Is it just me or has FB ads got REALLY expensive ?

jimkirk1943 · 04-25-2011, 11:48 AM

Is it just me or have FB ads gone though the roof ? I was going to send some traffic to a fan page on a video game i`ve built a small fanpage around also added a landing page with a Amazon link to the game and then i was going to do the same with a Ipad CPA offer.

When i went to create the ad i made it pretty targeted to UK guys interested in video games / Call of duty, aged 18-34 ect but the ads where coming back the prices where terrible 60-70p thats about $1 a click and CPM where 21p i mean its simply not possible to pay that sort of money to try to grap a small amazon commission.

Is FB getting too expensive now to UK and US markets ??

Thanks Jim

creck01 · 04-25-2011, 12:02 PM

Its just you lol try and keep the amount of people who can see your ad below 30k that seems to be the trick to getting cheap clicks is to keep it really targeted. for example if I were to promote an seo software that could do a bunch of things I would create an add based on keyword research, one on long tail keywords, one on PPC managment and so on. that example wouldn't really work on FB because you cant find groups on some of those but you catch my drift try to keep it more targeted for cheaper clicks. I also typically bid half of the suggested bid. Try and focus the area more as well sometimes that works.

jimkirk1943 · 04-25-2011, 12:12 PM

Quote:

Originally Posted by creck01

Its just you lol try and keep the amount of people who can see your ad below 30k that seems to be the trick to getting cheap clicks is to keep it really targeted. for example if I were to promote an seo software that could do a bunch of things I would create an add based on keyword research, one on long tail keywords, one on PPC managment and so on. that example wouldn't really work on FB because you cant find groups on some of those but you catch my drift try to keep it more targeted for cheaper clicks. I also typically bid half of the suggested bid. Try and focus the area more as well sometimes that works.

Thats a pretty good answer `long tail keywords` lol ok i`ll try that but for my video game ads i cant really see how i could target down to long tail keyword which is a shame i had a goal to really build some good video game fanpages and then use FB ads with a `like this page` discription sending them to the landing page with the amazon link. The first one was for Mortal kombat 9 the new one, I mean what long tail keywords could i possible use other than `likes video games` ect ect ?
Thanks anyway i understand your answer.

imback · 04-25-2011, 12:14 PM

I always promote to my Facebook fanpage's first then send them over to my CPA offer or website. Seems to me that if you are promoting a fan page you get really cheap traffic

CHAD

creck01 · 04-25-2011, 12:18 PM

I was just using the long tail thing for the example. as imback said it is also sometimes cheaper to create a fan page.

katehblog · 04-25-2011, 12:18 PM

do FB ads work for your site? I've never invested in them

imback · 04-25-2011, 12:23 PM

Honeslty,

If you all wait a few hours I am launching a FREE WSO on Facebook fanpages and how I use them

But yes they can be used to promote anything really if your creative enough

CHAD

jimkirk1943 · 04-25-2011, 12:24 PM

Quote:

Originally Posted by imback

I always promote to my Facebook fanpage's first then send them over to my CPA offer or website. Seems to me that if you are promoting a fan page you get really cheap traffic

CHAD

I am promoting my fanpage with the ads just set the fanpage to land on a welcome page
Mortal Kombat Fans - Buy Game | Facebook

Is this what you mean ?

imback · 04-25-2011, 12:25 PM

Yes

.....Make sure you are using low competition keywords and have the ads set to the right demographics

CHAD

williamrs · 04-25-2011, 12:37 PM

Prices tend to increase when the platform gets more popular. Google and PoF are other good examples.

However, it's still possible to get cheap laser targeted traffic on Facebook. It's all about the CTR. If you can get a good CTR you can then optimize the campaign and start paying 20% - 35% the suggested bid (considering the low end).

W

imback · 04-25-2011, 12:41 PM

Purchase Williams Facebook WSO if you want to make money with Facebook

End of Story

CHAD

Quote:

Originally Posted by williamrs

Prices tend to increase when the platform gets more popular. Google and PoF are other good examples.

However, it's still possible to get cheap laser targeted traffic on Facebook. It's all about the CTR. If you can get a good CTR you can then optimize the campaign and start paying 20% - 35% the suggested bid (considering the low end).

W

mtmjohn · 04-25-2011, 02:48 PM

Quote:

Originally Posted by williamrs

Prices tend to increase when the platform gets more popular. Google and PoF are other good examples.

However, it's still possible to get cheap laser targeted traffic on Facebook. It's all about the CTR. If you can get a good CTR you can then optimize the campaign and start paying 20% - 35% the suggested bid (considering the low end).

W

Exactly. Try increasing your CTR which in turn will lower your ad costs.

Firstrate · 04-25-2011, 04:10 PM

Depends on the niche / country and of course, your CTR

There's still plenty of value to be had (1c clicks in international markets can be quite easily achieved with good ads).

imback · 04-25-2011, 04:47 PM

Quote:

Originally Posted by Firstrate

Depends on the niche / country and of course, your CTR

There's still plenty of value to be had (1c clicks in international markets can be quite easily achieved with good ads).

International traffic is always cheaper for the most part.

CHAD

ChrisBa · 04-25-2011, 08:19 PM

Quote:

Originally Posted by jimkirk1943

Is it just me or have FB ads gone though the roof ? I was going to send some traffic to a fan page on a video game i`ve built a small fanpage around also added a landing page with a Amazon link to the game and then i was going to do the same with a Ipad CPA offer.

When i went to create the ad i made it pretty targeted to UK guys interested in video games / Call of duty, aged 18-34 ect but the ads where coming back the prices where terrible 60-70p thats about $1 a click and CPM where 21p i mean its simply not possible to pay that sort of money to try to grap a small amazon commission.

Is FB getting too expensive now to UK and US markets ??

Thanks Jim

Facebook is more expensive than it used to be. But it's all about targeting. Uk traffic shouldn't be that bad

jeffrey73 · 04-25-2011, 11:19 PM

I would definitely TELL them to hit the "like" button and offer a freebie if they do, instead of just straight linking to Amazon. Most people won't consider buying on their first visit.

Once they hit the "like" button, their on your Facebook list! That might even be better than putting them on an Aweber list. More people spend their lives on Facebook these days anyway. LOL

Quote:

Originally Posted by jimkirk1943

I am promoting my fanpage with the ads just set the fanpage to land on a welcome page
Mortal Kombat Fans - Buy Game | Facebook

Is this what you mean ?

nipon · 04-25-2011, 11:26 PM

Quote:

Originally Posted by katehblog

do FB ads work for your site? I've never invested in them

I have tried FB ads for my site,but they really useless when compared to Google adwords.I got some useless traffic for my site.I prefer google adwords,where I can target traffic by keywords and get the maximum results which is not cheap either but traffic is targetted

mtmjohn · 04-26-2011, 12:59 AM

Quote:

Originally Posted by nipon

I have tried FB ads for my site,but they really useless when compared to Google adwords.I got some useless traffic for my site.I prefer google adwords,where I can target traffic by keywords and get the maximum results which is not cheap either but traffic is targetted

I don't think so. Facebook ads is a great way to generate massive amounts of super targeted traffic. It’s all about how to choose the targeting options for your ads.

KristofVanoverbeek · 04-26-2011, 01:17 AM

I haven't tried the facebook ads yet because PPC is already costing me a lot of money.

Kristof

CPA Andrew · 04-26-2011, 02:02 AM

Target an amount from 5k-20k you would be amazed at the amount of times you get impressions. Remember if you want to get those penny clicks narrow the margin and use cpm. If you link to a fanpage which you will promote through then definitely make sure those people are targeted. Check the stats before putting your ads up. Don't just think because they like video games they will like your video games or ipad etc. Do your research and grab those profitable 1c clicks. There is still major amounts of money to made through fb ads. I don't see them loosing potential anytime soon.

indexphp · 04-26-2011, 03:31 AM

cheap clicks is ALL about CTR guys. If your ads suck, you are going to pay more than you need to. I STILL can get 10cent clicks on the most expensive demographics (women 45+ college graduate)

It's all about how you target them and what you say in your ad that gets them to click.

sloanjim · 04-26-2011, 04:37 AM

as the masses flood in "there goes the neighboorhood." Adwords was great in 2001/2002...now it's just too high.

golmedia · 04-27-2011, 05:06 AM

some niche are bit expensive on FB, PoF is good alternative to check out

THK · 04-27-2011, 06:27 AM

POF doesn't have ppc though, does it? I am just too lazy to check now

cpaddiction · 04-27-2011, 09:57 AM

Quote:

Originally Posted by imback

Honeslty,

If you all wait a few hours I am launching a FREE WSO on Facebook fanpages and how I use them

But yes they can be used to promote anything really if your creative enough

CHAD

I'm waiting for it , Chad

imback · 04-27-2011, 10:04 AM

Quote:

Originally Posted by cpaddiction

I'm waiting for it , Chad

Give me some time...I was planning on it yesterday, but got caught up on a few of my campaigns.

It will be free so do not worry

CHAD

cpaddiction · 04-27-2011, 10:09 AM

Quote:

Originally Posted by imback

Give me some time...I was planning on it yesterday, but got caught up on a few of my campaigns.

It will be free so do not worry

CHAD

You're the man!

Sharing is sexy, sharing is caring ,sharing is the wealth - Shareholic

04-25-2011, 11:48 AM	#1
jimkirk1943 Pum yaak bpai Pattaya NOW War Room Member Join Date: May 2009 Posts: 891 Thanks: 199 Thanked 32 Times in 24 Posts	Is it just me or has FB ads got REALLY expensive ? Is it just me or have FB ads gone though the roof ? I was going to send some traffic to a fan page on a video game i`ve built a small fanpage around also added a landing page with a Amazon link to the game and then i was going to do the same with a Ipad CPA offer. When i went to create the ad i made it pretty targeted to UK guys interested in video games / Call of duty, aged 18-34 ect but the ads where coming back the prices where terrible 60-70p thats about $1 a click and CPM where 21p i mean its simply not possible to pay that sort of money to try to grap a small amazon commission. Is FB getting too expensive now to UK and US markets ?? Thanks Jim
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04-25-2011, 12:02 PM	#2
creck01 HyperActive Warrior War Room Member Join Date: Dec 2007 Location: , , USA. Posts: 406 Thanks: 146 Thanked 111 Times in 65 Posts	Re: Is it just me or has FB ads got REALLY expensive ? Its just you lol try and keep the amount of people who can see your ad below 30k that seems to be the trick to getting cheap clicks is to keep it really targeted. for example if I were to promote an seo software that could do a bunch of things I would create an add based on keyword research, one on long tail keywords, one on PPC managment and so on. that example wouldn't really work on FB because you cant find groups on some of those but you catch my drift try to keep it more targeted for cheaper clicks. I also typically bid half of the suggested bid. Try and focus the area more as well sometimes that works.
	JV with me

04-25-2011, 12:14 PM	#4
imback Senior Warrior Member War Room Member Join Date: Jun 2009 Location: United States Posts: 1,429 Thanks: 129 Thanked 279 Times in 199 Posts	Re: Is it just me or has FB ads got REALLY expensive ? I always promote to my Facebook fanpage's first then send them over to my CPA offer or website. Seems to me that if you are promoting a fan page you get really cheap traffic CHAD
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04-25-2011, 12:18 PM	#5
creck01 HyperActive Warrior War Room Member Join Date: Dec 2007 Location: , , USA. Posts: 406 Thanks: 146 Thanked 111 Times in 65 Posts	Re: Is it just me or has FB ads got REALLY expensive ? I was just using the long tail thing for the example. as imback said it is also sometimes cheaper to create a fan page.
	JV with me

04-25-2011, 12:18 PM	#6
katehblog Warrior Member Join Date: Feb 2011 Posts: 15 Thanks: 0 Thanked 0 Times in 0 Posts	Re: Is it just me or has FB ads got REALLY expensive ? do FB ads work for your site? I've never invested in them
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04-25-2011, 12:23 PM	#7
imback Senior Warrior Member War Room Member Join Date: Jun 2009 Location: United States Posts: 1,429 Thanks: 129 Thanked 279 Times in 199 Posts	Re: Is it just me or has FB ads got REALLY expensive ? Honeslty, If you all wait a few hours I am launching a FREE WSO on Facebook fanpages and how I use them But yes they can be used to promote anything really if your creative enough CHAD
	Did I Help You? Click Here and give me +K Please! (It's Free) Follow Me On Twitter! www.chadluckie.com

04-25-2011, 12:25 PM	#9
imback Senior Warrior Member War Room Member Join Date: Jun 2009 Location: United States Posts: 1,429 Thanks: 129 Thanked 279 Times in 199 Posts	Re: Is it just me or has FB ads got REALLY expensive ? Yes .....Make sure you are using low competition keywords and have the ads set to the right demographics CHAD
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04-25-2011, 12:37 PM	#10
williamrs Senior Warrior Member War Room Member Join Date: Aug 2009 Location: Brazil Posts: 3,496 Thanks: 174 Thanked 1,159 Times in 614 Posts	Re: Is it just me or has FB ads got REALLY expensive ? Prices tend to increase when the platform gets more popular. Google and PoF are other good examples. However, it's still possible to get cheap laser targeted traffic on Facebook. It's all about the CTR. If you can get a good CTR you can then optimize the campaign and start paying 20% - 35% the suggested bid (considering the low end). W
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04-25-2011, 04:10 PM	#13
Firstrate Kingpin War Room Member Join Date: Dec 2008 Location: Melbourne, Australia Posts: 382 Thanks: 0 Thanked 4,294,967,295 Times in 4,294,967,295 Posts Social Networking	Re: Is it just me or has FB ads got REALLY expensive ? Depends on the niche / country and of course, your CTR There's still plenty of value to be had (1c clicks in international markets can be quite easily achieved with good ads).

04-26-2011, 01:17 AM	#19
KristofVanoverbeek HyperActive Warrior War Room Member Join Date: Apr 2011 Location: Belgium Posts: 106 Thanks: 5 Thanked 11 Times in 11 Posts	Re: Is it just me or has FB ads got REALLY expensive ? I haven't tried the facebook ads yet because PPC is already costing me a lot of money. Kristof
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04-26-2011, 02:02 AM	#20
CPA Andrew Keepin' it Simple War Room Member Join Date: Feb 2011 Location: NYC Posts: 233 Thanks: 0 Thanked 37 Times in 28 Posts	Re: Is it just me or has FB ads got REALLY expensive ? Target an amount from 5k-20k you would be amazed at the amount of times you get impressions. Remember if you want to get those penny clicks narrow the margin and use cpm. If you link to a fanpage which you will promote through then definitely make sure those people are targeted. Check the stats before putting your ads up. Don't just think because they like video games they will like your video games or ipad etc. Do your research and grab those profitable 1c clicks. There is still major amounts of money to made through fb ads. I don't see them loosing potential anytime soon.

04-26-2011, 03:31 AM	#21
indexphp Custom Join Date: Oct 2007 Location: California Posts: 837 Thanks: 3 Thanked 139 Times in 92 Posts	Re: Is it just me or has FB ads got REALLY expensive ? cheap clicks is ALL about CTR guys. If your ads suck, you are going to pay more than you need to. I STILL can get 10cent clicks on the most expensive demographics (women 45+ college graduate) It's all about how you target them and what you say in your ad that gets them to click.
	www.TrafficPlusConversion.com

04-26-2011, 04:37 AM	#22
sloanjim Senior Warrior Member War Room Member Join Date: Feb 2010 Posts: 1,228 Thanks: 12 Thanked 100 Times in 82 Posts	Re: Is it just me or has FB ads got REALLY expensive ? as the masses flood in "there goes the neighboorhood." Adwords was great in 2001/2002...now it's just too high.

04-27-2011, 05:06 AM	#23
golmedia Active Warrior Join Date: Apr 2011 Posts: 63 Thanks: 6 Thanked 1 Time in 1 Post Social Networking Contact Info	Re: Is it just me or has FB ads got REALLY expensive ? some niche are bit expensive on FB, PoF is good alternative to check out
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04-27-2011, 06:27 AM	#24
THK Tanvir Join Date: Jan 2007 Location: Canada Posts: 428 Thanks: 8 Thanked 30 Times in 23 Posts	Re: Is it just me or has FB ads got REALLY expensive ? POF doesn't have ppc though, does it? I am just too lazy to check now