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Anyone get a loss in CPA?

by lcheung
10 replies
Anyone get a loss in doing CPA? Pls share.
#cpa #loss
  • Profile picture of the author ChrisBa
    Yes.. at one point or another everyone has failed.. not ever campaign will be a success
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  • Profile picture of the author Shakul
    If you dont touch PPC or Paid traffic source, you will not loose a penny, assuming you dont buy domains (which isnt necessary) and use just free traffic sources.
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    • Profile picture of the author Robyn8243
      If you want to be successful in CPA or any other affiliate marketing, you have to accept that not every campaign will be successful.

      If you only use free methods of promotion then you won't lose money, but the testing process will usually be more time consuming.

      You should be prepared to test multiple offers and realize that not every offer you test will be profitable.

      Robyn
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  • Profile picture of the author Atiqah
    me too...have been loss in majo of my campaign...
    it seems like i need to do something different...hm...
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    • Profile picture of the author jbryant22
      How long should you let a campaign run on a particular offer before you chalk it up as a loss and move onto something else?
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      • Profile picture of the author TE2
        Originally Posted by jbryant22 View Post

        How long should you let a campaign run on a particular offer before you chalk it up as a loss and move onto something else?
        The rule of thumb for PAID campaigns is Ad Spend of Two Times (2x) the payout ex: If the offer pays $30, then spend up to $60 testing.

        If you get a conversion, then you need to optimize the campaign by eliminating the non-producing components, adding more producing components, and scaling it up.

        The critical factor is tracking and analyzing. If you don't track what is producing results and just as important, what isn't; you will not be able to optimize.

        Regards,

        John
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        • Profile picture of the author jbryant22
          Thanks For the input John. I was getting confused on what I needed to be measuring by. I didn't know if I should let it run x amount of clicks (keeping a good CTR) or base it on a dollar amount.

          I am finding out pretty quick that a feller can lose his shorts if you don't stay on top of some of the campaigns.

          Thanks again for the advice
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          • Profile picture of the author TE2
            Originally Posted by jbryant22 View Post

            Thanks For the input John. I was getting confused on what I needed to be measuring by. I didn't know if I should let it run x amount of clicks (keeping a good CTR) or base it on a dollar amount.

            I am finding out pretty quick that a feller can lose his shorts if you don't stay on top of some of the campaigns.

            Thanks again for the advice
            Make sure you ALWAYS set a "daily spend" limit on every campaign.

            Also, keep in mind that depending on your traffic source, your costs can vary greatly.

            I use CPV and the clicks are cheap (~1 cent) but in PPC you can pay $5, $10, $15 or even $30 per click for very competitive keywords. So I can get a lot of statistically meaningful clicks (like 1000 for $10) using CPV where PPC would be a hell of a lot lower number. So make sure you choose your offers and traffic sources carefully.

            Regards,

            John
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  • Profile picture of the author ChrisBa
    yes - always set your budgets!!!
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    • Profile picture of the author Clinch
      Everybody looses.

      with CPA you can loose big at the beginning if your main strategy is PPC.

      If you don't know about PPC/CPA arbitrage I wouldn't even do PPC.

      if you are a nooB, than start with small zip submits and send some mediatraffic to them.

      Probably be about an extra $50 a month to start but mediatraffic is a definite set, forget, and observe strategy w/ CPA.

      BTW- Neverblue is the CPA network I use for this. Planning on scaling up soon.
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