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Old 09-03-2011, 08:39 AM   #1
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Default Testing An Offer?

Warriors...

When testing a CPA offer, what do you guys use as a number of clicks to determine the strength of that offer? Is 100 still the benchmark? Appreciate your insight...
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Old 09-03-2011, 09:11 AM   #2
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Default Re: Testing An Offer?

Which traffic source? Lp?

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Old 09-03-2011, 09:32 AM   #3
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Chris...Just direct linking to see if the offer merits building an LP...PPC....
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Old 09-03-2011, 09:39 AM   #4
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Default Re: Testing An Offer?

Which traffic source? Facebook, MSN, Google, 7Search?



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Chris...Just direct linking to see if the offer merits building an LP...PPC....

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Old 09-03-2011, 09:40 AM   #5
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MSN only...
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Old 09-03-2011, 10:00 AM   #6
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Default Re: Testing An Offer?

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MSN only...

What does the offer payout?


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Old 09-03-2011, 10:02 AM   #7
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Default Re: Testing An Offer?

Simple zip submit...$1.35...MSN only...direct linking...just testing...nothing else...
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Old 09-03-2011, 10:10 AM   #8
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Default Re: Testing An Offer?

If you do not have conversion by about 50 clicks I would consider testing another offer



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Old 09-03-2011, 10:15 AM   #9
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Default Re: Testing An Offer?

Thanks Chad...just trying to establish a few metrics here...I'm at 40 and so I'll make a decision today and have another offer to test...
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Old 09-03-2011, 10:54 AM   #10
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Default Re: Testing An Offer?

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Thanks Chad...just trying to establish a few metrics here...I'm at 40 and so I'll make a decision today and have another offer to test...

50 is a pretty good mark, if your traffic is from MSN. Can you share some more incite on how exactly you are promoting it and what your goals for the offer are? Why do you say "just testing"?



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Old 09-03-2011, 11:10 AM   #11
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Thanks Chad...just trying to establish a few metrics here...I'm at 40 and so I'll make a decision today and have another offer to test...

Yeah 50 should be good. Are you split testing LP's or anything. I would try rotating offers too.


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Old 09-03-2011, 12:32 PM   #12
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Not split testing LPs as yet...I just want to test the offer via direct linking to see IF it merits building an LP...
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Old 09-04-2011, 11:14 AM   #13
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Default Re: Testing An Offer?

I usually spend 3-5 times as the offer payout... also depends on the number of keywords targeted. more keywords to test, higher the test budget
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