First time promoting CPA on FB Need Help

Kwonyoo · 01-02-2012, 12:59 AM

I am currently offering a CPA offer (first time trying).

This is the actual page https://www.facebook.com/pages/PlayP...21514111260563

This is the report for 1st day with $10 budget.

Campaign Reach?
15,178
Frequency?
2.1
Social Reach?
0
Connections?
33
Clicks?
33
CTR?
0.103%
Spent?
$10.00

I know that CTR is not really good but is there something wrong with my page?

33 clicks and not a single lead made.

Am I doing something wrong??

elexmedia · 01-02-2012, 04:48 AM

Maybe you should test other offers.

When I click the "play now" angry birds, I direct to survey scout. I don't really understand what is the relevance between play angry bird with survey scout. Therefore, I didn't take the survey. It make me confuse, so I left the page...

Based on my experience, the best convert CPA offers in FB is from Scholarship/ Edu related offers.

nicnac03 · 01-02-2012, 03:53 PM

You need to make it open up in a new window. No one wants to view a game on a tiny window with scroll bars.

Also, the game text seems to be in japanese/chinese for me. Pick the correct offer.

I don't know how this offer converts? There's nothing to enter and nothing to install. Is the pop up that should convert? If so, that pop up is irrelevant to your offer and will give you virtually 0 conversions.

MakeMoneyJames · 01-02-2012, 04:16 PM

A conversion is when someone downloads and installs this game?

nicnac03 · 01-02-2012, 04:17 PM

I looked into it, it's from maxbounty. The conversion is when someone signs up to their gaming website. The angry birds game is just to get them in the door.

Kwonyoo · 01-02-2012, 06:51 PM

Yes, once download and don't need to install. As long as they download it should make conversion.

Quote:

Originally Posted by MakeMoneyJames

A conversion is when someone downloads and installs this game?

williamrs · 01-02-2012, 06:58 PM

Your CTR isn't bad, so try to split-test other offers or maybe try a different angle... It's very rare to have a campaign that's profitable right from the first day, we always need to test elements to find a profitable combination, so don't lose your motivation, just make some changes and try again.

W

P.S.: Maybe my quick guide will help you: [STEP-BY-STEP] Facebook Ads Guide: Here is why you’re not making money!

MakeMoneyJames · 01-02-2012, 07:12 PM

The CTR is a good starting point. But you arent getting conversions which could be from:

- Your ad copy (which we dont know what you said - you might be confusing people)

- Your landing page requires 2 more clicks just to download and the second download
page you need to scroll to read.

- People might not trust your download from that page

Try direct linking a game and see how it works out. Test a short lead gen form. I prefer to direct link an offer first (email submit, zip submit, short lead gen first) then test a landing page.

aminur · 01-02-2012, 07:23 PM

Did you rub CPC or CPm Campaign?
How many ads, images, you had in total?
what was your targeting?
$10 isn't enough to judge any thing from the start. You need several different images, copy to get good CTR then think about Conversion.

Another thing is it's a fan page not direct link, meaning you can market the same offer later again as they are fans now. Conversion Comes later

01-02-2012, 12:59 AM	#1
Kwonyoo Banned War Room Member Join Date: Apr 2011 Location: USA Posts: 242 Thanks: 70 Thanked 28 Times in 20 Posts	First time promoting CPA on FB Need Help I am currently offering a CPA offer (first time trying). This is the actual page https://www.facebook.com/pages/PlayP...21514111260563 This is the report for 1st day with $10 budget. Campaign Reach? 15,178 Frequency? 2.1 Social Reach? 0 Connections? 33 Clicks? 33 CTR? 0.103% Spent? $10.00 I know that CTR is not really good but is there something wrong with my page? 33 clicks and not a single lead made. Am I doing something wrong??

01-02-2012, 04:48 AM	#2
elexmedia Banned War Room Member Join Date: Nov 2011 Location: Singapore & Jakarta Posts: 219 Blog Entries: 1 Thanks: 180 Thanked 64 Times in 38 Posts	Re: First time promoting CPA on FB Need Help Maybe you should test other offers. When I click the "play now" angry birds, I direct to survey scout. I don't really understand what is the relevance between play angry bird with survey scout. Therefore, I didn't take the survey. It make me confuse, so I left the page... Based on my experience, the best convert CPA offers in FB is from Scholarship/ Edu related offers.

01-02-2012, 03:53 PM	#3
nicnac03 HyperActive Warrior Join Date: Apr 2011 Posts: 220 Thanks: 38 Thanked 14 Times in 13 Posts	Re: First time promoting CPA on FB Need Help You need to make it open up in a new window. No one wants to view a game on a tiny window with scroll bars. Also, the game text seems to be in japanese/chinese for me. Pick the correct offer. I don't know how this offer converts? There's nothing to enter and nothing to install. Is the pop up that should convert? If so, that pop up is irrelevant to your offer and will give you virtually 0 conversions.
	Facebook Ads: Discover how you can increase your CTR above 0.2% and drop your CPC down to single digits! Get my SECRET ninja methods here!

01-02-2012, 04:16 PM	#4
MakeMoneyJames HyperActive Warrior Join Date: Oct 2011 Posts: 207 Thanks: 5 Thanked 29 Times in 21 Posts	Re: First time promoting CPA on FB Need Help A conversion is when someone downloads and installs this game?

01-02-2012, 04:17 PM	#5
nicnac03 HyperActive Warrior Join Date: Apr 2011 Posts: 220 Thanks: 38 Thanked 14 Times in 13 Posts	Re: First time promoting CPA on FB Need Help I looked into it, it's from maxbounty. The conversion is when someone signs up to their gaming website. The angry birds game is just to get them in the door.
	Facebook Ads: Discover how you can increase your CTR above 0.2% and drop your CPC down to single digits! Get my SECRET ninja methods here!

01-02-2012, 06:58 PM	#7
williamrs Senior Warrior Member War Room Member Join Date: Aug 2009 Location: Brazil Posts: 3,496 Thanks: 174 Thanked 1,159 Times in 614 Posts	Re: First time promoting CPA on FB Need Help Your CTR isn't bad, so try to split-test other offers or maybe try a different angle... It's very rare to have a campaign that's profitable right from the first day, we always need to test elements to find a profitable combination, so don't lose your motivation, just make some changes and try again. W P.S.: Maybe my quick guide will help you: [STEP-BY-STEP] Facebook Ads Guide: Here is why you’re not making money!
	>> STOP... << Stop struggling alone. Stop wasting time. Stop being scammed. Only 1 SPOT LEFT - CLICK HERE

01-02-2012, 07:12 PM	#8
MakeMoneyJames HyperActive Warrior Join Date: Oct 2011 Posts: 207 Thanks: 5 Thanked 29 Times in 21 Posts	Re: First time promoting CPA on FB Need Help The CTR is a good starting point. But you arent getting conversions which could be from: - Your ad copy (which we dont know what you said - you might be confusing people) - Your landing page requires 2 more clicks just to download and the second download page you need to scroll to read. - People might not trust your download from that page Try direct linking a game and see how it works out. Test a short lead gen form. I prefer to direct link an offer first (email submit, zip submit, short lead gen first) then test a landing page.

01-02-2012, 07:23 PM	#9
aminur Cpa Mastermind War Room Member Join Date: Sep 2010 Location: United Kingdom Posts: 707 Thanks: 46 Thanked 134 Times in 96 Posts Social Networking Contact Info	Re: First time promoting CPA on FB Need Help Did you rub CPC or CPm Campaign? How many ads, images, you had in total? what was your targeting? $10 isn't enough to judge any thing from the start. You need several different images, copy to get good CTR then think about Conversion. Another thing is it's a fan page not direct link, meaning you can market the same offer later again as they are fans now. Conversion Comes later
	* Free WSO-- 3 Days Kick-ASS Facebook Bootcamp *