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Bid Price On Adwords?

by Bryan Green
6 replies
Starting a test PPC campaign it shows on the google keyword search that the CPC is between $4.50 and $6.00.

What do I bid for the for the test ads?

Do I disregard the CPC estimate and bid a lower rate for the test?

Thanks
#adwords #bid #price
  • Profile picture of the author Tahiti Joe
    Originally Posted by BG48 View Post

    Starting a test PPC campaign it shows on the google keyword search that the CPC is between $4.50 and $6.00.

    What do I bid for the for the test ads?

    Do I disregard the CPC estimate and bid a lower rate for the test?

    Thanks
    I would start in the middle and adjust from there.

    Joe
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    • Profile picture of the author Bryan Green
      So there's no way of offering .25 see what happens then up the bid?
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      • Profile picture of the author Tahiti Joe
        Originally Posted by BG48 View Post

        So there's no way of offering .25 see what happens then up the bid?
        If it's telling you between $4.50 and $6.00? No, I would not start at $.25!

        If you wanna make sure that your ads will get shown just start somewhere in the middle. You're not gonna lose that much money if you watch it closely.

        Joe
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        • Profile picture of the author Bryan Green
          Originally Posted by Tahiti Joe View Post

          If it's telling you between $4.50 and $6.00? No, I would not start at $.25!

          If you wanna make sure that your ads will get shown just start somewhere in the middle. You're not gonna lose that much money if you watch it closely.

          Joe
          Thanks I'll let you know what happens
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  • Profile picture of the author Ash R
    I haven't done too well with adWords (thanks for not running my ads Google!) but I've heard that the way to go is to bid high to start off with. That way you get more impressions, higher CTR and your QS goes up. So then you can bid lower and still get good impressions.
    WHatever you do, let us know how it goes!
    Signature
    Don't sweat the small stuff :)
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