Using PPC increased profit to $9k/mo

Just wanted to share something with the group. I've put together a site, got it ranked high in Google, and was generating about $1500/mo profit with it. After tweaking it more and more I realized how slow of a pace I was heading on in regards to increasing my profits month by month. It was then I started experimenting with PPC.

At first I bid really low on Google ($0.20/click for a $10/form CPL) and then tweaked that to find out that at around $0.70/click my revenue shot through the roof and conversions stayed very high. I now spend about $4k/mo on Adwords and another $1k on MSN/Yahoo and track them both as seperate profit centers. I also tried other secondary or tertiary PPC sites with terrible results (aka no ROI).
I've now applied this to a few new-to-me products from ClickBank and CJ and I'm starting to see some returns although very small in comparison. Test Test Test your products or CPA offer with PPC. It does not have to be expensive and if you can receive 5 dollars for every one you invest, it's well worth it. Just monitor it, tweak it, monitor again and record it all in a spreadsheet.

About a week ago I tried a new pet-related niche out and within a few days made a $960 sale with 15% commission. My PPC cost was only $12. A good start.

How do I find these keywords to use in PPC? I like using semrush.com since it digs into both SEO and PPC keywords that competitors are buying. Great tool to subscribe to if you can afford it. If anyone wants me to run a competitor or similar site through it let me know and I'll try to accomodate. Just PM me the site you want me to check, whether you want an SEO or PPC list of keywords, and send me your email address.

Try PPC out today. It works very well if done right and you could see your profits increase dramatically.