opt-in on the offer page?

AJ1961 · 03-29-2011, 07:35 PM

Ok so I've got a page with multiple offers, all the same niche, and have been working on backlinking. Now rather than precede it with a landing page (and possibly turn people off by having to opt-in first), what if there was an opt-in box right on the page with the offers? Can I do that? They get to see these great offers, and get the chance to get more info or get notified of new ones emailed right to them. Good idea? Bad idea?

imback · 03-29-2011, 07:40 PM

With out seeing your landing page it is hard to tell.

Honestly, building your list and forming a good relationship with them will probably be better in the long run.

With a list you can slowly promote offers.

With a landing page with multiple offers your visitors may get confused and just close the page.

Think about what YOU would do if you LANDED on YOUR page.

Hope this helps

digicreatives · 03-29-2011, 07:57 PM

The opt-in is more important than selling right on the spot. but that's just me

1st post

imback · 03-29-2011, 11:22 PM

Quote:

Originally Posted by digicreatives

The opt-in is more important than selling right on the spot. but that's just me

1st post

Especially if your thinking long-term

AJ1961 · 03-30-2011, 02:34 PM

Well, I don't have a separate landing page as of yet...I'm trying to send traffic directly to the offer page. I guess I am thinking of sending me to my website, and that's how I thought of putting an opt-in directly on it. I'm thinking if I went to a site with offers that interested me, I'd sign up on those offers but also thought it would be nice to have the option to have more info sent right to me, so I'd opt-in too.
I'd like to be thinking long term... but at the same time, I need cashola now.

imback · 03-30-2011, 02:48 PM

Quote:

Originally Posted by AJ1961

Well, I don't have a separate landing page as of yet...I'm trying to send traffic directly to the offer page. I guess I am thinking of sending me to my website, and that's how I thought of putting an opt-in directly on it. I'm thinking if I went to a site with offers that interested me, I'd sign up on those offers but also thought it would be nice to have the option to have more info sent right to me, so I'd opt-in too.
I'd like to be thinking long term... but at the same time, I need cashola now.

Your only issue is having a bunch of banners and offers on your landing page will come off as "scammy" thats all

JasonWestwick · 03-30-2011, 02:51 PM

Test it, give it a go with the opt-in on the same page and then try with the opt in before.

Personally I would advise offering something of value to your readers to opt in and then rewarding them with access to the offers, that way you are building a list of subscribers in a niche that you can continue to market to instead of losing them to an offer on your page and making money from them only once.

williamrs · 03-30-2011, 04:43 PM

It's hard to say without having more info (I don't know your niche, offers, landing page, traffic source, etc), but I'd say that testing is the best alternative.

Also, keep in mind that what "digicreatives" posted above can be true, sometimes (if not most of the times), the opt-in is more important than the conversion, so you can also consider an AJAX pop up or a squeeze page with a nice video to capture leads, and then expose people to the offers later using a thank you page and an autoresponder series.

William

AJ1961 · 03-30-2011, 05:46 PM

Sorry William that's way over me...AJAX is a cleaner

! I'm a newbie, but taking action (or at least trying to!)

Jason would that be incentivized? Or no because it's for the opt-in not the offer.

davechan · 03-30-2011, 07:34 PM

Our best opt-in results have been from giving away something for free first. Of course, it has to be a valuable giveaway. Opt-in lists are for creating value and a huge list over time. Not a good thing to bombard a COLD client too soon in the sales cycle. This has held true for both our celebrity marketing as well as our straight up resume writing sales pages.

03-29-2011, 07:35 PM	#1
AJ1961 Active Warrior Join Date: Jan 2011 Posts: 36 Thanks: 3 Thanked 1 Time in 1 Post	opt-in on the offer page? Ok so I've got a page with multiple offers, all the same niche, and have been working on backlinking. Now rather than precede it with a landing page (and possibly turn people off by having to opt-in first), what if there was an opt-in box right on the page with the offers? Can I do that? They get to see these great offers, and get the chance to get more info or get notified of new ones emailed right to them. Good idea? Bad idea?

03-29-2011, 07:40 PM	#2
imback Senior Warrior Member War Room Member Join Date: Jun 2009 Location: United States Posts: 1,429 Thanks: 129 Thanked 279 Times in 199 Posts	Re: opt-in on the offer page? With out seeing your landing page it is hard to tell. Honestly, building your list and forming a good relationship with them will probably be better in the long run. With a list you can slowly promote offers. With a landing page with multiple offers your visitors may get confused and just close the page. Think about what YOU would do if you LANDED on YOUR page. Hope this helps
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03-29-2011, 07:57 PM	#3
digicreatives Warrior Member Join Date: Mar 2011 Posts: 10 Thanks: 0 Thanked 1 Time in 1 Post	Re: opt-in on the offer page? The opt-in is more important than selling right on the spot. but that's just me 1st post

03-30-2011, 02:34 PM	#5
AJ1961 Active Warrior Join Date: Jan 2011 Posts: 36 Thanks: 3 Thanked 1 Time in 1 Post	Re: opt-in on the offer page? Well, I don't have a separate landing page as of yet...I'm trying to send traffic directly to the offer page. I guess I am thinking of sending me to my website, and that's how I thought of putting an opt-in directly on it. I'm thinking if I went to a site with offers that interested me, I'd sign up on those offers but also thought it would be nice to have the option to have more info sent right to me, so I'd opt-in too. I'd like to be thinking long term... but at the same time, I need cashola now.

03-30-2011, 02:51 PM	#7
JasonWestwick Advanced Warrior War Room Member Join Date: Nov 2010 Posts: 602 Thanks: 158 Thanked 233 Times in 148 Posts	Re: opt-in on the offer page? Test it, give it a go with the opt-in on the same page and then try with the opt in before. Personally I would advise offering something of value to your readers to opt in and then rewarding them with access to the offers, that way you are building a list of subscribers in a niche that you can continue to market to instead of losing them to an offer on your page and making money from them only once.
	Earn $100 a Day in 60 Days, 5 Expert CPA Marketers Share The Secrets Of Their Success.... Get Accepted to CPA networks with no experience or website TODAY!!!

03-30-2011, 04:43 PM	#8
williamrs Senior Warrior Member War Room Member Join Date: Aug 2009 Location: Brazil Posts: 3,496 Thanks: 174 Thanked 1,159 Times in 614 Posts	Re: opt-in on the offer page? It's hard to say without having more info (I don't know your niche, offers, landing page, traffic source, etc), but I'd say that testing is the best alternative. Also, keep in mind that what "digicreatives" posted above can be true, sometimes (if not most of the times), the opt-in is more important than the conversion, so you can also consider an AJAX pop up or a squeeze page with a nice video to capture leads, and then expose people to the offers later using a thank you page and an autoresponder series. William
	>> STOP... << Stop struggling alone. Stop wasting time. Stop being scammed. Only 1 SPOT LEFT - CLICK HERE

03-30-2011, 05:46 PM	#9
AJ1961 Active Warrior Join Date: Jan 2011 Posts: 36 Thanks: 3 Thanked 1 Time in 1 Post	Re: opt-in on the offer page? Sorry William that's way over me...AJAX is a cleaner! I'm a newbie, but taking action (or at least trying to!) Jason would that be incentivized? Or no because it's for the opt-in not the offer.

03-30-2011, 07:34 PM	#10
davechan HyperActive Warrior Join Date: Mar 2011 Location: San Francisco, CA Posts: 133 Thanks: 0 Thanked 12 Times in 10 Posts	Re: opt-in on the offer page? Our best opt-in results have been from giving away something for free first. Of course, it has to be a valuable giveaway. Opt-in lists are for creating value and a huge list over time. Not a good thing to bombard a COLD client too soon in the sales cycle. This has held true for both our celebrity marketing as well as our straight up resume writing sales pages.