Confused with EPC with Landers??

nosun · 11-07-2011, 05:01 PM

Sorry stupid noob question..

How would the math work with a Landing page for EPC and CPC??
I know Direct-Linking its easy. But with a Lander it's throwing me off.

Would I calculate the number of clicks from the lander to offerpage,
and base that number for my EPC?? idk just confused, or having a brain fart.

Could somebody explain the math formula for using landers and then calculating
your EPC and CPC. Thanks. My head hurts LOL.

aruns4 · 11-07-2011, 05:46 PM

I always calculate clicks from ad to lander. that is where you pay per click.This is how you will calculate your profit.

Lander presells your offer so you can calculate the LP ctr rate to optimize the lander. optimizing is the more the LP CTR the more the CR.

Hope it helps.

11-07-2011, 05:01 PM	#1
nosun Warrior Member Join Date: Feb 2011 Posts: 6 Thanks: 0 Thanked 0 Times in 0 Posts	Confused with EPC with Landers?? Sorry stupid noob question.. How would the math work with a Landing page for EPC and CPC?? I know Direct-Linking its easy. But with a Lander it's throwing me off. Would I calculate the number of clicks from the lander to offerpage, and base that number for my EPC?? idk just confused, or having a brain fart. Could somebody explain the math formula for using landers and then calculating your EPC and CPC. Thanks. My head hurts LOL.

11-07-2011, 05:46 PM	#2
aruns4 Active Warrior Join Date: Jun 2011 Posts: 85 Thanks: 2 Thanked 7 Times in 7 Posts	Re: Confused with EPC with Landers?? I always calculate clicks from ad to lander. that is where you pay per click.This is how you will calculate your profit. Lander presells your offer so you can calculate the LP ctr rate to optimize the lander. optimizing is the more the LP CTR the more the CR. Hope it helps.