DELETE THIS Conversion Optimizer killed my conversions

JosephBuchignani · 08-31-2011, 10:25 PM

NEVER MIND - I just checked back and the conversion numbers for those days changed to acceptable figures. Guess it was the conversion reporting delay or they took their time or something. I would delete this post but I can't.

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Conversion Optimizer increased my CPA cost from $2 to $7-9.

I'm running two campaigns, one search and one display. Bad results on the switch from both of them.

The daily budget is $15, which was good for about 7 conversions per day using enhanced CPC.

What gives?

I decided to try targeting average CPC instead of max CPC. When I first enabled it I think I just used the default settings. We'll see.

Is it just because my budget is low? Also, this is a new account and some of the conversion data is incorrect.

EDIT: I see my sig is showing now. It's a bit unclear to me whether I can include a site I designed and partner with but don't own. If that's not ok then I'll take it down. It's just the best way to introduce my work, since I'm new and don't have a large portfolio.

08-31-2011, 10:25 PM	#1
JosephBuchignani Warrior Member Join Date: Aug 2011 Posts: 13 Thanks: 0 Thanked 1 Time in 1 Post	DELETE THIS Conversion Optimizer killed my conversions NEVER MIND - I just checked back and the conversion numbers for those days changed to acceptable figures. Guess it was the conversion reporting delay or they took their time or something. I would delete this post but I can't. ------- Conversion Optimizer increased my CPA cost from $2 to $7-9. I'm running two campaigns, one search and one display. Bad results on the switch from both of them. The daily budget is $15, which was good for about 7 conversions per day using enhanced CPC. What gives? I decided to try targeting average CPC instead of max CPC. When I first enabled it I think I just used the default settings. We'll see. Is it just because my budget is low? Also, this is a new account and some of the conversion data is incorrect. EDIT: I see my sig is showing now. It's a bit unclear to me whether I can include a site I designed and partner with but don't own. If that's not ok then I'll take it down. It's just the best way to introduce my work, since I'm new and don't have a large portfolio.
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