How to increase my conversions

by TolyZ
31 replies
Hey guys,
I created a site and currently get 100+ visit / day, but my conversions really suck. Looking for opinions on how can I increase conversion rate?
CPA script? Redirect to one offer?

The site:
freestuff-online.com
#conversions #increase
  • Profile picture of the author ChrisBa
    It's really hard to say with the information provided..

    What's the niche of your site?
    how are you getting the traffic to your site?
    What's the demographics of your site?
    What type of offer(s) are you using?
    How are you advertising your offer(s)?
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  • Profile picture of the author TolyZ
    Well instead of just 1 CPA offer I decided to create a site with multiple offers and let the user "pick" an offer.
    Traffic comes from SEO and PPC. USA only. I'm promoting zip / email submits in multiple niches.
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  • Profile picture of the author TolyZ
    ^Great idea.
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  • Profile picture of the author powerofschool
    You can advertise using cpc on relevant sites.

    Create banners and advertise on the relevant sites using buynsell ads .

    Banner ads really helps to increase your conversions.
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  • Profile picture of the author TolyZ
    I wonder what's the average conversion rate for the sites like mine? Anyone ever had any experience?
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  • Profile picture of the author TolyZ
    200 Visitors per day, but 1 conversion ....
    Someone help pleaassseeee ........
    Don't really want to do the content locking.
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  • Profile picture of the author TolyZ
    ^I just don't get it honestly. My niche is people looking for "free stuff". So, I get 200 visitors / day from targeted keywords (free stuff, get free stuff etc.) yet, I get almost 0 conversions ...
    Is it the offers? I just don't understand what throw them off. I even tried simple Zip submit ... and nothing ...
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  • Profile picture of the author TolyZ
    I am. I added a pop-up with "Special offers", see if that'll make a difference.
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    • Profile picture of the author capitalalchemy
      I've never done any CPA marketing before, but free stuff doesn't work. Everyone likes free stuff, but only free things that they actually want or need.

      If I came to your site and let's say that it was promoting free exercise equipment -- well maybe I don't care about exercising. So I wouldn't take the time to go through with the offer.

      You seem to be promoting Apple products, so why not go after apple consumers and keywords related to that and take the free part out of the vocabulary.

      Further more, I don't use Apple products at all, so many of the people coming to your site are probably 50/50 with the brand.

      Target the crowd that would want those products. Heck even if they already have an iPod, if they've got one, then that means they would probably fill out something in the chance to get another one for a family member/friend, etc.
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  • Profile picture of the author WishLucky
    targeted visitor would increasing your conversion rates
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  • Profile picture of the author TolyZ
    Got ya, I'll give it a try.
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  • Profile picture of the author chintz24
    What network submits are you using?
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  • Profile picture of the author TolyZ
    What do you mean network submits? I work with PeerFly
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  • Profile picture of the author TolyZ
    Should I try redirecting my traffic to an offer?
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  • Profile picture of the author Ori1410
    Hi,

    First of all, the site isn't loading for some reason...

    Second, when you do PPC/SEO are you using only "Free stuff" keywords? Or are you using keywords of the products/services you're providing. So, if someone is looking for a Rubber Chicken that you are selling, he will find your site. Even if you offer many more things.
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  • Profile picture of the author Trevor
    I had a problem connecting to your site. Anyway, to give a good answer, you should provide us with a more detailed question. What is your target market? What is the traffic source? How have you been promoting on your site so far?
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    • Profile picture of the author Mr Lim
      Originally Posted by Trevor View Post

      I had a problem connecting to your site. Anyway, to give a good answer, you should provide us with a more detailed question. What is your target market? What is the traffic source? How have you been promoting on your site so far?
      This is way so true...
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  • Profile picture of the author bushidosurfer
    Dude,

    See if this helps. Put yourself in the shoes of your user. If you were the one clicking through, did you get what was "advertised"? When they click through for the "free stuff", are they getting what they want? Is your offer inline with what they expect to get?
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  • Profile picture of the author dmoore0021
    I'm not a big fan of popups that redirect you to a completely different site than I was expecting, but I guess it's worth testing to see if it helps your conversion rate.....pinimage_reset {border: 0 none !important;margin: 0 !important;padding: 0 !important;text-align: left;}#pinimage_pinner{background:url(resource://jid0-xaabacbjebkv5me8iesrpgdl66w-at-jetpack/easypinner-for-pinterest/data/32.png) no-repeat;width:32px;height:32px;position:absolute;z-index:99999;display:none;cursor:pointer}#pinimage_ overlay{position: fixed;top: 0;right: 0;bottom: 0;left: 0;z-index: 100000;background-color: black;opacity: 0.8;display:none;}.pinimage_slideup{-webkit-transition: top 0.3s ease-out;-moz-transition: top 0.3s ease-out;top: -300px;}.pinimage_modal {position: fixed;left: 50%;z-index: 100001;overflow: auto;width: 652px;height:290;margin: -145px 0 0 -326px !important;background-color: white;border: 1px solid rgba(0, 0, 0, 0.3) !important;-webkit-border-radius: 6px;-moz-border-radius: 6px;border-radius: 6px;-webkit-box-shadow: 0 3px 7px rgba(0, 0, 0, 0.3);-moz-box-shadow: 0 3px 7px rgba(0, 0, 0, 0.3);box-shadow: 0 3px 7px rgba(0, 0, 0, 0.3);-webkit-background-clip: padding-box;-moz-background-clip: padding-box;background-clip: padding-box;}.pinimage_modal-in{top: 50%;}.pinimage_modal-body{margin: 10px !important;}
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  • Profile picture of the author TolyZ
    Currently rebuilding the database, so the site is down for an hour or so.
    I just started targeting product keywords, so we'll see how that'll go. As far as PPC campaigns I'm targeting mainly product keywords. I also tell the customer upfront what they need to do, for example "enter your email and see" or "enter your zip code"
    I'm also working on video testimonials. I just want to turn this site into something big for once ...
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  • Profile picture of the author TolyZ
    I'm thinking try Facebook Content locker? Anyone know of a free one?
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  • Profile picture of the author TolyZ
    Reviewed my stats and it looks like I get 25-45 visits from mobile phones, so I decided to launch mobile site. We'll see if my conversions increase ...
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  • Profile picture of the author sharonhurley
    Banned
    One of the biggest mistakes sites make is asking for too much information. Your conversion process may be sale, or it may be a request for information.
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  • Profile picture of the author TolyZ
    I only focus on "easy" offers. E-mail / Zip submits or 1 page surveys.
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  • Profile picture of the author mcfur
    Try to play with color and Call To Action images...
    and trim your article posts
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  • Profile picture of the author TishaZaphirise
    You should get targeted traffic, it'll definitely improve your conversion rate. Remove anything that can distract your traffic and make them focus to your sales pitch
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  • Profile picture of the author TolyZ
    ^Most of the traffic is targeted. It's weired, sometimes the conversion is ok, sometimes it's sh*t ...
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    • Profile picture of the author Mr Lim
      Originally Posted by TolyZ View Post

      ^Most of the traffic is targeted. It's weired, sometimes the conversion is ok, sometimes it's sh*t ...
      How can you actually tell if they are targeted traffic. Conversion rate base on click count, not views.
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