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Can anyone experienced with incentivised CPA offers tell me about this?

by Thomas
6 replies
Hello Warriors:

I have no experience with CPA (at all), but do have experience selling digital products online (e-books, to use an increasingly dirty word ). They are all in different (non-IM) markets and, although conversion rates depend on the traffic source, all do pretty good.

However, I'm guessing conversions for CPA offers that don't require upfront money are always going to be higher than for stuff that does.

I know (think) that places like CPALead will let you provide digital content to people that fill out surveys, etc. I imagine setting things up to do that is relatively easy, and significantly higher conversions would (or could) result in greater revenues than with stuff that requires money upfront (in other words, less money but more transactions vs. more money but less transactions).

However, I'm wondering how incentivised CPA offers are received by the online public?

For example, do they require extensive explanations about why it's "free", what will be done with their personal details, etc.?

In other words, the idea sounds great in theory, but how does it work out in practice?

Regards,
Tommy.
#cpa #experienced #incentivised #offers
  • Profile picture of the author bravo75
    Depends on how you want to promote it. If you are using an incentive site, then it might be a good idea to explain exactly how much you are getting paid and what percentage you are going to pay your users, i.e points.
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  • Profile picture of the author J Bold
    Well, with cpalead it's basically a content unlocker so the "incentive" is just, fill out this survey and the you can access the content and as it blocks the page, that's about all the explanation you can do. Don't overthink it. It's basically, do this to get that, and no room for some long explanation.
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    • Profile picture of the author jamiedot
      Originally Posted by redicelander View Post

      Well, with cpalead it's basically a content unlocker so the "incentive" is just, fill out this survey and the you can access the content and as it blocks the page, that's about all the explanation you can do. Don't overthink it. It's basically, do this to get that, and no room for some long explanation.
      good simple explanation of whats what when you say 'dont overthink it - its basically do this to get that'

      btw, any other content unlockers out there in the CPA world that youre aware of?
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  • Profile picture of the author kubas
    I used incentive offers on my site for a bit, but I was getting emails from visitors with lots of complaints about the offers. Incentive offers are always much harder to complete and they may scare off most people as they require lots of their personal information. To be honest they require enough personal data that could be later used for identity theft and most people are afraid to go through them.

    Is there actually any way to test these offers yourself before publishing them on the site? That's actually the biggest problem, because you publish offers that may contain data insulting your visitors and you may never know it.
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  • Profile picture of the author Kenster
    How descriptive you are in your copy is up to you, but normally consumers assume you are getting paid if you offer them X only if they fill out your offer.

    I normally dont see a tremendous amount of description relating to the offer the people must fill out and in truth, if you are offering something good as an incentive people are very willing to give out their info...for better or worse.

    If you use your noggin, there is a lot of money to be made if you find a high paying, high converting incentives offer. Ive had some great experiment results but never really followed through because I didnt feel comfortable promoting the actual offer.

    Def potential though!
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  • Profile picture of the author mpbiz
    They most likely use the survey taker's info later on, and spam the hell outta the email, phone, and address they submitted. TBH, I cant believe how many people actually give up 100% legit info its crazy
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