FileRev

I'm stuck on step 1 for the 'Traffic Source Accounts and Pixels'.

The options are:
Image
iFrame
Javascript
Postback

But what I have from LeadImpact is:
A conversion script (<script src='https://cts.zroitracker.com/Conversion.aspx?cpid=16039'></script>)
Keyword Pass-Through (Adds ?keyword=KEYWORD where KEYWORD is the actual keyword to the end of the URL)

Any ideas?

FileRev | Adscend Media