Generating Leads Offline Using CPA [By:KenB]

KenB · 05-11-2011, 11:07 AM

Last weekend I was sitting at home trying to think of new ways to generate leads for my CPA's without having to do to much. I want to share with you a cool idea I came up with. Its really rather easy.

I found a CPA offer available in my country and then phoned every major newspaper to put in a classified ad.

The offer I decided to promote was a Payday Loan place, I set up a domain similar to the offers company name and finalized the booking with the newspapers.

The ad directed everyone to the domain name I had set up and then I had a simple redirect to my CPA URL. Then waited for the papers to be printed.

The CPA offer was paying $30 for every successful application, well this method generated just over 500 applications so far and they are still coming in.

$15 000 income
$600 expenses

Go hard!

Mike Morgan. · 05-11-2011, 11:17 AM

Hey Ken,

Congratulations ! Well done .

Bryan99 · 05-11-2011, 12:34 PM

If you don't mind me asking, where are you from?

P.S.: Congratulations. A simple and effective method.

BluesPlayer · 05-11-2011, 01:06 PM

Hi Ken, thanks for sharing. I've always been interested in newspaper classified ads for cpa. Just curious, did the newspapers ask you to supply your phone number in the ad? Did they ask you what the nature of your business was? I've noticed the papers here in Canada tend to ask these questions.

Thanks

kathywilliams · 05-11-2011, 01:07 PM

Congrats Ken. That's awesome! Keep up the great work.

~Kathy~

WillDL · 05-11-2011, 01:32 PM

Where are you from? Around here $600 might not buy a single newspaper ad in a local paper. No chance of it getting in a major paper.

Jetmir · 05-11-2011, 09:31 PM

Quote:

Originally Posted by Bryan99

If you don't mind me asking, where are you from?

I too would like to know the answer of this question.

BTW, good job, Ken!

jeffrey73 · 05-11-2011, 09:53 PM

Very well done! Which major newspaper is giving you that good of a deal? My local (smaller publications) are charging that much for a decent sized ad.

mtmjohn · 05-12-2011, 01:33 AM

Great job Ken! That's very inspiring!

faysal9 · 05-12-2011, 01:52 AM

Congrads Ken.
Unique yet straight forward way to make some quick money

StoneWilson · 05-12-2011, 03:10 AM

Also wonder where OP come from? $30 for one application, sounds like you are CPA offer provider... >_<

Moneyerr · 05-12-2011, 09:32 AM

Your idea is really very good to get targeted traffic with a high conversion rate. But using this method you will get only local customers not global. The cost of newspaper advertisement depends upon the worth of the papers. Good and popular newspapers have more readers.

Kenster · 05-12-2011, 11:16 AM

Quote:

Originally Posted by KenB

Last weekend I was sitting at home trying to think of new ways to generate leads for my CPA's without having to do to much. I want to share with you a cool idea I came up with. Its really rather easy.

I found a CPA offer available in my country and then phoned every major newspaper to put in a classified ad.

The offer I decided to promote was a Payday Loan place, I set up a domain similar to the offers company name and finalized the booking with the newspapers.

The ad directed everyone to the domain name I had set up and then I had a simple redirect to my CPA URL. Then waited for the papers to be printed.

The CPA offer was paying $30 for every successful application, well this method generated just over 500 applications so far and they are still coming in.

$15 000 income
$600 expenses

Go hard!

I've done a lot of offline CPA and haven't seen those kind of results on a regular re-direct campaign (no optimization and no pre-selling) for an ad spend of $600.

You are either breaking new ground or you got lucky...hopefully the former

ChrisBa · 05-12-2011, 07:53 PM

Interesting. Good work, that's an insane roi

shamelock · 05-13-2011, 02:22 AM

this is really great. but unfortunately it's really hard for me to find CPA offers available in our country, Philippines.

bayshorekid · 05-14-2011, 04:50 PM

Hell yeah Ken that is great!

This thread put a smile on my face!

IdeaGuy · 05-14-2011, 06:07 PM

Thanks for the heads up on your experience, which proves "Advertising follows readership."

Kenster · 05-16-2011, 03:15 PM

Quote:

Originally Posted by shamelock

this is really great. but unfortunately it's really hard for me to find CPA offers available in our country, Philippines.

There is almost always a way to market in the US, even if you aren't from the US. All my dealings with papers has been by phone and how would they know if I am calling from the US or from the Philippines!

If there's a will, there's a way!

KenB · 05-21-2011, 03:39 PM

Quote:

Originally Posted by Kenster

There is almost always a way to market in the US, even if you aren't from the US. All my dealings with papers has been by phone and how would they know if I am calling from the US or from the Philippines!

If there's a will, there's a way!

Yes, Kenster said this exactly!

tinytot11 · 05-23-2011, 08:47 AM

Ken,

I am in the process of doing some offline advertising in classifieds to regional publications. I am doing a lot of research into the publications and also the CPA offer and/or affiliate product to make sure I have a quality offer matched with the publication.

Anyone have any thoughts?

Vic

tristatemedia · 11-27-2011, 07:16 AM

hey guys
can you directly link to cpa offer...i though it was against cpa rules
thanks

Kenster · 11-28-2011, 10:58 AM

Quote:

Originally Posted by tristatemedia

hey guys
can you directly link to cpa offer...i though it was against cpa rules
thanks

You can absolutely direct link...why not!! Sometimes its helpful and necessary to build out a funnel, but sometimes direct linking IS the best approach!

Cash37 · 11-28-2011, 12:24 PM

Incredible man. I'm working on a similar promotion.

05-11-2011, 11:07 AM	#1
KenB Banned War Room Member Join Date: May 2011 Location: Warrior Forum Posts: 96 Thanks: 50 Thanked 36 Times in 16 Posts	Generating Leads Offline Using CPA [By:KenB] Last weekend I was sitting at home trying to think of new ways to generate leads for my CPA's without having to do to much. I want to share with you a cool idea I came up with. Its really rather easy. I found a CPA offer available in my country and then phoned every major newspaper to put in a classified ad. The offer I decided to promote was a Payday Loan place, I set up a domain similar to the offers company name and finalized the booking with the newspapers. The ad directed everyone to the domain name I had set up and then I had a simple redirect to my CPA URL. Then waited for the papers to be printed. The CPA offer was paying $30 for every successful application, well this method generated just over 500 applications so far and they are still coming in. $15 000 income $600 expenses Go hard!

05-11-2011, 11:17 AM	#2
Mike Morgan. Senior Warrior Member War Room Member Join Date: Nov 2008 Posts: 2,688 Blog Entries: 42 Thanks: 569 Thanked 827 Times in 274 Posts	Re: Generating Leads Offline Using CPA [By:KenB] Hey Ken, Congratulations ! Well done .
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05-11-2011, 12:34 PM	#3
Bryan99 Active Warrior War Room Member Join Date: Dec 2010 Posts: 72 Thanks: 13 Thanked 13 Times in 13 Posts	Re: Generating Leads Offline Using CPA [By:KenB] If you don't mind me asking, where are you from? P.S.: Congratulations. A simple and effective method.

05-11-2011, 01:06 PM	#4
BluesPlayer Active Warrior War Room Member Join Date: Oct 2010 Location: Canada Posts: 36 Thanks: 526 Thanked 2 Times in 2 Posts	Re: Generating Leads Offline Using CPA [By:KenB] Hi Ken, thanks for sharing. I've always been interested in newspaper classified ads for cpa. Just curious, did the newspapers ask you to supply your phone number in the ad? Did they ask you what the nature of your business was? I've noticed the papers here in Canada tend to ask these questions. Thanks

05-11-2011, 01:07 PM	#5
kathywilliams HyperActive Warrior War Room Member Join Date: Aug 2010 Location: Jackson, Georgia Posts: 437 Thanks: 654 Thanked 140 Times in 138 Posts Social Networking Contact Info	Re: Generating Leads Offline Using CPA [By:KenB] Congrats Ken. That's awesome! Keep up the great work. ~Kathy~
	Kathy Williams Marketing

05-11-2011, 01:32 PM	#6
WillDL In House In a Fez War Room Member Join Date: Sep 2009 Posts: 267 Thanks: 39 Thanked 104 Times in 53 Posts Contact Info	Re: Generating Leads Offline Using CPA [By:KenB] Where are you from? Around here $600 might not buy a single newspaper ad in a local paper. No chance of it getting in a major paper.
	Occasionally Relevant.

05-11-2011, 09:53 PM	#8
jeffrey73 AdCopyAssault.com War Room Member Join Date: Apr 2010 Location: USA Posts: 2,073 Thanks: 1,249 Thanked 450 Times in 374 Posts	Re: Generating Leads Offline Using CPA [By:KenB] Very well done! Which major newspaper is giving you that good of a deal? My local (smaller publications) are charging that much for a decent sized ad.
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05-12-2011, 01:33 AM	#9
mtmjohn CPA Networks Reviewer War Room Member Join Date: May 2010 Location: Pandora Posts: 3,183 Thanks: 1,352 Thanked 713 Times in 560 Posts Social Networking Contact Info	Re: Generating Leads Offline Using CPA [By:KenB] Great job Ken! That's very inspiring!
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05-12-2011, 01:52 AM	#10
faysal9 Active Warrior Join Date: Oct 2010 Posts: 54 Thanks: 3 Thanked 3 Times in 3 Posts	Re: Generating Leads Offline Using CPA [By:KenB] Congrads Ken. Unique yet straight forward way to make some quick money
	i don't get it . huh...

05-12-2011, 03:10 AM	#11
StoneWilson Advanced Warrior Join Date: Mar 2011 Posts: 693 Thanks: 69 Thanked 30 Times in 30 Posts	Re: Generating Leads Offline Using CPA [By:KenB] Also wonder where OP come from? $30 for one application, sounds like you are CPA offer provider... >_<
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05-12-2011, 09:32 AM	#12
Moneyerr HyperActive Warrior War Room Member Join Date: Jan 2011 Location: Living Free Posts: 325 Thanks: 0 Thanked 26 Times in 16 Posts	Re: Generating Leads Offline Using CPA [By:KenB] Your idea is really very good to get targeted traffic with a high conversion rate. But using this method you will get only local customers not global. The cost of newspaper advertisement depends upon the worth of the papers. Good and popular newspapers have more readers.

05-12-2011, 07:53 PM	#14
ChrisBa Senior Warrior Member Join Date: Jun 2008 Posts: 4,130 Thanks: 10 Thanked 507 Times in 401 Posts Social Networking	Re: Generating Leads Offline Using CPA [By:KenB] Interesting. Good work, that's an insane roi
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05-13-2011, 02:22 AM	#15
shamelock Warrior Member Join Date: Apr 2011 Posts: 5 Thanks: 0 Thanked 0 Times in 0 Posts	Re: Generating Leads Offline Using CPA [By:KenB] this is really great. but unfortunately it's really hard for me to find CPA offers available in our country, Philippines.

05-14-2011, 04:50 PM	#16
bayshorekid Active Warrior Join Date: Apr 2011 Posts: 40 Thanks: 3 Thanked 2 Times in 2 Posts	Re: Generating Leads Offline Using CPA [By:KenB] Hell yeah Ken that is great! This thread put a smile on my face!

05-14-2011, 06:07 PM	#17
IdeaGuy IdeaGuy War Room Member Join Date: Nov 2004 Location: Santa Clara, CA, USA. Posts: 18 Thanks: 1 Thanked 15 Times in 8 Posts Contact Info	Re: Generating Leads Offline Using CPA [By:KenB] Thanks for the heads up on your experience, which proves "Advertising follows readership."

05-23-2011, 08:47 AM	#20
tinytot11 Active Warrior Join Date: Dec 2010 Posts: 49 Thanks: 0 Thanked 1 Time in 1 Post	Re: Generating Leads Offline Using CPA [By:KenB] Ken, I am in the process of doing some offline advertising in classifieds to regional publications. I am doing a lot of research into the publications and also the CPA offer and/or affiliate product to make sure I have a quality offer matched with the publication. Anyone have any thoughts? Vic
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11-27-2011, 07:16 AM	#21
tristatemedia HyperActive Warrior War Room Member Join Date: Apr 2011 Location: newjersey usa Posts: 440 Thanks: 141 Thanked 29 Times in 26 Posts	Re: Generating Leads Offline Using CPA [By:KenB] hey guys can you directly link to cpa offer...i though it was against cpa rules thanks
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11-28-2011, 12:24 PM	#23
Cash37 Senior Warrior Member War Room Member Join Date: Jul 2006 Location: North Carolina, USA. Posts: 2,134 Thanks: 153 Thanked 182 Times in 108 Posts Social Networking	Re: Generating Leads Offline Using CPA [By:KenB] Incredible man. I'm working on a similar promotion.
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