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Old 04-27-2009, 07:36 AM   #1
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Default Low EPC on offer?

Hi i found this offer which i want to promote, but the Network EPC: $0.004 which seems really low. Do you take this into considering before deciding to promote a offer?
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Old 04-27-2009, 09:41 AM   #2
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Default Re: Low EPC on offer?

Quote:
Originally Posted by chini View Post
Hi i found this offer which i want to promote, but the Network EPC: $0.004 which seems really low. Do you take this into considering before deciding to promote a offer?
Yes & No.

The problem often with an EPC is that it's often the global EPC of all advertisers with all techniques.

Let's say you have some guy mass mailing an offer , they may be still making good money but frankly getting a lousy EPC which will drive down the overall network EPC.

The only thing that truly matters is your own EPC, but it is quite awkward to know in reality.
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Old 04-27-2009, 10:10 AM   #3
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Default Re: Low EPC on offer?

You have to test the offer yourself .. the EPC's are mostly a good indicator of what offer to promote in the same niche. However, it doesn't mean that a lower EPC offer won't convert better for you.

You should choose 3-4 similar offers and rotate them. See which one converts best and keep that one.

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