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Old 08-04-2011, 03:34 AM   #1
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Default Massive Shave..Possible?

Hi there,

I sort of run a successful dating campaign and having an okay ROI%. I am not doing ultra big numbers. I would say about 30-40leads a day averagely. Some day I just break even etc.

Now my problem is, I am happy with the ROI% on wednesday. But on thursday, It goes RED Even if the campaign do bad suddenly or banner blindness kicks in, I believe breaking even is a more reasonable.

Does it means I shaved/scrubbed hard? Massively?

But why 50% ROI?...
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Old 08-05-2011, 12:59 AM   #2
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Default Re: Massive Shave..Possible?

Might be offer was down for a short period.
Check you next day result.

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Old 08-06-2011, 08:44 AM   #3
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Default Re: Massive Shave..Possible?

Maybe the offer reach it daily cap. Try ask your AM.

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Old 08-06-2011, 03:44 PM   #4
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Default Re: Massive Shave..Possible?

Could be:
1. Duplicate members if its a buried traffic source your using, they won't pay you for those.
2. Thursday does not do well with that pocket of traffic.
3. Caps.
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Old 08-06-2011, 03:47 PM   #5
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Default Re: Massive Shave..Possible?

Your traffic source could of ran dry.... Try split testing another network with the same offer and see what happens

CHAD

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Old 08-07-2011, 07:53 PM   #6
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Default Re: Massive Shave..Possible?

Quote:
Originally Posted by jordanberg2311 View Post
Hi there,

I sort of run a successful dating campaign and having an okay ROI%. I am not doing ultra big numbers. I would say about 30-40leads a day averagely. Some day I just break even etc.

Now my problem is, I am happy with the ROI% on wednesday. But on thursday, It goes RED Even if the campaign do bad suddenly or banner blindness kicks in, I believe breaking even is a more reasonable.

Does it means I shaved/scrubbed hard? Massively?

But why 50% ROI?...

How long have you been running the campaign? Just curious on your sample size and if every Wednesday is like this

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Old 08-07-2011, 11:32 PM   #7
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Default Re: Massive Shave..Possible?

Split Test, Split Test, Split Test!

What type of offer was it?



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Old 08-08-2011, 03:23 AM   #8
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Default Re: Massive Shave..Possible?

Quote:
Originally Posted by ChrisBa View Post
How long have you been running the campaign? Just curious on your sample size and if every Wednesday is like this
Been running this campaign for 2-3 weeks now.

Quote:
Originally Posted by AdWorkMedia View Post
Split Test, Split Test, Split Test!

What type of offer was it?
Will try split test if it still like this. I get a few ideas on combating shaving now after asking a few members out there.
It's a dating offer.


Quote:
Originally Posted by imback View Post
Your traffic source could of ran dry.... Try split testing another network with the same offer and see what happens

CHAD
Nope I dont think the traffic source will ever runs dry. I believe my pocket runs dry before it does. LOL.
Yeaps, will split test another offer and see how it goes...as long as i'm in profit, i'll do whatever it takes.
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Old 08-08-2011, 08:48 AM   #9
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Default Re: Massive Shave..Possible?

Quote:
Originally Posted by jordanberg2311 View Post
Been running this campaign for 2-3 weeks now.



Will try split test if it still like this. I get a few ideas on combating shaving now after asking a few members out there.
It's a dating offer.




Nope I dont think the traffic source will ever runs dry. I believe my pocket runs dry before it does. LOL.
Yeaps, will split test another offer and see how it goes...as long as i'm in profit, i'll do whatever it takes.
What we mean when we say the traffic source runs dry is...You have simply been showing the advertisement to the same demographics this whole time. Believe it or not this happens quite a bit.

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Old 08-09-2011, 03:26 AM   #10
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Default Re: Massive Shave..Possible?

Quote:
Originally Posted by imback View Post
What we mean when we say the traffic source runs dry is...You have simply been showing the advertisement to the same demographics this whole time. Believe it or not this happens quite a bit.
Thanks..lol..hmmm i see, i see. I get your point now. How to I combat that? switch offer ?

If traffic runs dry, same user click again and again, I should be looking duplicated clicks on my P202. Unless they change IP and click again? hmmmm..
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