POF

Adam Smith · 01-31-2012, 03:12 PM

Ok, so having tried several times at running a profitable campaign on POF I have decided that a group effort could prove more fruitful

We need to answer a few questions, then I will actually run the campaign with my own money and share the results.. and along the way hopefully we can learn the steps to creating something great.

Ok, so:

Q1. We need to find an offer - I am currently only a member of peerfly so it will need to be available there.

I have also read that the best offers to run are dating offers... so here they are:

ID Offer Name Value [?] EPC [?] CR [?]
4350 Amor
Meet Latin singles today! Converts on valid US profile aged 30+ $2.75 $0.15 5.48%

3652 Find Me Love
Find your match for free! One of the hottest dating sites on the web! $2.25 $0.07 2.91%

4347 Jewcier
Awesome Jewish dating community. ***Converts on valid US profile ... $4.00 $0.18 4.56%

4390 Richmen.com
RichMen.com, where the wealthy meet! Payout occurs when user ... $3.25 $0.25 7.71%

3965 UnTrue.com
Hot new dating offer. ***Offer converts on second page*** $4.00 $0.13 3.17%

4011 benaughty FR SOI
Hot dating offer! $3.25 $0.21 6.55%

4345 Matchmaker
Dating site for when you are serious about meeting someone. ***... $4.00 $0.11 2.80%

3110 Shagaholic
Shagaholic - Find a naughty partner today! $1.60 $0.00 0.00%

1616 Hot4Chat - Chat Live (NA)
Chat live with beautiful Norwegian women. Pays after user confirms ... $3.75 $0.00 0.00%

4451 Lustlike
Lustlike helps you search singles and hookup with hotties! ... $3.25 $0.00 0.00%

4456 Kiss.com
Meet Local Girls TODAY at Kiss.com, one of the fastest growing sites ... $2.50 $0.00 0.00%

4460 Where Hotties Meet
This is where the hotties meet! Chat, Hook Up, or Even More! $3.75 $0.00 0.00%

4461 Black Flirt Match (US, UK, CA, AU, NZ)
Landing page is NSFW - Find a partner to Hook Up with on Black Flirt ... $2.50 $0.00 0.00%

4462 Mature Dating 40+
Tired of dating games and ready to meet real singles? TARGETING ... $6.00 $0.00 0.00%

4463 Mature Dating 50+
Tired of dating games and ready to meet real singles? TARGETING ... $7.75 $0.00 0.00%

1143 Lonely Cheating Wives (US, CA, AU)
Is your audience looking to have discreet encounters with a lonely ... $32.75 $0.00 0.00%

1144 Married But Lonely (US, CA, AU)
MarriedButLonely.com is sure to gather your audience's interest and ... $32.75 $0.00 0.00%

2983 Cupid.com Mobile (Mobile)
Cupid.com Pays on Mobile Sign Up $0.70 $0.02 2.44%

3259 Be Naughty (UK, AU)
Find juicy women or handsome men! Mobile optimized. ***Offer ... $0.90 $0.00 0.00%

3260 Be Naughty - (Mobile) (US)
Find juicy women or handsome men! Mobile optimized. ***Offer ... $0.70 $0.03 3.79%

3265 Christian Date (UK)
Find your true soul mate. Join a community of Christians looking for ... $2.75 $0.00 0.00%

1222 Elite Spouse (US, UK, CA, AU, NZ)
EliteSpouse.com brings you the widest selection of singles seeking ... $4.25 $0.02 0.40%

1223 Elite Sex Life (US, UK, CA, AU, NZ)
EliteSexLife.com - Are You Selective And Seeking Sexy People To Meet? ... $4.25 $0.00 0.00%

1224 Elite Seniors (US, UK, CA, AU, NZ)
Welcome to EliteSeniors.com is the place for seniors to find their match. $4.25 $0.00 0.00%

4042 GDFF France
Dating! $1.75 $0.00 0.00%

3817 Be Naughty Facebook App - Australia
BeNaughty FB App is a popular dating application. ***Offer ... $4.00 $0.00 0.00%

3818 Be Naughty Canada Facebook App (CA)
BeNaughty FB App is a popular dating application. ***Offer ... $1.70 $0.00 0.00%

3819 Be Naughty Facebook App (UK)
BeNaughty FB App is a popular dating application. $3.50 $0.00 0.00%

3823 Benaughty.com (US)
BeNaughty.com is one of the leading online dating sites. This offer ... $4.50 $0.00 0.00%

3826 Clickandflirt.com Facebook App - Australia (AU)
Very hot Facebook dating App. ***Offer converts on unique app ... $3.00 $0.00 0.00%

3827 Clickandflirt.com Facebook App (UK)
Hot new dating Facebook app. ***Offer converts upon unique app ... $2.25 $0.00 0.00%

3828 Clickandflirt.com Facebook App (US)
Hot dating Facebook app install offer ***Offer converts on ... $1.30 $0.00 0.00%

3829 Cupid.Com Facebook App - Australia (AU)
Cupid.com FB App is a popular dating application. ***Offer ... $4.25 $0.00 0.00%

3830 Cupid.Com Facebook App -France (FR)
Cupid.com FB App is a popular dating application. ***Offer ... $1.75 $0.00 0.00%

3831 Cupid.Com Facebook Install - (UK)
Cupid.com FB App is a popular dating application. ***Offer ... $3.50 $0.00 0.00%

3832 Cupid.Com Facebook App Install (US)
Cupid.com FB App is a popular dating application. ***Offer ... $1.10 $0.00 0.00%

3834 Get Any Woman
Awesome system that will teach you how to get any woman you desire! ... $54.00 $0.00 0.00%

3835 Girls Date For Free Facebook App - Australia (AU)
Hot Facebook dating app! ***Offer converts on unique app install*** $4.75 $0.00 0.00%

3836 Girls Date For Free Facebook App Install - (UK)
Hot dating Facebook app offer! ***Offer converts on unique app ... $2.00 $0.00 0.00%

3837 Girls Date Free Facebook App Install - (US)
Hot dating Facebook app install offer! ***Offer converts on unique ... $1.30 $0.00 0.00%

Sooooo, step 1 will be for us to select an offer from the above... please post your selection bellow and I will pick the one with the most selections and we will move onto the next step.

JohnMoney · 01-31-2012, 03:18 PM

Wow I use facebook marketing best way to bank $$$$

Adam Smith · 01-31-2012, 03:24 PM

Quote:

Originally Posted by JohnMoney

Wow I use facebook marketing best way to bank $$$$

Do you have an offer you can suggest for the above experiment?

Damien Roche · 01-31-2012, 03:50 PM

Quote:

Originally Posted by Adam Smith

Do you have an offer you can suggest for the above experiment?

Ignore him. He's just trying to scam somebody with his coaching (already scammed me $150).

jsmiz · 01-31-2012, 04:37 PM

Adam, you could already remove all adult-related/Prohibited offers...they're invalid candidates for your expirement!

Adam Smith · 02-01-2012, 06:00 AM

Ok lets make it a little easier then - we will need an "angle" on which to base our ad copy so I am going to short list the following:

1. RichMen.com

2. Black Flirt Match

3. Mature Dating 50+

4. Christian Dating

5. Amor - Latin Dating

So now please vote for which offer we should contiune with - My vote goes to Amor as POF have opened up new International Traffic and we could target countries such as Brazil.

Once we have the offer selected we will select our demographic

Aniket · 02-01-2012, 07:51 AM

Do you tried with facebook PPC ? For me dating offers converting well with facebook. Use International offers for cheap clicks.

silverace · 02-01-2012, 08:15 AM

Richmen.com is a solid converting offer for POF. also check out mate1 and true

mtmjohn · 02-01-2012, 08:53 AM

Quote:

Originally Posted by Adam Smith

Ok lets make it a little easier then - we will need an "angle" on which to base our ad copy so I am going to short list the following:

1. RichMen.com

2. Black Flirt Match

3. Mature Dating 50+

4. Christian Dating

5. Amor - Latin Dating

So now please vote for which offer we should contiune with - My vote goes to Amor as POF have opened up new International Traffic and we could target countries such as Brazil.

Once we have the offer selected we will select our demographic

RichMen.com is a solid offer, but imo POF is a bit saturated with Richmen ads. I vote for Amor - Latin Dating.

TomFang · 02-01-2012, 09:16 AM

I would go with Mature Dating (awesome), Matchmaker, or Richmen.

These are all tried and true offers on POF.

-Tom

Royce Space · 02-01-2012, 09:26 AM

Quote:

Originally Posted by Damien Roche

Ignore him. He's just trying to scam somebody with his coaching (already scammed me $150).

Hey, if he do that to you using warrior forum as an instrument for contacting you, you can report him to mods.

Adam Smith · 02-01-2012, 10:19 AM

Well Amor is a new offer to PeerFly - im not sure how long it has been available on other networks - but Im hoping not long so the offer hasnt been saturated.

So now we need an angle in order for us to target our demographics....

Looking at www.google.com/adplanner I have put amore.com in for the US and have the following stats:

Female Visitors - 53%
Age 25-34 - 45%
Income $25,000-$49,999 - 71%
Some collage - 92%

Some of the angles we could use:

1. "Let him teach you spanish and fall in love"
2. "French the Language of love? Try Spanish"
3. "Let him teach you salsa and fall in love"

I dont know what other targeting options we could include.... and I would love to hear your opinions on different angles we could use.

Also when it comes to targeting - I have read that we should basically target very loosely to start and then when we see what is working we should then drill down

guy99 · 02-01-2012, 09:11 PM

I do have lots of POF account but dont know how to use it.....

TomFang · 02-02-2012, 11:02 AM

I would create 2 campaigns targeting females, one with age 25-33, the other 34-40. Don't target income or education or anything like that. You won't get enough traffic especially if you're targeting international.

-Tom

Quote:

Originally Posted by Adam Smith

Well Amor is a new offer to PeerFly - im not sure how long it has been available on other networks - but Im hoping not long so the offer hasnt been saturated.

So now we need an angle in order for us to target our demographics....

Looking at www.google.com/adplanner I have put amore.com in for the US and have the following stats:

Female Visitors - 53%
Age 25-34 - 45%
Income $25,000-$49,999 - 71%
Some collage - 92%

Some of the angles we could use:

1. "Let him teach you spanish and fall in love"
2. "French the Language of love? Try Spanish"
3. "Let him teach you salsa and fall in love"

I dont know what other targeting options we could include.... and I would love to hear your opinions on different angles we could use.

Also when it comes to targeting - I have read that we should basically target very loosely to start and then when we see what is working we should then drill down

jsmiz · 02-02-2012, 03:12 PM

Quote:

Originally Posted by TomFang

I would create 2 campaigns targeting females, one with age 25-33, the other 34-40. Don't target income or education or anything like that. You won't get enough traffic especially if you're targeting international.

-Tom

Actually if he wants to use Amordating he'd have to do more like 1 for 30-34 & 1 for 35-40, the offer is 30+. And since its a US only offer, he won't have to worry with traffic volume. Leave income/education out for now.

Ideal thing at this point would be that Adam you upload the campaign, let it run 24h then come back with how it performed.

MTVida · 02-02-2012, 10:34 PM

Quote:

Originally Posted by Adam Smith

Well Amor is a new offer to PeerFly - im not sure how long it has been available on other networks - but Im hoping not long so the offer hasnt been saturated.

So now we need an angle in order for us to target our demographics....

Looking at www.google.com/adplanner I have put amore.com in for the US and have the following stats:

Female Visitors - 53%
Age 25-34 - 45%
Income $25,000-$49,999 - 71%
Some collage - 92%

Some of the angles we could use:

1. "Let him teach you spanish and fall in love"
2. "French the Language of love? Try Spanish"
3. "Let him teach you salsa and fall in love"

I dont know what other targeting options we could include.... and I would love to hear your opinions on different angles we could use.

Also when it comes to targeting - I have read that we should basically target very loosely to start and then when we see what is working we should then drill down

I'd say you're on the right track. Your doing good research and have the right idea with the offer that you chose.

Just a tip about writing ad copy: Use descriptive language that forms vivid images in the mind. I like the approach of falling in love, learning a new language or dance, but try it with language like this:

"Let your heart race to the sensual beat of salsa music, your Latin lover leading your every step! Find him at Amor.com..."

Also, I've had dating ads rejected because it wasn't obvious enough that they weren't part of POF, so keep that in mind.

richrich123 · 02-03-2012, 08:38 AM

Just read this with interest. I have never used POF personally but I thought it was the biggest / best free dating site out there. Why would members on a global free dating site be interested in going off via adverts to paid sites that are often unheard of?

I am really surprised you would get any worthwhile conversion rates there in relation to other paid dating sites

TomFang · 02-03-2012, 10:05 AM

Quote:

Originally Posted by richrich123

Just read this with interest. I have never used POF personally but I thought it was the biggest / best free dating site out there. Why would members on a global free dating site be interested in going off via adverts to paid sites that are often unheard of?

I am really surprised you would get any worthwhile conversion rates there in relation to other paid dating sites

Are you serious? POF has very high average CTR's. Much higher than FB. People are already in the dating mindset. So getting them to signup to another site for free (they try to get them to paid memberships later) isn't that much of a stretch.

-Tom

01-31-2012, 03:12 PM	#1
Adam Smith HyperActive Warrior War Room Member Join Date: Apr 2011 Posts: 133 Thanks: 2 Thanked 13 Times in 10 Posts	POF - Can we create a profitable campaign? Ok, so having tried several times at running a profitable campaign on POF I have decided that a group effort could prove more fruitful We need to answer a few questions, then I will actually run the campaign with my own money and share the results.. and along the way hopefully we can learn the steps to creating something great. Ok, so: Q1. We need to find an offer - I am currently only a member of peerfly so it will need to be available there. I have also read that the best offers to run are dating offers... so here they are: ID Offer Name Value [?] EPC [?] CR [?] 4350 Amor Meet Latin singles today! Converts on valid US profile aged 30+ $2.75 $0.15 5.48% 3652 Find Me Love Find your match for free! One of the hottest dating sites on the web! $2.25 $0.07 2.91% 4347 Jewcier Awesome Jewish dating community. *Converts on valid US profile ... $4.00 $0.18 4.56% 4390 Richmen.com RichMen.com, where the wealthy meet! Payout occurs when user ... $3.25 $0.25 7.71% 3965 UnTrue.com Hot new dating offer. Offer converts on second page $4.00 $0.13 3.17% 4011 benaughty FR SOI Hot dating offer! $3.25 $0.21 6.55% 4345 Matchmaker Dating site for when you are serious about meeting someone. ... $4.00 $0.11 2.80% 3110 Shagaholic Shagaholic - Find a naughty partner today! $1.60 $0.00 0.00% 1616 Hot4Chat - Chat Live (NA) Chat live with beautiful Norwegian women. Pays after user confirms ... $3.75 $0.00 0.00% 4451 Lustlike Lustlike helps you search singles and hookup with hotties! ... $3.25 $0.00 0.00% 4456 Kiss.com Meet Local Girls TODAY at Kiss.com, one of the fastest growing sites ... $2.50 $0.00 0.00% 4460 Where Hotties Meet This is where the hotties meet! Chat, Hook Up, or Even More! $3.75 $0.00 0.00% 4461 Black Flirt Match (US, UK, CA, AU, NZ) Landing page is NSFW - Find a partner to Hook Up with on Black Flirt ... $2.50 $0.00 0.00% 4462 Mature Dating 40+ Tired of dating games and ready to meet real singles? TARGETING ... $6.00 $0.00 0.00% 4463 Mature Dating 50+ Tired of dating games and ready to meet real singles? TARGETING ... $7.75 $0.00 0.00% 1143 Lonely Cheating Wives (US, CA, AU) Is your audience looking to have discreet encounters with a lonely ... $32.75 $0.00 0.00% 1144 Married But Lonely (US, CA, AU) MarriedButLonely.com is sure to gather your audience's interest and ... $32.75 $0.00 0.00% 2983 Cupid.com Mobile (Mobile) Cupid.com Pays on Mobile Sign Up $0.70 $0.02 2.44% 3259 Be Naughty (UK, AU) Find juicy women or handsome men! Mobile optimized. Offer ... $0.90 $0.00 0.00% 3260 Be Naughty - (Mobile) (US) Find juicy women or handsome men! Mobile optimized. Offer ... $0.70 $0.03 3.79% 3265 Christian Date (UK) Find your true soul mate. Join a community of Christians looking for ... $2.75 $0.00 0.00% 1222 Elite Spouse (US, UK, CA, AU, NZ) EliteSpouse.com brings you the widest selection of singles seeking ... $4.25 $0.02 0.40% 1223 Elite Sex Life (US, UK, CA, AU, NZ) EliteSexLife.com - Are You Selective And Seeking Sexy People To Meet? ... $4.25 $0.00 0.00% 1224 Elite Seniors (US, UK, CA, AU, NZ) Welcome to EliteSeniors.com is the place for seniors to find their match. $4.25 $0.00 0.00% 4042 GDFF France Dating! $1.75 $0.00 0.00% 3817 Be Naughty Facebook App - Australia BeNaughty FB App is a popular dating application. Offer ... $4.00 $0.00 0.00% 3818 Be Naughty Canada Facebook App (CA) BeNaughty FB App is a popular dating application. Offer ... $1.70 $0.00 0.00% 3819 Be Naughty Facebook App (UK) BeNaughty FB App is a popular dating application. $3.50 $0.00 0.00% 3823 Benaughty.com (US) BeNaughty.com is one of the leading online dating sites. This offer ... $4.50 $0.00 0.00% 3826 Clickandflirt.com Facebook App - Australia (AU) Very hot Facebook dating App. Offer converts on unique app ... $3.00 $0.00 0.00% 3827 Clickandflirt.com Facebook App (UK) Hot new dating Facebook app. Offer converts upon unique app ... $2.25 $0.00 0.00% 3828 Clickandflirt.com Facebook App (US) Hot dating Facebook app install offer Offer converts on ... $1.30 $0.00 0.00% 3829 Cupid.Com Facebook App - Australia (AU) Cupid.com FB App is a popular dating application. Offer ... $4.25 $0.00 0.00% 3830 Cupid.Com Facebook App -France (FR) Cupid.com FB App is a popular dating application. Offer ... $1.75 $0.00 0.00% 3831 Cupid.Com Facebook Install - (UK) Cupid.com FB App is a popular dating application. Offer ... $3.50 $0.00 0.00% 3832 Cupid.Com Facebook App Install (US) Cupid.com FB App is a popular dating application. Offer ... $1.10 $0.00 0.00% 3834 Get Any Woman Awesome system that will teach you how to get any woman you desire! ... $54.00 $0.00 0.00% 3835 Girls Date For Free Facebook App - Australia (AU) Hot Facebook dating app! Offer converts on unique app install $4.75 $0.00 0.00% 3836 Girls Date For Free Facebook App Install - (UK) Hot dating Facebook app offer! Offer converts on unique app ... $2.00 $0.00 0.00% 3837 Girls Date Free Facebook App Install - (US) Hot dating Facebook app install offer! **Offer converts on unique ... $1.30 $0.00 0.00% Sooooo, step 1 will be for us to select an offer from the above... please post your selection bellow and I will pick the one with the most selections and we will move onto the next step.
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01-31-2012, 03:18 PM	#2
JohnMoney Banned War Room Member Join Date: Apr 2011 Location: Chicago Posts: 232 Thanks: 1 Thanked 22 Times in 18 Posts	Re: POF - Can we create a profitable campaign? Wow I use facebook marketing best way to bank $$$$

01-31-2012, 04:37 PM	#5
jsmiz Active Warrior Join Date: Nov 2011 Posts: 61 Thanks: 0 Thanked 2 Times in 2 Posts	Re: POF - Can we create a profitable campaign? Adam, you could already remove all adult-related/Prohibited offers...they're invalid candidates for your expirement!

02-01-2012, 06:00 AM	#6
Adam Smith HyperActive Warrior War Room Member Join Date: Apr 2011 Posts: 133 Thanks: 2 Thanked 13 Times in 10 Posts	Re: POF - Can we create a profitable campaign? Ok lets make it a little easier then - we will need an "angle" on which to base our ad copy so I am going to short list the following: 1. RichMen.com 2. Black Flirt Match 3. Mature Dating 50+ 4. Christian Dating 5. Amor - Latin Dating So now please vote for which offer we should contiune with - My vote goes to Amor as POF have opened up new International Traffic and we could target countries such as Brazil. Once we have the offer selected we will select our demographic
	Get 3 premium WordPress themes *FREE* now... <<< CLICK HERE TO DOWNLOAD YOUR 3 FREE PREMIUM THEMES >>> ------------------------------------------------------------------------------------------- Want to change YOUR signature but don't know how? <<< GET YOUR FREE GUIDE >>>

02-01-2012, 07:51 AM	#7
Aniket HyperActive Warrior Join Date: Jun 2010 Posts: 136 Thanks: 4 Thanked 10 Times in 10 Posts	Re: POF - Can we create a profitable campaign? Do you tried with facebook PPC ? For me dating offers converting well with facebook. Use International offers for cheap clicks.
	------->> My Free Ebook: How I Made 77.85$ In One Day With CPA <<------

02-01-2012, 08:15 AM	#8
silverace The Flying Dutchman War Room Member Join Date: Jan 2011 Location: Holland Posts: 277 Thanks: 10 Thanked 38 Times in 30 Posts	Re: POF - Can we create a profitable campaign? Richmen.com is a solid converting offer for POF. also check out mate1 and true
	[$7 WSO] POF PROFITS + Awesome AFFPlaybook Discount! [FREE Guide] Getting started with PPV

02-01-2012, 09:16 AM	#10
TomFang Friend Join Date: Jan 2012 Location: Chicago Posts: 164 Thanks: 11 Thanked 19 Times in 14 Posts Contact Info	Re: POF - Can we create a profitable campaign? I would go with Mature Dating (awesome), Matchmaker, or Richmen. These are all tried and true offers on POF. -Tom
	Tom Fang \| iPyxel Creations \| POF 7-Day Mastery Guide - featured in Ben's POF Blog

02-01-2012, 10:19 AM	#12
Adam Smith HyperActive Warrior War Room Member Join Date: Apr 2011 Posts: 133 Thanks: 2 Thanked 13 Times in 10 Posts	Re: POF - Can we create a profitable campaign? Well Amor is a new offer to PeerFly - im not sure how long it has been available on other networks - but Im hoping not long so the offer hasnt been saturated. So now we need an angle in order for us to target our demographics.... Looking at www.google.com/adplanner I have put amore.com in for the US and have the following stats: Female Visitors - 53% Age 25-34 - 45% Income $25,000-$49,999 - 71% Some collage - 92% Some of the angles we could use: 1. "Let him teach you spanish and fall in love" 2. "French the Language of love? Try Spanish" 3. "Let him teach you salsa and fall in love" I dont know what other targeting options we could include.... and I would love to hear your opinions on different angles we could use. Also when it comes to targeting - I have read that we should basically target very loosely to start and then when we see what is working we should then drill down
	Get 3 premium WordPress themes *FREE* now... <<< CLICK HERE TO DOWNLOAD YOUR 3 FREE PREMIUM THEMES >>> ------------------------------------------------------------------------------------------- Want to change YOUR signature but don't know how? <<< GET YOUR FREE GUIDE >>>

02-01-2012, 09:11 PM	#13
guy99 Active Warrior Join Date: Feb 2012 Posts: 87 Thanks: 0 Thanked 2 Times in 2 Posts Contact Info	Re: POF - Can we create a profitable campaign? I do have lots of POF account but dont know how to use it.....

02-03-2012, 08:38 AM	#17
richrich123 Rich Join Date: Jan 2012 Location: UK Posts: 38 Thanks: 7 Thanked 0 Times in 0 Posts Contact Info	Re: POF - Can we create a profitable campaign? Just read this with interest. I have never used POF personally but I thought it was the biggest / best free dating site out there. Why would members on a global free dating site be interested in going off via adverts to paid sites that are often unheard of? I am really surprised you would get any worthwhile conversion rates there in relation to other paid dating sites
	Last edited by richrich123; 02-03-2012 at 08:39 AM. Reason: error