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Question about running cpa offers with bing

by jfrombk
4 replies
If you are not trying to build a list, do you directly link your offers on bing or do you use a capture page
#bing #cpa #offers #question #running
  • Profile picture of the author JC Web
    If you are not trying to build a list then there is nothing to capture, so I don't understand why you would ask that. It is still best to use a landing page for multiple reasons, but there is of course no reason for a lead capture page if you have decided against building a list.
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    • Profile picture of the author jjhf
      I know a few people that do ok direct linking offers but the majority only direct link to test an offer out.

      Once they get any signs of life they create and split test landing pages.

      The ones I know that really make a killing are the ones that create and split test landing pages and then turn the best campaigns into full fledged sites and beyond capturing emails, developing lists etc.
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  • Profile picture of the author modgerody
    Its always best to use a landing page unless the CPA offers landing page is really good and explains a lot about the offer and sells the conversion.
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  • Profile picture of the author ChrisBa
    Originally Posted by jfrombk View Post

    If you are not trying to build a list, do you directly link your offers on bing or do you use a capture page
    If you don't build a list, then consider just having a typical landing page to help "pre-sell" the visitor on your offer
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