Confusion about landing pages..

Damien Roche · 01-24-2012, 11:35 AM

I know what landing pages are, but I've only built them for capturing emails. How do they work in CPA?

I see some people say they direct link, and others say they use landing pages. I've read you can use an iframe on a landing page for some offers. However, I just found an offer where they don't allow iframing on landing pages but do allow landing pages. How can a landing page be used to promote a CPA offer if not with an iframe?

It seems like an unnecessary added step.

Appreciate any insight.

officer_iron · 01-24-2012, 01:39 PM

A landing page does require one more click than direct linking. The key with a landing page is just getting them to click through to your offer. There's many ways you can do this, but here's an example of a very simple way:

If your CPA offer is an email submit for a McDonald's gift card...

Your landing page could be just an image of a McD's gift card and some text saying something like, "If you love McD's, how would you like a free gift card?"

Another way you could do it would be to get two offers and pit them against each other:

Say you have an offer for a McD's gift card and an offer for a Burger King gift card...

Your landing page could say "Which restaurant can you not live without?"

Then you could have a picture of McD's and a picture of Burger King. Each picture would link to the offer for that restaurant.

That's just a simple landing page method for CPA.

Ken Somerville · 01-24-2012, 01:51 PM

Damien

The only problem with this type of thing is that you are not building your own list, but the list of the company that your promoting. The saying of the money is in the list, is true. When you have the list then you can promote not just one offer, but many to the same people and make a lot more money. This is one of the reasons that companies offer high commisions on the product. You do all the work and they have that person on there list to promote to.

You do the math. A one time of 20.00 of years of 20.00. what would you rather have coming into your back account.

Your Friend in Marketing Ken Somerville

01-24-2012, 11:35 AM	#1
Damien Roche Ivory Rock Media War Room Member Join Date: Oct 2007 Location: Outside The Box Posts: 974 Thanks: 128 Thanked 93 Times in 63 Posts Social Networking Contact Info	Confusion about landing pages.. I know what landing pages are, but I've only built them for capturing emails. How do they work in CPA? I see some people say they direct link, and others say they use landing pages. I've read you can use an iframe on a landing page for some offers. However, I just found an offer where they don't allow iframing on landing pages but do allow landing pages. How can a landing page be used to promote a CPA offer if not with an iframe? It seems like an unnecessary added step. Appreciate any insight.
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01-24-2012, 01:39 PM	#2
officer_iron Brady L Lewis War Room Member Join Date: May 2010 Location: Indiana Posts: 622 Thanks: 108 Thanked 118 Times in 87 Posts Social Networking Contact Info	Re: Confusion about landing pages.. A landing page does require one more click than direct linking. The key with a landing page is just getting them to click through to your offer. There's many ways you can do this, but here's an example of a very simple way: If your CPA offer is an email submit for a McDonald's gift card... Your landing page could be just an image of a McD's gift card and some text saying something like, "If you love McD's, how would you like a free gift card?" Another way you could do it would be to get two offers and pit them against each other: Say you have an offer for a McD's gift card and an offer for a Burger King gift card... Your landing page could say "Which restaurant can you not live without?" Then you could have a picture of McD's and a picture of Burger King. Each picture would link to the offer for that restaurant. That's just a simple landing page method for CPA.
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01-24-2012, 01:51 PM	#3
Ken Somerville Active Warrior Join Date: Aug 2011 Posts: 92 Thanks: 1 Thanked 21 Times in 19 Posts	Re: Confusion about landing pages.. Damien The only problem with this type of thing is that you are not building your own list, but the list of the company that your promoting. The saying of the money is in the list, is true. When you have the list then you can promote not just one offer, but many to the same people and make a lot more money. This is one of the reasons that companies offer high commisions on the product. You do all the work and they have that person on there list to promote to. You do the math. A one time of 20.00 of years of 20.00. what would you rather have coming into your back account. Your Friend in Marketing Ken Somerville
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