What is the average convesion rate for CPA ads?

15 replies
I am tired of using CB as the conversion stinks ... what about your experience with CPA conversion? 1% ... 5% ... AVG?
#ads #average #convesion #cpa #rate
  • Profile picture of the author superman50
    Originally Posted by Marhelper View Post

    I am tired of using CB as the conversion stinks ... what about your experience with CPA conversion? 1% ... 5% ... AVG?
    It depends on what type of offer. I just started CPA a week ago, and getting about 20 to 40% on google for email/zip submit.
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    • Profile picture of the author pikachu
      Originally Posted by superman50 View Post

      It depends on what type of offer. I just started CPA a week ago, and getting about 20 to 40% on google for email/zip submit.
      Wow you must be targeting pretty well

      The important thing about conversion rates is you want it to be converting at a rate that is profitable for you. So even if you're converting at 1%...if you're making the profit that you're looking for...that's what important. I usually shoot for offers to convert higher than 10% when doing PPC, but YMMV

      Best of luck
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  • Profile picture of the author PPC-Coach
    It's totally different for every offer and niche.

    There's no right answer to your question.
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  • Profile picture of the author clickobey
    Considering cpa networks have offers that payout per email, lead, trail, and purchase and various price rangers the question is really hard to answer.
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  • Profile picture of the author J Bold
    Exactly, there are so many offers, not all of them good, that it's impossible to answer this question.

    However, since I do not use Clickbank, all I can say is that many people who I believe are more experienced than me say that cpa converts better than than clickbank on the whole.
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  • Profile picture of the author sanjid112
    Since I don't use CB, so I can't say anything about it. But, one thing that I know each CPA has different offers with various price ranges so it's impossible to answer that question.
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  • Profile picture of the author Kenster
    CB is awful when it comes to conversion and one could normally make a lot more money if the CB niche has a CPA offer in the same niche. So, if you have traffic interested in weight loss, you can do much better promoting a weight loss cpa than clickbank.

    There is absolutely no way to give you an average conversion rate for cpas because as people have noted, cpa is a large category with a diverse set of offers and payouts. You can make money in cpa with a .5% conversion rate and you can lose with a 50% conversion Rate. Its about how much youre paying for your traffic and how much the payout is.

    Good luck and wise choice to get into cpa
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  • Profile picture of the author Marhelper
    I should have been more clear. I am looking at using article marketing. I was interested in knowing what you personally average with CPA conversion?
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  • Profile picture of the author Adworkz
    Did you have a specific offer in mind? Or vertical? I'm sure people would be willing to share some of those rates with you.

    Like everyone has said, conversion rates are all over the map for the industry as a whole.
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  • Profile picture of the author breakdance
    Originally Posted by CLcrax23 View Post

    Depends on the way you promote it. I'm getting an average of about 1 in 3 to 1 in 5 with email submits and about 1 in 9 to 1 in 11 for Mortgage apps. Life/Health apps are about the same. I run a netflix campaign as well (free trial) that does about 1 in 10 on average.
    Mr. Crax, so with these conversion rates for the mortgage/netflix campaigns, are you saying that for every *100* users that come to your site, like 9-11 of them will sign-up? Is it like a ratio of 9/100 (9%) or something?
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    • Profile picture of the author Kenster
      Originally Posted by breakdance View Post

      Mr. Crax, so with these conversion rates for the mortgage/netflix campaigns, are you saying that for every *100* users that come to your site, like 9-11 of them will sign-up? Is it like a ratio of 9/100 (9%) or something?


      1 in 9 means 1 out of every 9 people that click on the offer actually fulfill the action. This means 10 out of 90 people etc


      For netflix, 1 in 10 is great because of the high payout at roughly $25-30. So if you can get 200 people to click on your offer a day, that is 20 conversion or roughly $550 per day. Not bad...its one of my favorite offers.
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      • Profile picture of the author Robert_Rand
        It all depends on your methods of promotion but I'm seeing anywhere from 15-40% conversions consistently on Free Trial type offers.
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  • Profile picture of the author Fox30
    It really just depends. The highest converting offers are normally single page lead submit offers. I've gotten as high as 30-40%. Free trial type offers have a much lower conversion ratio because they require someone to pull out a credit card. Again, as mentioned before, it depends on your method of promotion.

    If I was to promote via article marketing; I would make it a laser targeted article, specifically for that offer. Get into the mind of the person looking for your particular product. What would you be thinking? How would you be searching? What would make you order?

    My $0.02.

    Good luck!
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    • Profile picture of the author Marhelper
      Originally Posted by Fox30 View Post

      It really just depends. The highest converting offers are normally single page lead submit offers. I've gotten as high as 30-40%. Free trial type offers have a much lower conversion ratio because they require someone to pull out a credit card. Again, as mentioned before, it depends on your method of promotion.

      If I was to promote via article marketing; I would make it a laser targeted article, specifically for that offer. Get into the mind of the person looking for your particular product. What would you be thinking? How would you be searching? What would make you order?

      My $0.02.

      Good luck!
      Would you mind providing a link to a page like this? It does not need to be your own but just an example of such a page?
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  • Profile picture of the author SeattlePurple
    I get around 5 sign ups per 1000 clicks, but each pays $200 so I'm happy with that =)
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