Stop being scammed. Only 1 SPOT LEFT - CLICK HERE

09-24-2010, 03:42 PM	#4
rvrabel2002 Advanced Warrior War Room Member Join Date: Nov 2009 Posts: 516 Thanks: 60 Thanked 17 Times in 17 Posts	Re: Offline CPA - Direct Link vs Landing Page Presell? I can't tell you what conversion rates will be from a newspaper ad, but i will say this...Anything that requires a Credit card submit, you should have a landing page. Create a review page talking about your experience (or someone else's if you get my drift) with the product, and change your ad to read something like this: "I lost 20 pounds and you can too! Want to know how? Read my story at www.example.com" Again, I could be wrong, but this is the way these offers convert in the US.

09-24-2010, 04:18 PM	#5
patadeperro Advanced Warrior War Room Member Join Date: Jul 2009 Location: Montreal Posts: 573 Thanks: 53 Thanked 270 Times in 72 Posts	Re: Offline CPA - Direct Link vs Landing Page Presell? I have some experience with offline marketing, and I have discover something, it is not very important the distribution number as the type of readers they have meaning, some newspapers give you the number of people that "read" the newspaper (they multiply the distribution number by 2 because most of the people share the newspaper with someone else), it is better paid newspapers than free ones and I always send them to a squeeze page. Hope it helps
	Seo "

09-24-2010, 05:05 PM	#6
thomas1984 HyperActive Warrior War Room Member Join Date: Aug 2010 Posts: 355 Thanks: 45 Thanked 39 Times in 37 Posts	Re: Offline CPA - Direct Link vs Landing Page Presell? IF you direct link, What will you tell your AF when he asks where the traffic is comming from?

09-25-2010, 12:01 AM	#7
shaddywilly Warrior Member Join Date: Sep 2010 Posts: 25 Thanks: 1 Thanked 2 Times in 2 Posts	Re: Offline CPA - Direct Link vs Landing Page Presell? Maybe Landing page.I was about the same type of question too and all the big guns suggested Landing Page.

09-25-2010, 04:05 AM	#8
InternetWriter MarketerSwap War Room Member Join Date: Feb 2010 Location: Vegas, USA Posts: 155 Thanks: 57 Thanked 9 Times in 7 Posts	Re: Offline CPA - Direct Link vs Landing Page Presell? Why not try both? Get p202 and split test links. Get a domain to forward to your P202 link.
	www.google.com

09-25-2010, 12:26 PM	#9
Sumit Mohanty The Indian Warrior War Room Member Join Date: Jun 2010 Location: India Posts: 77 Thanks: 10 Thanked 9 Times in 9 Posts Contact Info	Re: Offline CPA - Direct Link vs Landing Page Presell? hey Michael Nguyen, Thats an awesome Idea. i did that few days back. to be truly both worked fine for me. either its direct linking or landing page/review page. Actually, it depends upon nature of the offer/product. some offers does not need landing/review page as they do have awesome, attractive and superlative information even on direct link. As i did worked on Netflix, DVD Disney Movies and some Music buzz such offers converted nicely with direct linking And i tried that with skin care offers too but for skin care offer i used review pages But conversion ratio was almost same. So, as you have weight loss offers. I think you should try with review page.

09-26-2010, 05:30 AM	#10
CESam Warrior Member Join Date: Sep 2010 Posts: 22 Thanks: 1 Thanked 1 Time in 1 Post Contact Info	Re: Offline CPA - Direct Link vs Landing Page Presell? HI Get a nice domain like Freeweightlossblahblah .org .... .org will build some trust for free trial. And redirect it to different offers randomly. and see what converts better. Thanks Sam
	1000s of Offers, Top Payout, Weekly Payments. CommissionEmpire.com Edu, Credit Report, Debt, Dating, Zip Submit... We will try to beat any payout. Lets Talk aim: CommissionEmpire email: sam@commissionempire.com

09-26-2010, 07:39 AM	#11
Quenta The Executer! War Room Member Join Date: Jan 2010 Location: Somewhere dark Posts: 543 Thanks: 31 Thanked 86 Times in 70 Posts	Re: Offline CPA - Direct Link vs Landing Page Presell? Why don't you try split test between a direct link and a landing page for your campaign to see which ones better? In my own analysis, direct link from affiliate programs are getting good conversions, however sometimes the viewer think it's suspicious even with a URL shortener (unless you have a .INFO domain and redirect it to your affiliate link). Landing pages might give you good conversions as well and may attract the viewers, but not that much compared to direct links. It really depends you know, but split testing between them would determine which one of them performs better.