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Old 12-19-2010, 08:29 PM   #1
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Default CPA conversion ratio ?

Hey guys im kinda new to this forum but not new to marketing .. today i decided to get back into IM since im on Christmas break and have some free time , i came up with a pretty decent twitter method today that goes with an apple i pad email submit .. its un-targeted traffic .. and my current ratio is

544 clicks ... 31 convertions .. $38.75 , Not sure if i should be happy because 544 clicks is a lot and expected more. Maybe i should stop promoting email submits? or is that a good ratio ?

I've been doing IM 2 years strong and still going :)
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Old 12-19-2010, 09:32 PM   #2
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Default Re: CPA conversion ratio ?

the real tell is over what time period
5% conversion wouldn't be so hot over 5 months, but over 5 days that wouldn't be bad

if I were you I would try this,
-keep going strong and growing with your non-targeted twitter method

-start a targeted campaign, maybe reinvest some of that already made money into CPC or stick with another free method but try to target it.

do you do any work with reddit or digg?

adding other methods should help increase that conversion rate, especially targeted. Will deff increase clicks.

and i have been looking for a nice twitter method, if your in the mood for sharing in the spirit of xmas maybe lead me on to a new method? if not thats fine too, i would understand

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Old 12-19-2010, 11:25 PM   #3
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Default Re: CPA conversion ratio ?

Email submits are good but the scrubbing can become a problem. In reality though, you need a larger sample than 550 clicks. Also, have many of those 550 were uniques?
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Old 12-20-2010, 07:07 AM   #4
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Default Re: CPA conversion ratio ?

Quote:
Originally Posted by DylanJames View Post
Email submits are good but the scrubbing can become a problem. In reality though, you need a larger sample than 550 clicks. Also, have many of those 550 were uniques?
They were all uniques and it was over a period of about 6-8 hours ..thanks for the advice

I've been doing IM 2 years strong and still going :)
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Old 12-20-2010, 08:18 AM   #5
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Default Re: CPA conversion ratio ?

Maybe you're asking the wrong question. What you have to analyze are the ROI and volume. Was your ROI good? And can you do good volume with this method and scale your campaign to a decent level?


William

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