How To Pass PPC Keyword From Landing Page To CPA Network?

nicnac03 · 12-09-2011, 11:25 AM

How do you pass keyword data from a PPC platform to your own landing page and then to your CPA network? I know it's easy when direct linking because all you do is put it in your subID, but the same method doesn't seem to work when used on your own landing page.

Do I have to place a tracking pixel?

tylerjaysen · 12-09-2011, 12:11 PM

yes..you need to talk to your rep and have them place a tracking pixel on the thank you page of the offer....and that will work.

condorx · 12-09-2011, 01:37 PM

Quote:

Originally Posted by nicnac03

How do you pass keyword data from a PPC platform to your own landing page and then to your CPA network? I know it's easy when direct linking because all you do is put it in your subID, but the same method doesn't seem to work when used on your own landing page.

Do I have to place a tracking pixel?

you don't need to use tracking pixel.

send your parameter to your landing page
http://www.mysite.com/index.php?subid=keyword

then send this keyword to your cpa network.
http://cpa-page.com/index.php?subid=keyword
to pass the parameter from first url to destination url , you need to know some php coding.

send me a pm and i will send you a sample.

ChrisBa · 12-09-2011, 09:56 PM

Quote:

Originally Posted by nicnac03

How do you pass keyword data from a PPC platform to your own landing page and then to your CPA network? I know it's easy when direct linking because all you do is put it in your subID, but the same method doesn't seem to work when used on your own landing page.

Do I have to place a tracking pixel?

I prefer to use subids, this will vary by ppc network, but most have a way to dynamically insert the keyword into your URL by using a term like $keyword$, or #keyword#. Either let us know the ppc platform or see if that platform has a help section where it lists this

Andrew Zapp · 12-11-2011, 08:06 PM

I use subId's. They're much more easier to manage according to each category.

12-09-2011, 11:25 AM	#1
nicnac03 HyperActive Warrior Join Date: Apr 2011 Posts: 220 Thanks: 38 Thanked 14 Times in 13 Posts	How To Pass PPC Keyword From Landing Page To CPA Network? How do you pass keyword data from a PPC platform to your own landing page and then to your CPA network? I know it's easy when direct linking because all you do is put it in your subID, but the same method doesn't seem to work when used on your own landing page. Do I have to place a tracking pixel?
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12-09-2011, 12:11 PM	#2
tylerjaysen HyperActive Warrior Join Date: Apr 2009 Posts: 204 Thanks: 1 Thanked 14 Times in 11 Posts	Re: How To Pass PPC Keyword From Landing Page To CPA Network? yes..you need to talk to your rep and have them place a tracking pixel on the thank you page of the offer....and that will work.
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12-11-2011, 08:06 PM	#5
Andrew Zapp HyperActive Warrior Join Date: Dec 2010 Posts: 224 Thanks: 0 Thanked 20 Times in 17 Posts	Re: How To Pass PPC Keyword From Landing Page To CPA Network? I use subId's. They're much more easier to manage according to each category.
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