Anyone using Facebook on their CPA Campaigns?

riveradjr · 11-14-2008, 03:37 AM

I signed up on facebook and started some campaign but have no seen any good results yet..

Can anyone who has experience in paid advertising in Facebook share their experiences?

You may want to share other experiences too in other PPC search engines...

Thanks..

Sandy J Brown · 11-14-2008, 04:06 AM

Well I won't recommend FaceBook Ads for CPA... I have used it in past... You will get Hits.. But Hardly anyone signup for CPA Offers.. very very low conversion Rates..

James Schramko · 11-14-2008, 04:43 AM

Unless you use CPA offers in application widgets. This is where the money is in facebook. Big money.

brendan301 · 11-14-2008, 12:30 PM

Quote:

Originally Posted by James Schramko

Unless you use CPA offers in application widgets. This is where the money is in facebook. Big money.

i agree totally.

JOhnny Depth · 11-14-2008, 11:31 PM

Facebook is already well saturated so there is no use on advertising your cpa offers to them.

CyranoSmith · 11-16-2008, 02:54 AM

Most of what I see at Facebook is following the old 'interruption marketing' model.

In the old days, people could be distracted by newspaper ads or billboards. Today's advertising becomes mind numbing in its scope.

I'm seeing that most successes are in targeting those who are ALREADY LOOKING for what I offer. (Ex. SEO, keyword targeting, ect.)

goingup · 01-18-2009, 05:52 PM

I was reading what you had posted about facebook applications/ does your coaching detail that? And how much is it? And how much does it cost to get a facebook application built?

honestbizpro · 01-18-2009, 06:18 PM

Yea I cover FaceBook Apps in my WSO....it's no joke what CPA apps can make you. You can always hire someone to create one for you. Just make sure it's a comsumable type app. where the person has to keep re-purchasing something.

Check out some current apps and their values...

Top Applications Leaderboard (Installs) | Adonomics

WebsiteMarketer · 01-18-2009, 09:42 PM

Facebook is an interesting beast and although some people may discourage you from using it, IT is the reason I am doing affiliate marketing right now. It is like a kiddie pool to the ocean that is PPC advertising, very simple and easy. I think it's a great place to start for sure.

As for my experience, Facebook has very strict advertising guidelines so many CPA offers aren't even possible to advertise without a clever landing page but some certain ones can be very effective if you target the right audience.

For example I made most of my money on Facebook with Dating ads targeting single guys. It's very saturated but it is still viable enough to make reasonable profits from.

By experimenting with Facebook I guarantee you'll learn a lot about PPC marketing and advertising in general, it's very useful experience for those starting out in affiliate marketing.

NightWolf · 08-19-2009, 07:18 AM

Quote:

Originally Posted by WebsiteMarketer

As for my experience, Facebook has very strict advertising guidelines so many CPA offers aren't even possible to advertise without a clever landing page but some certain ones can be very effective if you target the right audience.

Ya, I read the TOC's, indeed they're quite strict.

When you say "clever landing page", could you expand on that a bit, please? You mean like a review site?

dynameek · 08-19-2009, 07:36 AM

From my personal experience with Facebook, most people who go there are there simply to socialise and catch up with friends. Most of them are overly consumed by what their friendsa and others are saying/doing rather than paying attention to your ads. FB didnt work too well for me when I tried it so I turned my back on it.

I think one way to make it work for you is if you can divert your friends and others to an adsense site with good info on them. That way there's a chance they click on something but I'm not too sure how well it will work.

All the best!

ChrisBa · 08-19-2009, 08:13 AM

What would you like to know about Facebook? I've used it quiet a few times in the past, it's difficult to get it down at first, but once you do it can be good

SimonHarrison · 08-19-2009, 11:50 AM

Made a loss twice, even with incredibly laser targeted demographic based ads based on age, sex and location, I just couldn't get a ROI using traditional advertising models to CPA offers, not even with a solid landing page in the process.

I would think that offer owners , especially those on a rebilling scheme could get a ROI , but for anybody new to the CPM or PPC market I would leave FB alone.

leebo1010 · 08-19-2009, 03:04 PM

It certainly depends on how much you are willing to test it. Here are methods that work:

1) create an ad for a CPA offer
2) create 100 pics for that same ad
3) submit all the ads and know that most of them will be rejected on your first try
4) keep submitting those ads until about 75 of them are accepted
5) test and tweak
6) drop the losers
7) when your CTR is rockin' it, make sure you change to CPM and you'll see an increase in your ROI
8) key tip is make sure you target very specifically: females 18-18, females 19-19, females 20-20 - luckily FB's platform makes it easy to copy ads

But again, you have to expect to lose money in your testing. A lot of people will give up after losing $20-$100, but testing sometimes will put me in the hole the first week. You have to be stubborn w/ FB or it just won't work.

If you want to see what kind of offers are doing well, just create several FB accounts w/ diff demographics and you'll see their targeted ads.

clarethwaites · 02-04-2011, 09:29 PM

thanks so much for this last post. Im just getting started with FB. cant afford to do 100 pics LOL but I will definitely try a few and your advice is great and makes total sense to me, thanks :-)

marketwarrior06 · 02-04-2011, 10:22 PM

face book PPC is good for any type of CPA campaign. i think you should take a look into your CPA offer. is it the right ting? what about the demand? people don't like to but everything Online. you should keep it into your mind. do you get impression? conversion is not every thing . you should try to increase impression 1st then conversion.
i can suggest Adsense PPC. its also good. you can try it too.

BudgetSEO · 02-04-2011, 10:36 PM

Quote:

Originally Posted by Sandy J Brown

Well I won't recommend FaceBook Ads for CPA... I have used it in past... You will get Hits.. But Hardly anyone signup for CPA Offers.. very very low conversion Rates..

Nope, if your fanpage has the right target audience it will convert very well

(Can you imagine asking "iphone" fans to fill "get relief from migrane" offer?)
But i would not use that because recently facebook sued some CPA networks like maxbounty.
Thank You.
-S

Gunedat · 02-05-2011, 02:01 AM

Do it the ol'skool marketing style. Collect leads, and then market to them your CPA offers.

Hilal · 02-05-2011, 03:17 AM

Hi riveradjr

Facebook to CPA still working very good. But ...

At first we must understand the nature of people who go to facebook.
Those people go to facebook looking for friends and entertainment.

They are NOT in selling mode any way.

Don't try to sell them anything.

So, how can you get the most of facebook ads?

ALWAYS offer those people something (irresistable) for free.

Use eye catching images and ads.

Build your lists.

Forward them to ONLY free trials and free downloads.

Send them more and more RELATED CPA offers.

See the results.

Hilal

Quote:

Originally Posted by riveradjr

I signed up on facebook and started some campaign but have no seen any good results yet..

Can anyone who has experience in paid advertising in Facebook share their experiences?

You may want to share other experiences too in other PPC search engines...

Thanks..

Hilal · 02-05-2011, 04:05 AM

Sorry indiatext

Who says it is not targeting!

In facebook you can control everything to get most targeting visitors.

You can control keywords, countries, ages, income, ......

But the most important point is you MUST know who want your offer.

You can know this from: Alexa, Quantcast, Google Trend, ...

I hope this will help.

Hilal

Quote:

Originally Posted by indiatext

the conversion rate is really bizarre ...most of the traffic is non-targeted...

JunkYour925 · 09-05-2011, 08:33 PM

Unless you want to pay through the nose for the ads make sure to point the ads to a fanpage, not a destination outside of FB. the fanpage should have at least 100 likes (think fiverr for this) some content related to the niche your CPA offer is targeting. Tightly target your ads to audience demographic/interest/sex/age etc. The better you get at this the lower your ad cost goes over time. high CTR=low CPC.

ASK you AM what offers do best on FB (social). Some do well, some don't. ASK, don't guess!

JunkYour925 · 09-05-2011, 08:42 PM

exactly!

That's why CPA on FB is great (free trials and FUN stuff). They are NOT on FB to have to whip out their wallet. They are on there for fun and entertainment! When in Rome do as the Romans.

Simple "free" CPA offers then get them on your list and email them more complex higher p/o offers later.

Once again the same model applies: subscriber first - sale second.

Quote:

Originally Posted by Hilal

Hi riveradjr

Facebook to CPA still working very good. But ...

At first we must understand the nature of people who go to facebook.
Those people go to facebook looking for friends and entertainment.

They are NOT in selling mode any way.

Don't try to sell them anything.

So, how can you get the most of facebook ads?

ALWAYS offer those people something (irresistable) for free.

Use eye catching images and ads.

Build your lists.

Forward them to ONLY free trials and free downloads.

Send them more and more RELATED CPA offers.

See the results.

Hilal

jeffrey73 · 09-05-2011, 08:50 PM

Doing things the old school way using "tried and tested" methods seem to always work better than the "gimmicky" stuff like

- Buying 1,000's of Facebook Friends
- Buying accounts and "mass" following and friending
- Pretending you're a chick to get guys to sign up for a dating offer ( lol )
- Tweet "Bombing" haha

Quote:

Originally Posted by Gunedat

Do it the ol'skool marketing style. Collect leads, and then market to them your CPA offers.

imback · 09-05-2011, 09:22 PM

I use facebook to build custom FB fan pages

and promote my websites, squeeze pages, and etc. It works and clicks are still cheap to internal pages.

CHAD

sith005 · 09-06-2011, 11:11 AM

This is a super old thread, somehow someone just replied to it out of the blue lol...

That being said, there are multiple ways to skin a cat, Facebook is no different. Fan pages work, external sites work, lists work. There are a lot of posts on this forum that give a lot of info. I will say, nothing will work if you don't try it

dowsp · 11-10-2011, 12:05 PM

Hi

Hope you dont mind me commenting on this thread.

I had created another similar thread asking questions on CPA and facebook.

Its interesting to read some of the comments made on this thread..
but its been going over 2 years..

I just wonder if CPA is still ok to use with facebook, and will it still work with the right offers... WILL dating offers still work or has facebook banned some of them ?

this was my thread with my comments below..

thank you

Dowsp

Has Facebook banned CPA offers

sitecontact · 01-20-2012, 08:40 AM

Does anyone advertise a fanpage with a single CPA banner on it? Is it better to write something for the offer, or people wouldn't like to read novels there?

Paul Laughton · 01-20-2012, 11:54 AM

Quote:

Originally Posted by leebo1010

It certainly depends on how much you are willing to test it. Here are methods that work:

1) create an ad for a CPA offer
2) create 100 pics for that same ad
3) submit all the ads and know that most of them will be rejected on your first try
4) keep submitting those ads until about 75 of them are accepted
5) test and tweak
6) drop the losers
7) when your CTR is rockin' it, make sure you change to CPM and you'll see an increase in your ROI
8) key tip is make sure you target very specifically: females 18-18, females 19-19, females 20-20 - luckily FB's platform makes it easy to copy ads

But again, you have to expect to lose money in your testing. A lot of people will give up after losing $20-$100, but testing sometimes will put me in the hole the first week. You have to be stubborn w/ FB or it just won't work.

If you want to see what kind of offers are doing well, just create several FB accounts w/ diff demographics and you'll see their targeted ads.

Great post. Hadn't thought about actually targeting 20-20 year olds, 21-21year olds etc. Was always using a bigger gap, will have to give this a try. I suppose you could drop lucky with a cretain age group for a particular offer. Thanks

11-14-2008, 03:37 AM	#1
riveradjr Active Warrior Join Date: Dec 2007 Location: Philippines Posts: 37 Thanks: 6 Thanked 0 Times in 0 Posts Social Networking	Anyone using Facebook on their CPA Campaigns? I signed up on facebook and started some campaign but have no seen any good results yet.. Can anyone who has experience in paid advertising in Facebook share their experiences? You may want to share other experiences too in other PPC search engines... Thanks..

11-14-2008, 04:06 AM	#2
Sandy J Brown Warrior Member Join Date: Nov 2008 Posts: 2 Thanks: 0 Thanked 0 Times in 0 Posts	Re: Anyone using Facebook on their CPA Campaigns? Well I won't recommend FaceBook Ads for CPA... I have used it in past... You will get Hits.. But Hardly anyone signup for CPA Offers.. very very low conversion Rates..

11-14-2008, 04:43 AM	#3
James Schramko Senior Warrior Member War Room Member Join Date: Apr 2006 Location: Sydney, Australia. Posts: 3,223 Thanks: 133 Thanked 422 Times in 199 Posts Social Networking	Re: Anyone using Facebook on their CPA Campaigns? Unless you use CPA offers in application widgets. This is where the money is in facebook. Big money.
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11-14-2008, 11:31 PM	#5
JOhnny Depth HyperActive Warrior Join Date: Nov 2008 Posts: 165 Thanks: 0 Thanked 4 Times in 4 Posts	Re: Anyone using Facebook on their CPA Campaigns? Facebook is already well saturated so there is no use on advertising your cpa offers to them.
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11-16-2008, 02:54 AM	#6
CyranoSmith Writing all Wrongs Join Date: Nov 2008 Location: Pittsburgh PA USA Posts: 5 Thanks: 0 Thanked 1 Time in 1 Post Social Networking	Re: Anyone using Facebook on their CPA Campaigns? Most of what I see at Facebook is following the old 'interruption marketing' model. In the old days, people could be distracted by newspaper ads or billboards. Today's advertising becomes mind numbing in its scope. I'm seeing that most successes are in targeting those who are ALREADY LOOKING for what I offer. (Ex. SEO, keyword targeting, ect.)

01-18-2009, 05:52 PM	#7
goingup Advanced Warrior War Room Member Join Date: Aug 2008 Location: Right here, for now. Posts: 532 Thanks: 12 Thanked 22 Times in 22 Posts	Re: Anyone using Facebook on their CPA Campaigns? I was reading what you had posted about facebook applications/ does your coaching detail that? And how much is it? And how much does it cost to get a facebook application built?

01-18-2009, 06:18 PM	#8
honestbizpro Senior Warrior Member War Room Member Join Date: Mar 2007 Location: , , . Posts: 3,842 Thanks: 195 Thanked 509 Times in 316 Posts	Re: Anyone using Facebook on their CPA Campaigns? Yea I cover FaceBook Apps in my WSO....it's no joke what CPA apps can make you. You can always hire someone to create one for you. Just make sure it's a comsumable type app. where the person has to keep re-purchasing something. Check out some current apps and their values... Top Applications Leaderboard (Installs) \| Adonomics
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01-18-2009, 09:42 PM	#9
WebsiteMarketer Active Warrior Join Date: Jan 2009 Posts: 53 Thanks: 5 Thanked 12 Times in 7 Posts	Re: Anyone using Facebook on their CPA Campaigns? Facebook is an interesting beast and although some people may discourage you from using it, IT is the reason I am doing affiliate marketing right now. It is like a kiddie pool to the ocean that is PPC advertising, very simple and easy. I think it's a great place to start for sure. As for my experience, Facebook has very strict advertising guidelines so many CPA offers aren't even possible to advertise without a clever landing page but some certain ones can be very effective if you target the right audience. For example I made most of my money on Facebook with Dating ads targeting single guys. It's very saturated but it is still viable enough to make reasonable profits from. By experimenting with Facebook I guarantee you'll learn a lot about PPC marketing and advertising in general, it's very useful experience for those starting out in affiliate marketing.

08-19-2009, 07:36 AM	#11
dynameek HyperActive Warrior Join Date: Jun 2009 Location: New Zealand Posts: 173 Thanks: 2 Thanked 7 Times in 7 Posts Social Networking Contact Info	Re: Anyone using Facebook on their CPA Campaigns? From my personal experience with Facebook, most people who go there are there simply to socialise and catch up with friends. Most of them are overly consumed by what their friendsa and others are saying/doing rather than paying attention to your ads. FB didnt work too well for me when I tried it so I turned my back on it. I think one way to make it work for you is if you can divert your friends and others to an adsense site with good info on them. That way there's a chance they click on something but I'm not too sure how well it will work. All the best!
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08-19-2009, 08:13 AM	#12
ChrisBa Senior Warrior Member Join Date: Jun 2008 Posts: 3,777 Thanks: 9 Thanked 468 Times in 370 Posts Social Networking	Re: Anyone using Facebook on their CPA Campaigns? What would you like to know about Facebook? I've used it quiet a few times in the past, it's difficult to get it down at first, but once you do it can be good
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08-19-2009, 11:50 AM	#13
SimonHarrison Senior Warrior Member War Room Member Join Date: Jul 2008 Location: Location, Location. Posts: 2,066 Thanks: 246 Thanked 446 Times in 266 Posts	Re: Anyone using Facebook on their CPA Campaigns? Made a loss twice, even with incredibly laser targeted demographic based ads based on age, sex and location, I just couldn't get a ROI using traditional advertising models to CPA offers, not even with a solid landing page in the process. I would think that offer owners , especially those on a rebilling scheme could get a ROI , but for anybody new to the CPM or PPC market I would leave FB alone.

08-19-2009, 03:04 PM	#14
leebo1010 Warrior Member Join Date: Aug 2009 Posts: 27 Thanks: 4 Thanked 12 Times in 6 Posts Social Networking Contact Info	Re: Anyone using Facebook on their CPA Campaigns? It certainly depends on how much you are willing to test it. Here are methods that work: 1) create an ad for a CPA offer 2) create 100 pics for that same ad 3) submit all the ads and know that most of them will be rejected on your first try 4) keep submitting those ads until about 75 of them are accepted 5) test and tweak 6) drop the losers 7) when your CTR is rockin' it, make sure you change to CPM and you'll see an increase in your ROI 8) key tip is make sure you target very specifically: females 18-18, females 19-19, females 20-20 - luckily FB's platform makes it easy to copy ads But again, you have to expect to lose money in your testing. A lot of people will give up after losing $20-$100, but testing sometimes will put me in the hole the first week. You have to be stubborn w/ FB or it just won't work. If you want to see what kind of offers are doing well, just create several FB accounts w/ diff demographics and you'll see their targeted ads.

02-04-2011, 09:29 PM	#15
clarethwaites Active Warrior War Room Member Join Date: Jan 2011 Location: London, UK Posts: 73 Thanks: 70 Thanked 12 Times in 10 Posts Social Networking	Re: Anyone using Facebook on their CPA Campaigns? thanks so much for this last post. Im just getting started with FB. cant afford to do 100 pics LOL but I will definitely try a few and your advice is great and makes total sense to me, thanks :-)

02-04-2011, 10:22 PM	#16
marketwarrior06 HyperActive Warrior Join Date: Dec 2010 Posts: 372 Thanks: 13 Thanked 20 Times in 20 Posts	Re: Anyone using Facebook on their CPA Campaigns? face book PPC is good for any type of CPA campaign. i think you should take a look into your CPA offer. is it the right ting? what about the demand? people don't like to but everything Online. you should keep it into your mind. do you get impression? conversion is not every thing . you should try to increase impression 1st then conversion. i can suggest Adsense PPC. its also good. you can try it too.
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02-05-2011, 02:01 AM	#18
Gunedat Sticking To A Plan War Room Member Join Date: Feb 2010 Location: Malaysia Posts: 140 Thanks: 10 Thanked 13 Times in 12 Posts	Re: Anyone using Facebook on their CPA Campaigns? Do it the ol'skool marketing style. Collect leads, and then market to them your CPA offers.
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09-05-2011, 08:33 PM	#21
JunkYour925 Work Smart Play Hard War Room Member Join Date: Dec 2010 Location: New Jersey USA Posts: 392 Thanks: 57 Thanked 93 Times in 66 Posts	Re: Anyone using Facebook on their CPA Campaigns? Unless you want to pay through the nose for the ads make sure to point the ads to a fanpage, not a destination outside of FB. the fanpage should have at least 100 likes (think fiverr for this) some content related to the niche your CPA offer is targeting. Tightly target your ads to audience demographic/interest/sex/age etc. The better you get at this the lower your ad cost goes over time. high CTR=low CPC. ASK you AM what offers do best on FB (social). Some do well, some don't. ASK, don't guess!
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09-05-2011, 09:22 PM	#24
imback Senior Warrior Member War Room Member Join Date: Jun 2009 Location: United States Posts: 1,421 Thanks: 129 Thanked 272 Times in 193 Posts	Re: Anyone using Facebook on their CPA Campaigns? I use facebook to build custom FB fan pages and promote my websites, squeeze pages, and etc. It works and clicks are still cheap to internal pages. CHAD
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09-06-2011, 11:11 AM	#25
sith005 HyperActive Warrior War Room Member Join Date: Sep 2009 Location: Silicon Valley Posts: 211 Thanks: 34 Thanked 101 Times in 69 Posts	Re: Anyone using Facebook on their CPA Campaigns? This is a super old thread, somehow someone just replied to it out of the blue lol... That being said, there are multiple ways to skin a cat, Facebook is no different. Fan pages work, external sites work, lists work. There are a lot of posts on this forum that give a lot of info. I will say, nothing will work if you don't try it
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11-10-2011, 12:05 PM	#26
dowsp Active Warrior Join Date: Nov 2007 Location: , , . Posts: 84 Thanks: 0 Thanked 1 Time in 1 Post	Re: Anyone using Facebook on their CPA Campaigns? Hi Hope you dont mind me commenting on this thread. I had created another similar thread asking questions on CPA and facebook. Its interesting to read some of the comments made on this thread.. but its been going over 2 years.. I just wonder if CPA is still ok to use with facebook, and will it still work with the right offers... WILL dating offers still work or has facebook banned some of them ? this was my thread with my comments below.. thank you Dowsp Has Facebook banned CPA offers

01-20-2012, 08:40 AM	#27
sitecontact Active Warrior Join Date: Jun 2011 Posts: 34 Thanks: 0 Thanked 1 Time in 1 Post	Re: Anyone using Facebook on their CPA Campaigns? Does anyone advertise a fanpage with a single CPA banner on it? Is it better to write something for the offer, or people wouldn't like to read novels there?
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