FoxWalker

Hi,

Right now i am testing the PPV traffic for the first time for my site.

I am using DirectCPV.

I am doing URL campaign. Campaign has started before two days back.

Niche: Dating

So far, the stats are like this:

Impressions - 214, Actions - 0, Clicks - 0, CPA - 0, Average CPM - $40.000, Amount spent - $8.56.

What do you say? For how many impressions should i get how many clicks? Is this going to workout? How long do i need to wait to know whether my test is going to workout or not?

Any more suggestions?


Regards,
FW!

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ttcbird

I'm new to this whole ppc/ppv.

I have been doing a lot of research though. Here is my thoughts!

1.) 214 impressions isn't that high

2.) Make sure your ad copy is getting clicks through ppc before using ppv.




I'm not a pro at this, but I wanted to help out since I have been doing alot of reading.

Travis

To try is to risk failure; But risk must be taken, because the greatest hazard in life is to risk nothing; The person who risks nothing, does nothing, has nothing and is nothing; He may avoid suffering and sorrow, but he simply cannot learn, feel, change, grow, love and live;

FoxWalker

215 impressions would not be high but one of my friend says he use to start getting clicks from 25 impressions itself. That's a huge difference compared to my campaign. I didnt even got one click so far. I paused the campaign for now.

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ttcbird

Was it the same niche, ad copy and company advertising?

Even if all those are the same the time isn't the same. There are periods of time when something is hot and cold.

I have gotten 30,000 something impressions with 4 click 0 conversions. then I learned I sucked at ad copies. So I studied ad copys and paid attention to ads as much as possible. I'm probably still not that great but I definitely know it's not as bad as before.

To try is to risk failure; But risk must be taken, because the greatest hazard in life is to risk nothing; The person who risks nothing, does nothing, has nothing and is nothing; He may avoid suffering and sorrow, but he simply cannot learn, feel, change, grow, love and live;

FoxWalker

No. Not the same niche. I understood your point.

30,000 impressions and four clicks? By looking at this i feel like i am going to loose lot of money with the test itself whether it will workout or not.

I am really confused about where my journey goes in CPA. But i am hearing a lot that we need to test test test to know which one workout for us.

I feel like getting approved to the CPA networks is not even baby steps. The point at which we start learning from our mistakes and test are the starting point for CPA.

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ttcbird

It makes sense to test your ad copy with ppc before ppv. This way you will know if you ad copy is getting clicked or not. I ran a small campaign for ppc and I had 4,040 impressions and 189 clicks. I was also the top bidder.

I wouldn't worry about 250 impressions though.

Keep reading this section of the forum up and down even go back a few months.

Hopefully someone else can chime in here to, to help you out. Like I said i'm not a pro at this either I just been being a sponge the last week or so.

To try is to risk failure; But risk must be taken, because the greatest hazard in life is to risk nothing; The person who risks nothing, does nothing, has nothing and is nothing; He may avoid suffering and sorrow, but he simply cannot learn, feel, change, grow, love and live;

FoxWalker

I could not invest money on PPC now. That is my problem to test with PPC.

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ttcbird

Maybe try facebook...What is the cpm in your niche on facebook?

Or you can always mess around with free methods until you can afford to do ppc.

To try is to risk failure; But risk must be taken, because the greatest hazard in life is to risk nothing; The person who risks nothing, does nothing, has nothing and is nothing; He may avoid suffering and sorrow, but he simply cannot learn, feel, change, grow, love and live;

affiliatekngdom

PPV is a tricky game and I am certainly no expert, BUT I do know this much. With PPV you have to know where they get their traffic from, are they older/younger, male/female etc. Use alexa and get the demographics for directcpv THEN go find an offer to match the traffic. If its older people then find a dating offer geared towards older people. The key here is to test and test again. You may run 9 losing or breakeven campaigns, then the 10th one can be the motherload. Don't stop testing is the key to finding what works.

FoxWalker

Now i decided to try PPC too. A bit afraid of losing money but i will run a small campaign and check whether it works or not.

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ChrisBa

IMO dating on DCPV is not the way to start, if I remember correctly they had the highest cost for dating url's and keywords out of all the PPV networks..

Start off with something easier like an email submit, and once you get the hang of it, move onto higher paying offers

FoxWalker

Ok fine. I will test with the email submit offers and see how it works.

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ChrisBa

Any luck yet?

mtmjohn

If you are new to ppv, i would highly recommend that you start with LeadImpact - excellent volume of quality traffic. Good luck

JasonWestwick

Hey Fox, hope you're good,

The fact that you are afraid of losing money shows me that you don't have enough capital yet, don't get me wrong, none of us like losing money but it is a part of any paid traffic campaign. It's even harder when first starting because there is a very steep learning curve.

PPV traffic is great and can be extremely lucrative but can also be expensive which not a lot of people understand when they see $0.015 a view

This works out to $15 CPM which is unheard of in any other form of paid advertising. Your current CPM is £40 which is massive.

As others have mentioned it depends on a number of factors, your copy, your images, your targets..

There is so much to look into and break down that establishing exactly where you are losing money is difficult for us with so little info. Stick with it, don't just go hopping about other paid sources and expect success elsewhere, each paid source is a little different and requires a different mentality and skillset.

You said you have a friend who is making money from CPV??? Why not consult with them and sit down, show him your campaigns, find out where you can improve, edit etc.

Aviator Joe

are you using your own landing page?
Perhaps your hosting isn't up to the task? PPV is especially demanding, perhaps you're not getting any clicks because the page isn't loading fast enough

FoxWalker

My friend said me to test test test.

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JasonWestwick

Lol, unfortunately this is so true, there are only so many parts of your campaign that we can comment on and advise you on but the real proof will come from testing.

I've previously run campaigns that are practically laughable and defy all sound logic yet somehow have converted extremely well.

Keep plugging away at it, the more you fail the more experience you'll gain and the more experience you have the more successful you'll be.

Good luck.