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Old 11-15-2010, 12:23 PM   #1
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Default Trial vs. Flat sale bizopp?

What do you guys/gals think about Trial bizopps vs Flat sale. The CPA is almost double on the flat sale offers - but more expensive to convert. Have you tried it and do you think the same type of traffic works on both models?

IMHO it's inevitable that a lot of the offers will go back to the regular flat price model as MIDs become incrementally more difficult to sustain (and we've seen a major crash in that niche within the last year).
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Old 11-15-2010, 02:28 PM   #2
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Default Re: Trial vs. Flat sale bizopp?

Testing will tell, but I would bet on RFT over CPS most of the time!

As for the future of RFT's I have my own opinions as well, but of course time will tell!

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Old 11-15-2010, 02:47 PM   #3
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Default Re: Trial vs. Flat sale bizopp?

I think It crashed because of the new regulations. But MarketHealth still has some very good Trial offers. But again, you do still have the option of a straight commission sale also. It's a tough decision. . .

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Old 11-15-2010, 11:24 PM   #4
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Default Re: Trial vs. Flat sale bizopp?

It really depends on where and how you are promoting the offer(s).

We have some trial, coupon, and rebate Health/Diet offers that do good. Then on the flip side we have one Diet offer in particular that does really well and it's CPS.

So I think it ultimately boils down to how and where you are promoting the offer and how informative the offer lander and/or website is about the product. The CPS we have is very informative and provides a multiple page website explaining about the product. Some consumers will be much more apt to purchase a product they can spend 10-15 minutes reading about than a trial offer that has a one page lander with blinking lights saying "Try Me For Free!"

Brian

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