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Old 02-15-2011, 11:06 PM   #1
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Default How a good PPC landing page should be?

Dear Warriors!

Couple of months ago I built some landing pages with CPA offers and used google AdWords to get traffic. I made some money, but could not continue further due to the "Quality score" issue. Tired with facebook and they rejected most of my ads and the allowed ones also canceled after some time due to similar reasons.

Could you advice on how the PPC landing pages should be so that the ads will be easily approved by google & facebook and will not be affected much by the quality score issues.

Thank You
Nive

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Old 02-16-2011, 08:21 AM   #2
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Default Re: How a good PPC landing page should be?

I appreciate your advices

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Old 02-16-2011, 08:40 AM   #3
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Default Re: How a good PPC landing page should be?

Does your landing page has all that was described in your ad copy? What specific reason they have indicated? Just improve on that. What about the design? Is the product is hype? Give use some more details or may be the landing page.

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Old 02-16-2011, 09:10 AM   #4
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Default Re: How a good PPC landing page should be?

It was an iPhone related offer. I made a WordPredss blog posted some posted and put the banner on the main post that is displayed on the top slide-bar of that theme. It looked natural. In google adwords they mentioned the reason as ad bridge or something.

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Old 02-16-2011, 09:40 AM   #5
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Default Re: How a good PPC landing page should be?

Your best bet is to always look at the other advertisers/publishers in the traffic space you are looking to promote in and see what they are doing. If the same ads are appearing in good positions week after week, then there is a good possibility that they are converting, so you don't need to copy them, but certainly make your landers "inspired" by them! Use the best elements of a few landing pages that are working to make your own!

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Old 02-16-2011, 03:18 PM   #6
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Default Re: How a good PPC landing page should be?

I don't think you will find much info here, you can't compete with those who are doing blackhat stuff on the PPC landing pages and you can BET the top guys are doing it.

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Old 02-16-2011, 10:29 PM   #7
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Default Re: How a good PPC landing page should be?

Quote:
Originally Posted by Kenster View Post
Your best bet is to always look at the other advertisers/publishers in the traffic space you are looking to promote in and see what they are doing. If the same ads are appearing in good positions week after week, then there is a good possibility that they are converting, so you don't need to copy them, but certainly make your landers "inspired" by them! Use the best elements of a few landing pages that are working to make your own!
Thanks ken for your great advice

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Old 02-16-2011, 10:44 PM   #8
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Default Re: How a good PPC landing page should be?

Getting ads approved in Facebook is just a matter of the time you are submitting them. 75% of the time they get rejected only due to geo-targeting issues.

Submit U.S. time in the early A.M.

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Old 02-17-2011, 08:49 AM   #9
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Default Re: How a good PPC landing page should be?

The best advice is to have one landing page for each ppc keyword. Google will not only approve the landing page design but you will get too many conversions too

Landing page design focus to improve Inquiry or Sales.
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