Best Network for Debt Relief Ads

NickP · 05-12-2011, 03:49 PM

Anybody have experience as an advertiser of Debt Relief Services? Our best success has been Adwords, but I know there are some lead gen companies killing it with networks.

Any help is greatly appreciated.

Thanks!

PPC-Coach · 05-12-2011, 04:29 PM

You mean you're a merchant looking for my traffic sources?

NickP · 05-12-2011, 05:30 PM

We do lead gen for individual companies - ie we run campaigns under their brand for a retainer, but we're moving into lead gen and then selling that lead. So to answer your question, yes and no.

Between 2 debt companies, I managed just under $1.5 million in the last year on PPC, but we only did a handful of affiliate campaigns (less than $20k).

They were spoiled with the quality of leads from PPC and were willing to pay a premium for them. The problem is that I like the network model of having a fixed CPL as it makes it easier for managing costs.

05-12-2011, 03:49 PM	#1
NickP Active Warrior Join Date: Sep 2010 Location: Orange County, CA, USA Posts: 82 Thanks: 8 Thanked 9 Times in 9 Posts Social Networking	Best Network for Debt Relief Ads Anybody have experience as an advertiser of Debt Relief Services? Our best success has been Adwords, but I know there are some lead gen companies killing it with networks. Any help is greatly appreciated. Thanks!
	PPC Management Pay Per Call Advertising for local businesses.

05-12-2011, 04:29 PM	#2
PPC-Coach Senior Warrior Member War Room Member Join Date: Sep 2007 Location: , , . Posts: 2,547 Thanks: 44 Thanked 663 Times in 379 Posts	Re: Best Network for Debt Relief Ads You mean you're a merchant looking for my traffic sources?

05-12-2011, 05:30 PM	#3
NickP Active Warrior Join Date: Sep 2010 Location: Orange County, CA, USA Posts: 82 Thanks: 8 Thanked 9 Times in 9 Posts Social Networking	Re: Best Network for Debt Relief Ads We do lead gen for individual companies - ie we run campaigns under their brand for a retainer, but we're moving into lead gen and then selling that lead. So to answer your question, yes and no. Between 2 debt companies, I managed just under $1.5 million in the last year on PPC, but we only did a handful of affiliate campaigns (less than $20k). They were spoiled with the quality of leads from PPC and were willing to pay a premium for them. The problem is that I like the network model of having a fixed CPL as it makes it easier for managing costs.
	PPC Management Pay Per Call Advertising for local businesses.