11 Tips To Boost Landing Page Conversions Today!

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Hey Guys,

Today I'll go over landing page tips and tricks to double, triple even quadruple your conversion rates.
Before you jump in and drive know where your going.

Discover Your Target Audience and Tweak Campaign to suit them.

Before you create your landing page, analyze your offer.
Answer these simple questions.

How will your offer benefit your customers?
Why should anyone care?
What are the specifics of your campaign?
What's the incentive?


Before you market a product, know who you're marketing to


Making a list of demographics of your target market is always helpful.
Ever noticed why most people earn only a few bucks from their campaigns
while some make thousands of dollars over night from the same offer.
Well, this is one thing that gives them that edge over others. If you have a clear handle
on who you're selling to and implemented the right angle the more you can appeal to them.

Don't tell them you're better. Show them you're the best.

Use your company's tagline or a unique selling point for your campaign. The more convincing you are to your market, the more leads and sales you'll get. Some conversion tactics include leveraging social badges, as seen on, featured on, or doctor recommended.

So you finally figured out your angle, sales copy and landing page design. Let's get to work.

Here are a few tips & tricks to increase CR.

1-Your headline should be clear and attention grabbing. It should not confuse or bore your visitors.
Ex. Ashley Lost 30lbs In 30 days with this simple method.

2-Another thing that you should keep in mind is that your headline and advertisement wording should complement each other. Make it look natural and legit.
Ex. We admit we're not the fastest losing weight loss pill but we have NO side effects.

3-Use trust indicators such as Testimonials both text and videos, Guarantee seals and Security widgets. These are effective in building trust when you're offering something in exchange of money.
Ex. Doctor Recommended, Trusted By, Secured By, 100% Money Back Guarantee

4- Show them a face, studies have shown that a smiling face helps increase trust. Particularly that of a Woman.
Ex. Smiling woman on presell page of diet offers.

5-If you're marketing to a geo-location target, use local references to instill trust that you're a business that relates to them personally.
Ex. 146,000 Members In {City} Online now.

6-Use perfect grammar. When you're asking for billing and other personal information, the customer may not trust you if there are spelling mistakes or bad grammar.
Ex. FOR GODSAKE SPELL SIGN UP OR JOIN NOW PROPERLY!

7-Too many links can distract a potential customer, you may just lose a conversion. You want your visitors to stay on the landing page. Keep it nice and simple.
Ex. Don't flood your offer with affiliate links. Flood it with consumable content that leads to a call to action.

8-Having a loud 'Call to action' button is essential. It should be big, bright and eye catching. Put it right below your 'Call to action'. Nobody likes to 'Submit'. Identify the keywords people might be searching to get to your company. Putting those keywords as your button can have a big impact on the conversion rate.
Ex. Aren't You Tired Of Being Overweight? Tap to lose weight now.

9-Place your 'Call to action' where your visitors can see. You don't want to put the most important part of your page where it has to be searched for. Put it above the fold so the viewers don't have to scroll for it. Use clean designs and direct your prospect's attention to your offer.
Ex. Call to actions in my opinion should be split tested and have a 3d effect.

10-Create a sense of urgency in your customers. using phrases such as "Don't miss out", "Limited time offer", "Limited supply" OR "Only 10 pieces left" can boost your conversion rate.
Ex. Known as the scarcity tactic. Works like a charm on retail.

11-The more you test, the better you get. Keep testing with different styles and designs. Try A/B testing with two completely different designs for your landing page and see how they do. Tweak a little, you only need to fine tune your strategy if required.
Ex. Testing these things are good but means nothing if your sending irrelevant traffic be sure to optimize your traffic source before throwing up 100 different landers.


You know what separates Winners from Regulars.
"Winners do the things that others don't. They go the extra step. The extra lap. The extra mile that others wont."

-jay
#boost #conversions #landing #page #tips #today

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