What do advertisers gain from Email/Zib Submits?

merkin · 04-01-2011, 04:24 PM

Just curious why they are willing to pay us $1.00+ for someone's zip code and email?

Thanks.

black.infinity · 04-01-2011, 04:36 PM

my opinion .... simple , it's will make profits for them

.Imagine you promote ipad 2 and if you have 100 email list of Ipad fans ?

merkin · 04-01-2011, 05:14 PM

So you are saying it is the power of numbers? If an advertiser has the emails of 100 people and 1 person converts on a sale, the advertiser has made a profit? I can see that...

But what about zip codes? What do they do with this information?

xaxistech · 04-01-2011, 06:02 PM

Quote:

Originally Posted by merkin

So you are saying it is the power of numbers? If an advertiser has the emails of 100 people and 1 person converts on a sale, the advertiser has made a profit? I can see that...

But what about zip codes? What do they do with this information?

It isn't the zip code there interested in, its the fact the traffic is willing to give up personal information. After they submit a zip, there is a page with much more information to fill out.

merkin · 04-01-2011, 06:15 PM

I see, they consider the zip code a "milestone"

willyboy104 · 04-01-2011, 07:10 PM

It's not just a mile stone but they are able to access other information from a zip code, email addresses are more preferred though overall and some companies build their whole business around subscribers.

Big companies, such as Groupon - which has an IPO set at approximately $28 billion, not bad for a company created through CPA.

Email addressed are sometimes worth their weight in gold (obviously, you have to imagine an email address weighing anything at all). ;D

merkin · 04-01-2011, 07:32 PM

Quote:

Originally Posted by willyboy104

It's not just a mile stone but they are able to access other information from a zip code, email addresses are more preferred though overall and some companies build their whole business around subscribers.

Big companies, such as Groupon - which has an IPO set at approximately $28 billion, not bad for a company created through CPA.

Email addressed are sometimes worth their weight in gold (obviously, you have to imagine an email address weighing anything at all). ;D

Awesome reply, thanks!

Hyphen · 04-01-2011, 11:45 PM

Understanding How Email Submits Work « Work for the Internet explains pretty well.

04-01-2011, 04:24 PM	#1
merkin Active Warrior Join Date: Feb 2011 Posts: 39 Thanks: 15 Thanked 0 Times in 0 Posts	What do advertisers gain from Email/Zib Submits? Just curious why they are willing to pay us $1.00+ for someone's zip code and email? Thanks.

04-01-2011, 04:36 PM	#2
black.infinity Active Warrior Join Date: Nov 2010 Posts: 69 Thanks: 3 Thanked 10 Times in 7 Posts	Re: What do advertisers gain from Email/Zib Submits? my opinion .... simple , it's will make profits for them .Imagine you promote ipad 2 and if you have 100 email list of Ipad fans ?

04-01-2011, 05:14 PM	#3
merkin Active Warrior Join Date: Feb 2011 Posts: 39 Thanks: 15 Thanked 0 Times in 0 Posts	Re: What do advertisers gain from Email/Zib Submits? So you are saying it is the power of numbers? If an advertiser has the emails of 100 people and 1 person converts on a sale, the advertiser has made a profit? I can see that... But what about zip codes? What do they do with this information?

04-01-2011, 06:15 PM	#5
merkin Active Warrior Join Date: Feb 2011 Posts: 39 Thanks: 15 Thanked 0 Times in 0 Posts	Re: What do advertisers gain from Email/Zib Submits? I see, they consider the zip code a "milestone"

04-01-2011, 07:10 PM	#6
willyboy104 SEO & PLR Guru War Room Member Join Date: Apr 2009 Location: London, Manchester, UK Posts: 775 Thanks: 281 Thanked 115 Times in 56 Posts Social Networking Contact Info	Re: What do advertisers gain from Email/Zib Submits? It's not just a mile stone but they are able to access other information from a zip code, email addresses are more preferred though overall and some companies build their whole business around subscribers. Big companies, such as Groupon - which has an IPO set at approximately $28 billion, not bad for a company created through CPA. Email addressed are sometimes worth their weight in gold (obviously, you have to imagine an email address weighing anything at all). ;D
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04-01-2011, 11:45 PM	#8
Hyphen All Marketing War Room Member Join Date: Nov 2008 Posts: 163 Thanks: 3 Thanked 13 Times in 13 Posts Social Networking Contact Info	Re: What do advertisers gain from Email/Zib Submits? Understanding How Email Submits Work « Work for the Internet explains pretty well.