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Old 09-06-2011, 10:41 AM   #1
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Default Gift Cards worth it?

Hey guys,
I'm currently offering gift card offers on my web site:
Free gift cards | Rogue Valley Ads

My question is, are gift cards old news?
I currently waiting on 500 business cards that will promote the offers and planning on giving them out in shopping areas.

What are your opinions on this?

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Old 09-06-2011, 06:26 PM   #2
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Default Re: Gift Cards worth it?

Do you want to market this offers in offline area? It is a nice strategy I think.
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Old 09-06-2011, 06:33 PM   #3
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Default Re: Gift Cards worth it?

It's still do-able and profitable if you put the work into it, just be prepared to rotate through different offers to make sure you find a winner - also make sure that you double check with your AM to ensure the offers allow this type of promotion

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Old 09-06-2011, 06:44 PM   #4
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Default Re: Gift Cards worth it?

Yeah - I think if you go through trial and error you will find success just like any business. In my experience, if anything is free people will take advantage of it.

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Old 09-06-2011, 07:01 PM   #5
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Default Re: Gift Cards worth it?

You have to try different ones, there are to many and some are a lot better than others. Eventually you will find a select few that convert well for you.
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Old 09-07-2011, 06:47 AM   #6
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Default Re: Gift Cards worth it?

Absolutely. Just have a look at gift card related keywords via Google Keyword Tool - there is pretty high demand.

However, always make sure that you rotate between many offers, so that you know which bring you most money.
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Old 09-07-2011, 08:59 AM   #7
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Default Re: Gift Cards worth it?

Well, if you look at my page you can see I have around 14 different gift cards. I'm planning to start advertising them offline first. I already ordered 500 business cards that will promote an offer and will distribute them in high traffic shopping area. If it works out, I will order 1000 etc. and go to a different area, or may be even do a bulk mail, like 5000 or something.
Eventually, I will pick one offer and try to find ideal keyword rich domain and create a web site with landing page etc.

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