How do the PoF tags work?

by Priyax
4 replies
I don't really understand how to use the tags in my campaigns over at Plenty of Fish.

What's the difference when I use a tag like {age:} compared to {age :35}?
#pof #tags #work
  • Profile picture of the author AdGateMedia
    What goes after the colon is the default display. So with {age:35}, if a user chose not to fill out their age in their profile it would display 35. Otherwise, it would display their age.
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    • Profile picture of the author POFBen
      Originally Posted by AdGateMedia View Post

      What goes after the colon is the default display. So with {age:35}, if a user chose not to fill out their age in their profile it would display 35. Otherwise, it would display their age.
      Bingo! So something like {state:your area} would also make sense. {state:} works as well if you're running into character limit issues. And lastly, yes, {state:} works in all countries.. for a list of what shows, check out your state targeting in each country.
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  • Profile picture of the author CPAmojo
    This is great for optimizing campaigns for dating offers. It catches people's eyes when they see their home city in an ad. I know geo-targeting advertising works on me, and I am in the advertising business!

    Also you can target your ads to gender and age of the visitor.

    Some of our offers at cpamojo only pays for males 18+ and others only females 35+. This way you can target your ads towards these profiles.
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    • Profile picture of the author POFBen
      Originally Posted by CPAmojo View Post

      This is great for optimizing campaigns for dating offers. It catches people's eyes when they see their home city in an ad. I know geo-targeting advertising works on me, and I am in the advertising business!

      Also you can target your ads to gender and age of the visitor.

      Some of our offers at cpamojo only pays for males 18+ and others only females 35+. This way you can target your ads towards these profiles.
      It's good for optimizing any offer
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