7search question: difference between 'Rank' and' Avg Rank'?

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Hey guys. So i've just recently gotten started with 7search and i got a question about ranking. On the keyword manager page where all of my words are listed, there are two different columns for rank. One is 'Rank' and it's located right next to the window where i put in my bid and the other is 'Avg rank' and it's all the way on the right. What's the difference between the two? I ask because for one keyword, my bid is 0.05 which gives me a Rank of 9 with the Average Visibility flag. However, in the Avg Rank column it says 1.5.

Can someone explain to me how this works?
#7search #avg #difference #question #rank

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