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[Noob Case Study] Trying Out 7Search

by JayKnight
67 replies
Hello all,
So I'm pretty new to internet marketing and even more so to CPA. I definitely still consider myself a newbie. The only success I've had online has just been with Clickbank.

Anyway, it seems 7 Search is recommended quite a bit for noobs like myself with starting in CPA. Although there's even more people not recommending it due to its quality of traffic (or lack thereof).

I figured the only way if it would work for me is I'd know is to try it myself. I decided to share my progress with all of you that I figured it could help out some others, and also to receive tips myself that I'm learning as I go.

So far I have deposited $50 into a 7 Search advertising account. I've set up four different campaigns for different e-mail offers from Peerfly. Each one is set to a daily budget of $5.

That everyone loves numbers, below are some of the stats after setting them up yesterday evening.

Offer 1:
# of Keywords: 340
Impressions: 3,714
Clicks: 0

Offer 2:
# of Keywords: 285
Impressions: 3,465
Clicks: 5
Conversions: 0
Cost: $.30

Offer 3:
# of Keywords: 76
Impressions: 3,306
Clicks: 12
Conversions: 0
Cost: $.69

Offer 4:
# of Keywords: 55
Impressions: 71
Clicks: 0

EDIT: Went and added more keywords to increase and updated stats.

With all offers, the bids are varying between $.01 - $.07 per click. With the exception of a few highly competitive keywords, all of them are in the top 3 rank. Most of the keywords are phrase match, some exact for higher competition keywords. The first problem I've run into is being able to target keywords with the low amount of traffic. I'm attempting to find more keywords to add to the above campaigns, but most I've come across have really low search numbers or are very broad terms.

Feedback is always appreciated and if you have any questions, I'll gladly try to answer. I plan on adding other offers and I'll update my progress on these campaigns.
#7search #case #noob #study
  • Profile picture of the author aminur
    hey buddy, to start with you seem to have way to Less keywords on your campaigns. you need to have minimum 500 keywords to receive decent impression. You want to put all the competitive keywords because that's why 7 search can do the trick and get you cheap traffic.

    also make sure you track all keywords to see which 1 converting for you. also track sub id's and block bad traffic when need to be blocked.

    all the best
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  • Profile picture of the author JayKnight
    Thanks for the quick feedback. I've never done keyword research before so trying to wrap my head around it still. Working between Google and 7 Search Keyword Tools trying to find relevant ones to use. Wasn't aware of needing almost 500 though, will get working then lol.

    I have all the tracking set up already, so I'm good at that part at the moment.
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  • Profile picture of the author coronaborcalis
    Just wanna share quick tip. When you research keyword on conversion.7search.com don't forget to choose "show estimates" in combo box to give you amount of click data per month
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  • Profile picture of the author outwest
    Starting out as a newbie I would rather try out leadImpact, a company with a solid reputation for quality traffic. rather than 7search , whose traffic is much more difficult to get a handle on(though it is possible, its not as simple as with a more quality traffic source, IMO)
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    • Profile picture of the author MTVida
      I would disagree strongly with the posters telling you that you need 500 keywords.

      Volume on 7search is limited. Volume on their long-tail keywords is VERY limited.

      I did the same thing when I started out, filling up my account with a bunch of KWs that got just 5 searches in the past 3 months. $50 slowly leaked out of my account without much to show for it.

      I changed my strategy and chose to run a large number of campaigns. With each campaign, I target no more than the top 20 relevant KWs that 7search's KW tool brings up for you. These campaigns get 90% of their traffic from just one or two KWs.

      First, I optimized by eliminating any campaign that didn't get conversions. Then, I optimized further by eliminating the KWs that were getting clicks but no conversions, and blocking referrers that did the same.

      Since 7search only gives you 1000 KWs to play with, make the most out of it by finding the converting KWs that get real volume. You don't want your account filled up to the limit, and 980 of those KWs do nothing more than take up dead space.
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      • Profile picture of the author aminur
        Originally Posted by MTVida View Post

        I would disagree strongly with the posters telling you that you need 500 keywords.

        Volume on 7search is limited. Volume on their long-tail keywords is VERY limited.

        I did the same thing when I started out, filling up my account with a bunch of KWs that got just 5 searches in the past 3 months. $50 slowly leaked out of my account without much to show for it.

        I changed my strategy and chose to run a large number of campaigns. With each campaign, I target no more than the top 20 relevant KWs that 7search's KW tool brings up for you. These campaigns get 90% of their traffic from just one or two KWs.

        First, I optimized by eliminating any campaign that didn't get conversions. Then, I optimized further by eliminating the KWs that were getting clicks but no conversions, and blocking referrers that did the same.

        Since 7search only gives you 1000 KWs to play with, make the most out of it by finding the converting KWs that get real volume. You don't want your account filled up to the limit, and 980 of those KWs do nothing more than take up dead space.
        "disagree strongly" with what we said. Buddy listen when you dump lot's of keywords you maximize the chance of getting decent amount of impression and clicks which can lead to conversions. If you start with good few hundred you can always narrow down. There are times you can end up with only 10 to 15 keywords from those 500 keywords but we don't know which keywords from the start.If you start with only 15 to 20 then you fully minimize your chance of getting clicks and conversion.

        Another thing it's fine to start with 15 to 20 keywords on adwords or other big platform because they have solid traffic. We use 7 search to get cheap traffic on expensive keywords where you have to pay up to $5 on adwords. You said your $50 leaked out some how. To me it's may be poor tracking. You didn't get rid of the bad traffic and keywords quickly.

        Another thing who said you can have only 1000 keywords. You can have up to 10k keywords by the way. I would never say having thousands of keywords is waste of space. It's more like Testing. More keywords you test better it is.

        End of the day every 1 has their own way of doing things. I guess you find profitable campaign doing your way and i find it my way. So please next time try to add some value with other instead of saying you         "disagree strongly". That's just rude my friend. The guy wants Tips from every 1 so no point confusing him with what we agree and Disagree with


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        • Profile picture of the author MTVida
          Originally Posted by aminur View Post

          "disagree strongly" with what we said. Buddy listen when you dump lot's of keywords you maximize the chance of getting decent amount of impression and clicks which can lead to conversions. If you start with good few hundred you can always narrow down. There are times you can end up with only 10 to 15 keywords from those 500 keywords but we don't know which keywords from the start.If you start with only 15 to 20 then you fully minimize your chance of getting clicks and conversion.

          Another thing it's fine to start with 15 to 20 keywords on adwords or other big platform because they have solid traffic. We use 7 search to get cheap traffic on expensive keywords where you have to pay up to $5 on adwords. You said your $50 leaked out some how. To me it's may be poor tracking. You didn't get rid of the bad traffic and keywords quickly.

          Another thing who said you can have only 1000 keywords. You can have up to 10k keywords by the way. I would never say having thousands of keywords is waste of space. It's more like Testing. More keywords you test better it is.

          End of the day every 1 has their own way of doing things. I guess you find profitable campaign doing your way and i find it my way. So please next time try to add some value with other instead of saying you           "disagree strongly". That's just rude my friend. The guy wants Tips from every 1 so no point confusing him with what we agree and Disagree with


          Sorry if you were offended. I thought "disagree strongly" would be a pretty civil way of stating my differences. I purposefully didn't want to say you were wrong. THAT would have been rude. There's rarely a cut and dry "wrong" and "right" way of doing things...

          But if I had tried exactly what you suggested, and I did not get good results, I have the right to disagree, don't I?

          And to say that I'm not offering value? Did you read my post? Did you read where I explained how I created profitable campaigns using my method?

          You also go assuming a lot of things about why my first attempt failed. I targeted a very large number of KW, and had very few conversions, and therefore very little data. It may have produced enough data with a lot more time and money, but I decided to take a different approach, and my results have been much better.

          I had every intention to be helpful to the OP. That can mean telling how not everyone gets positive results from the advice you gave.

          Of course, he'll use his own judgement on how to build his campaigns, and I wish him all the best.

          Please don't take it so personally when someone disagrees with you.
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  • Profile picture of the author JayKnight
    Thanks again for the feedback guys. Still trying to figure out the way to target enough keywords and still having it be relevant to the offer.

    The majority of keywords I check don't have any info on the amount of clicks or almost no searches. Starting to get some clicks, all of them have been on keywords with bids of $.05+ Going to try adding some more keywords and will update with stats later on today.
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  • Profile picture of the author TheMacMan
    Good Luck

    I'm Kind of in a similar position myself.

    Just start CPA and Started with 7Search as my PPC Provider to startwith.

    I have 10 Different E-mail Submits and all on phase/exact searches with at least all being rank 2 But no conversions to date.

    I started around 2 days ago and I hopefully things will pick up.

    But anyways best of luck
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  • Profile picture of the author LukePeerFly
    If you increase your amount of keywords and start get close to using whatever your account is set at (default: 1000?) just contact their support and ask them to increase your keyword max. Also, make sure you are passing the keyword/source data so you can blacklist any bad performing subids!
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    • Profile picture of the author JayKnight
      I figured I'd throw up the stats for how things are going. All the offers have been running for about two days now. Still no conversions.

      Offer 1:
      # of Keywords: 340
      Impressions: 27,445
      Clicks: 2
      CTR: 0.01%
      Conversions: 0
      Cost: .$10

      Offer 2:
      # of Keywords: 285
      Impressions: 25,700
      Clicks: 15
      CTR: 0.06%
      Conversions: 0
      Cost: $.77
      Avg CPC: $.05

      Offer 3:
      # of Keywords: 76
      Impressions: 17,728
      Clicks: 27
      CTR: 0.15%
      Conversions: 0
      Cost: $1.44
      Avg CPC: $.05

      Offer 4:
      # of Keywords: 88
      Impressions: 17,810
      Clicks: 7
      CTR: 0.04%
      Conversions: 0
      Cost: $.34
      Avg CPC: $.05


      It seems the KW's getting clicks are one word KW's and usually brand names. Nothing below a bid of $.04/click has produced anything.

      Will be trying to add more KW's to each offer today, although going completely general with the niche is the only way I can think of getting up to 500-1000.
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      • Profile picture of the author erkut
        i think your stat is showing us you must test different ad copy isn't it guys
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        • Profile picture of the author JayKnight
          Originally Posted by mr.d View Post

          I want to create an account with 7search and start running some campaigns.
          Anyone knows if they have a voucher available to new advertisers?
          You can always google "7 Search voucher" or coupon/promo code. Should do this actually for everything you purchase online. I personally used the one on Luke from Peerfly's site.

          Originally Posted by erkut View Post

          i think your stat is showing us you must test different ad copy isn't it guys
          Which offer are you referring to? Or all of them? I've changed the ad copy for all the offers once or twice since starting. Also have it edited for certain keywords.

          Anyway, here's the updated stats.

          Offer 1:
          # of Keywords: 452
          Impressions: 118,759
          Clicks: 27
          CTR: 0.02%
          Conversions: 4 (EPC: $.19)
          Cost: $1.56
          Avg CPC: $.06

          Offer 2:
          # of Keywords: 285
          Impressions: 94,177
          Clicks: 82
          CTR: 0.09%
          Conversions: 4 (EPC: $.06)
          Cost: $3.54
          Avg CPC: $.04

          Offer 3:
          # of Keywords: 51
          Impressions: 11,202
          Clicks: 52
          CTR: 0.46%
          Conversions: 1 (EPC: $.03)
          Cost: $3.11
          Avg CPC: $.06

          Offer 4:
          # of Keywords: 89
          Impressions: 62,808
          Clicks: 103
          CTR: 0.16%
          Conversions: 0
          Cost: $4.89
          Avg CPC: $.05


          Total Cost: $20.35 (Includes $7.25 deleted offer cost)
          Total Revenue: $11.60

          So far only 2 out of 5 campaigns have been profitable. I'm considering ending Offer #4 that it's 100+ clicks with 0 conversions.
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  • Profile picture of the author david15923
    You are getting very low clicks man. It's normal that you have no conversions, when you haven't hit at least 100 clicks. Try to get at least 3rd place in EVERY keyword, only bid exact match and try to ad as much keywords as possible that are NOT "cf" (click free). I'm pretty sure you are biding lower ....
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    • Profile picture of the author junkdna
      Originally Posted by david15923 View Post

      You are getting very low clicks man. It's normal that you have no conversions, when you haven't hit at least 100 clicks. Try to get at least 3rd place in EVERY keyword, only bid exact match and try to ad as much keywords as possible that are NOT "cf" (click free). I'm pretty sure you are biding lower ....
      I would 100% agree with every word said above.

      You can not ignore lows of statistics if you are doing an activity that is based on statistics. That means that saying: "I have $15 so I'll split it on 3 days, $5 each day." That approach will guarantee 99% that you'll loose $15. It might make you happy that you made small loss, but this strategy will make more probable that you'll loose, even when running potentially promising campaign. In other words, if $15 bought you a 30-40 clicks, on the offer that is converting 1%, or 1 in 100, you simply haven't bought enough clicks to know if offer is converting or not.

      The average conversion, for an effective offer, on 7search is around 1%. 2-3% would be extremely good. That means that, with 1% conversion, you'll need to buy 100 clicks. Now if you have a budget of $15, you should look for offer-keyword combination that will buy you a minimum of 100 clicks. But more realistically you should buy something like 120-150 clicks on 1% offer, just to eliminate plain bad luck.
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      • Profile picture of the author infoprofits
        Getting started myself in CPA using a WSO called Traffic Buying Montage. I found this post and will be subscribing to it to help me along the way. Can we get a list started of sites like 7search.com? So far that is the only one I know of, (no searches done). I know there are sites that let you also bid on domain name searches. I think those are opt-in advertising networks, anyway who are you using for your PPC and why?

        Thanks to all who have contributed so far.
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  • Profile picture of the author Fary
    Hi JayKnight

    A successful keyword for me is the one I get clicks within the first 200 impressions.
    When I choose KWs, I may add up to 40 but I only keep those which are strictly related to the offer.

    For example, I started a campaign with a single KW yesterday. Here is the stats:
    434 impressions - 5 clicks - 2 conversions ( EPC is 0.72)

    This is the power of ACCURACY. When your keywords are accurate enough, you see results faster.
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  • Profile picture of the author bushidosurfer
    Jay,

    Take a look at a thread by Fary which is one of the best I've read on converting 7search
    http://www.warriorforum.com/ad-netwo...-here-how.html
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    • Profile picture of the author JayKnight
      Hello all, I hope your guys weekend is starting off good.

      I'd like to thank everyone for their helpful input, you guys have helped me achieve my first earnings with CPA as I had 2 conversions when I woke up this morning

      I know it's not much, but it's always better than seeing a goose egg when logging into Peerfly. I think this is one of the only businesses where people you more than likely won't ever meet will take the time out of their day to help someone get started. I spent my time here on WF mostly lurking, but after starting to interact, I can see it's a great community backing here compared to a lot of other IM forums.

      So I do appreciate everyone's advice and what different strategies have worked for you. Keywords research seems to be one of those things that everyone develops their own strategy for, and I believe the best way to learn it is hands on. Enough ranting, here's my updated numbers:


      Offer 1
      # of Keywords: 340
      Impressions: 38,081
      Clicks: 4
      CTR: 0.01%
      Conversions: 1 (EPC: $.33)
      Cost: .$22
      Avg CPC: $.06

      Offer 2
      # of Keywords: 285
      Impressions: 34,932
      Clicks: 24
      CTR: 0.07%
      Conversions: 1 (EPC: $.05)
      Cost: $1.13
      Avg CPC: $.05

      Offer 3
      # of Keywords: 76
      Impressions: 24,555
      Clicks: 52
      CTR: 0.21%
      Conversions: 0
      Cost: $2.94
      Avg CPC: $.06

      Offer 4
      # of Keywords: 88
      Impressions: 31,190
      Clicks: 21
      CTR: 0.07%
      Conversions: 0
      Cost: $1.03
      Avg CPC: $.05


      That I broke over a total of 100 clicks, I'll be emailing 7 Search to turn on the ability to block traffic sources. On Offer #3, 15 of the 54 clicks have come from the same website. Same source has 8 out of 24 clicks on Offer #2, and 1 click on Offer #1.

      None of these clicks from that source have converted, so will be keeping an eye on that one and possibly blacklisting it.
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  • Profile picture of the author david15923
    Email them right away so that you can block that source ASAP. In campaign 1 you are doing pretty good so far but your CTR is also pretty low. Change the ad a little bit to something less "generic" or more eye catching (SPECIALLY on offer 1). Although people say CTR means nothing in PPC, I disagree because if I'm nbr 1 spot, and you are number 2, but your title is more eye catching, you are going to get the click EVEN if I'm paying more money.

    Great to see improvements, keep going and keep us posted
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    • Profile picture of the author outwest
      Originally Posted by david15923 View Post

      Email them right away so that you can block that source ASAP. In campaign 1 you are doing pretty good so far but your CTR is also pretty low. Change the ad a little bit to something less "generic" or more eye catching (SPECIALLY on offer 1). Although people say CTR means nothing in PPC, I disagree because if I'm nbr 1 spot, and you are number 2, but your title is more eye catching, you are going to get the click EVEN if I'm paying more money.

      Great to see improvements, keep going and keep us posted
      how are you doing yourself on 7search
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  • Profile picture of the author jugnu
    hey JayKnight, where you collect keywords for your campaign ? from 7 search keyword tool or google keyword tool ?
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    • Profile picture of the author JayKnight
      Originally Posted by jugnu View Post

      hey JayKnight, where you collect keywords for your campaign ? from 7 search keyword tool or google keyword tool ?
      I used a mixture of both. Put some keyword ideas into 7 Search to start off, added what it recommended based on that. Then went over to Google keyword tool and tried to find as many related keywords with decent exact matches.
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  • Profile picture of the author the_icon
    Keep in there, and keep checking Peerfly or whatever network you use for new offers. Often the old ones are the best such as Iphone etc but only if you can find a different way to market it to the masses. New offers are ones that havent been saturated too much in the marketplace and therefore a bit easier to sell.

    Also, dont go on EPC stats or anything like that from the network.

    If it shows that it hasnt been profitable then its just because the advertisers havent made it work yet, doesnt mean you cant. If you can get a relevant audience to an offer that doesnt "seem" to be converting then you could kill it.
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  • Profile picture of the author outwest
    I am still curious to find anyone making good money using 7search. Whenever I have asked before, guys dodge the question, or they say, well I make 40% ROI but I cannot scale it up, I use this to test, etc

    What is the purpose to use 7search as opposed to say Leadimpact , or Trafficvance or some PPV platform. What is the main advantage to 7search
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  • Profile picture of the author the_icon
    Personally I only use 7search though thats only because I havent the time to research other means. Was looking into PPV but a WSO released by Caper turned out to be a fraud tho it looked quite good.

    It always amazes me with those kind of WSO's where people actually big up the guy even though they probably know its shady. Anything that offers a 60 day refund policy is shady in my book. Either offer anytime refund or none at all, my preference would be none at all. Do your due diligence first then decide to buy or not.

    Going back to your question re 7search, if you can find offers that arent too saturated and you can acutely test your keywords then you can make money from it. Me, personally, am doubling my money with 7search but thats it, nothing special.

    Recently had a bit of success with Six Flags and Dr Dre Beats offers, but again only doubling my initial outlay.
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    • Profile picture of the author JayKnight
      Hey again. Just dropping an update on how the campaigns on 7 Search are going. No more conversions since yesterday, here's the new numbers.

      Offer 1:
      # of Keywords: 451
      Impressions: 51,897
      Clicks: 5
      CTR: 0.01%
      Conversions: 1 (EPC: $.26)
      Cost: .$26
      Avg CPC: $.05

      Offer 2:
      # of Keywords: 285
      Impressions: 43,695
      Clicks: 37
      CTR: 0.07%
      Conversions: 1 (EPC: $.03)
      Cost: $1.61
      Avg CPC: $.04

      Offer 3: - Paused
      # of Keywords: 76
      Impressions: 31,720
      Clicks: 78
      CTR: 0.21%
      Conversions: 0
      Cost: $4.87
      Avg CPC: $.06

      Offer 4:
      # of Keywords: 88
      Impressions:
      Clicks: 48
      CTR: 0.07%
      Conversions: 0
      Cost: $2.34
      Avg CPC: $.05

      Total Cost:       $9.08
      Total Revenue: $2.50

      I changed the ad copy for Offer #1 to try to raise the CTR and added more keywords, only one additional click from it though.

      Offer #3 has reached almost $5 in cost with no conversions, went ahead and paused it for the time being. I e-mailed 7 Search about turning on ability to block subid's yesterday, hopefully they're able to get that turned on soon.

      Checking the sources, the same affiliate has sent the following non-converting clicks:
      Offer 1: 2 of 5
      Offer 2: 18 of 37
      Offer 3: 23 of 76
      Offer 4: 1 of 48

      Will be blocking them as soon as possible that about $2.64 of my cost so far was spent on clicks coming from the 2 different domains of the same affiliate.

      Also, two URL's showed up coming through as sources in the Peerfly report on some clicks. I checked the page out, and it's just a page with 7 Search ads, no content at all. I'm hoping this isn't what all their traffic sources look like.

      Will let Offers 1, 2 and 4 continue to run. Might run Offer 3 again once I can block sources.
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  • Profile picture of the author Mr Lim
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    • Profile picture of the author JayKnight
      Originally Posted by Mr Lim View Post

      Jay, my suggest you should start with free traffic first.

      PPC is a hard to master game, you will need to know the market of your product. How old are them what's their need, why they want to choose your offer and why not your competitor. What bring your ad more killing. etc etc.
      Thanks for the suggestion. I do free traffic when it comes to my affiliate product sites, although it's not much, average of $200/month. I'm using profits from that to test out PPC with CPA.

      It's mostly a learning experience, that I would like to add another stream of income instead of just solely Clickbank, especially that sales have slowed a bit.
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  • Profile picture of the author PPC-Coach
    Where can we get free traffic?

    That implies no "time cost" either right?

    There's more then one way to do 7search correctly. There's more then one strategy. Make sure you block the crappy sites quickly and make sure you pick the low hanging fruit first. It does work if you know how to work it.

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  • Profile picture of the author JayKnight
    Hey all,
    Another update on stats on my campaigns. Still waiting to hear from 7 Search about turning on the ability to block subid's, so Offer 3 is still paused. Will be heading out of town today so won't be able to do any work on campaigns til late tonight or tomorrow more than likely.

    Offer 1:
    # of Keywords: 451
    Impressions: 65,380
    Clicks: 7
    CTR: 0.01%
    Conversions: 1 (EPC: $.19)
    Cost: .$36
    Avg CPC: $.05


    Offer 2:
    # of Keywords: 285
    Impressions: 50,324
    Clicks: 45
    CTR: 0.09%
    Conversions: 1 (EPC: $.03)
    Cost: $1.88
    Avg CPC: $.04


    Offer 3: - Paused
    # of Keywords: 76
    Impressions: 31,895
    Clicks: 78
    CTR: 0.24%
    Conversions: 0
    Cost: $4.87
    Avg CPC: $.06



    Offer 4:
    # of Keywords: 88
    Impressions: 38,151
    Clicks: 59
    CTR: 0.15%
    Conversions: 0
    Cost: $2.79
    Avg CPC: $.05

    Total Cost: $9.90
    Total Revenue: $2.50

    After looking through the reports, it seems a lot of clicks coming through are bots. A couple of the websites have been sending clicks to ALL the campaigns, even on keywords completely unrelated to each other. Hopefully I'll be able to block these soon before I add more keywords to any of the campaigns.
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    • Profile picture of the author LukePeerFly
      Originally Posted by JayKnight View Post

      Hey all,
      Another update on stats on my campaigns. Still waiting to hear from 7 Search about turning on the ability to block subid's, so Offer 3 is still paused. Will be heading out of town today so won't be able to do any work on campaigns til late tonight or tomorrow more than likely.

      Offer 1:
      # of Keywords: 451
      Impressions: 65,380
      Clicks: 7
      CTR: 0.01%
      Conversions: 1 (EPC: $.19)
      Cost: .$36
      Avg CPC: $.05


      Offer 2:
      # of Keywords: 285
      Impressions: 50,324
      Clicks: 45
      CTR: 0.09%
      Conversions: 1 (EPC: $.03)
      Cost: $1.88
      Avg CPC: $.04


      Offer 3: - Paused
      # of Keywords: 76
      Impressions: 31,895
      Clicks: 78
      CTR: 0.24%
      Conversions: 0
      Cost: $4.87
      Avg CPC: $.06



      Offer 4:
      # of Keywords: 88
      Impressions: 38,151
      Clicks: 59
      CTR: 0.15%
      Conversions: 0
      Cost: $2.79
      Avg CPC: $.05

      Total Cost: $9.90
      Total Revenue: $2.50

      After looking through the reports, it seems a lot of clicks coming through are bots. A couple of the websites have been sending clicks to ALL the campaigns, even on keywords completely unrelated to each other. Hopefully I'll be able to block these soon before I add more keywords to any of the campaigns.
      I believe Brad is out of town at a conference so if you used my form you might want to just contact their support via the Live Chat or on your advertiser dashboard:

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  • Profile picture of the author Mr Lim
    [DELETED]
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    • Profile picture of the author JayKnight
      Originally Posted by LukePeerFly View Post

      I believe Brad is out of town at a conference so if you used my form you might want to just contact their support via the Live Chat or on your advertiser dashboard:
      Thanks Luke. Contacted them through their website and got the blocking turned on today.

      Originally Posted by Mr Lim View Post

      Jay, this is a really useful topic for a newbie to start out with PPC. But I personally suggest you save money until you skill up.
      Thanks for the posts. I think the only way to "skill up" really is to try something out.

      Anyway, figured I'd throw up how the stats are looking today. I resumed offer 3 that I'm able to block sources now. Still no conversions over the past few days, here's the updated stats.

      Offer 1:
      # of Keywords: 451
      Impressions: 81,933
      Clicks: 15
      CTR: 0.02%
      Conversions: 1 (EPC: $.09)
      Cost: .$78
      Avg CPC: $.05


      Offer 2:
      # of Keywords: 285
      Impressions: 60,433
      Clicks: 62
      CTR: 0.10%
      Conversions: 1 (EPC: $.02)
      Cost: $2.69
      Avg CPC: $.04


      Offer 3:
      # of Keywords: 90
      Impressions: 31,895
      Clicks: 78
      CTR: 0.24%
      Conversions: 0
      Cost: $4.87
      Avg CPC: $.06


      Offer 4:
      # of Keywords: 97
      Impressions: 43,809
      Clicks: 76
      CTR: 0.17%
      Conversions: 0
      Cost: $3.55
      Avg CPC: $.05

      Total Cost: $11.89
      Total Revenue: $2.50
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  • Profile picture of the author david15923
    What is your position on those keywords?? You must 'fail fast' so that you know if it is/isn't a profitable campaign. Bid higher on them and once you have the data, you can eliminate KW's/sub id's, lower the bid, etc. much more fast
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  • Profile picture of the author JayKnight
    The majority of keywords across all campaigns are in the top 3. Some keywords are pretty high, so I been trying to aim for ranks 4-6 on them. That promoting low payout email offers, bidding higher than $.15 doesn't seem too wise.

    Now that able to block sources, going back and raising some keywords bids.
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  • Profile picture of the author JayKnight
    Hey all. Another update with some stats.

    Offer 1:
    # of Keywords: 451
    Impressions: 92,572
    Clicks: 19
    CTR: 0.02%
    Conversions: 2 (EPC: $.14)
    Cost: $1.01
    Avg CPC: $.05


    Offer 2:
    # of Keywords: 285
    Impressions: 68,637
    Clicks: 70
    CTR: 0.10%
    Conversions: 3 (EPC: $.05)
    Cost: $3.10
    Avg CPC: $.04


    Offer 3:
    # of Keywords: 90
    Impressions: 40,077
    Clicks: 110
    CTR: 0.27%
    Conversions: 0
    Cost: $7.25
    Avg CPC: $.07


    Offer 4:
    # of Keywords: 97
    Impressions: 48,947
    Clicks: 78
    CTR: 0.16%
    Conversions: 0
    Cost: $3.64
    Avg CPC: $.05

    Total Cost: $15.00
    Total Revenue: $6.20

    It's been 6 days since I started, and as you can see, still a negative ROI. I've decided to kill the campaign for offer #3, that it has contributed to about half my total cost and has no conversions.

    Will be replacing it today with a new offer to test out. Yesterday was the first day I've broken even, so hopefully can turn it around into having profitable days soon.
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  • Profile picture of the author david15923
    Yeah, cut offer 3, it's the best... Offer 1 is going well (200% ROI if I'm right) but you still have low clicks for the impressions you have. It's a 0,00021 CTR which is not good.

    Option 1: Change the ad copy for all keywords and see if you have a better CTR
    Option 2: Change the ad copy individually for those keywords that are converting well.

    When you have a good keyword change the ad copy to see if you get more traffic more quickly. It's looking better now, at least you made some money
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    It is an opportunity to show efficiency to make money
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  • Profile picture of the author JayKnight
    Hey all,
    Well it's been a week running campaigns on 7 Search for e-mail submit offers. So far I haven't made a profit overall, but the past couple days has started to improve. Yesterday was the first overall positive ROI.

    I deleted Offer #3 that I was promoting, that the cost reached $7.25 total without a conversion. I replaced it with a new e-mail submit in a different niche. Here's the updated stats:

    Offer 1:
    # of Keywords: 452
    Impressions: 105,161
    Clicks: 22
    CTR: 0.02%
    Conversions: 4 (EPC: $.24)
    Cost: $1.16
    Avg CPC: $.05


    Offer 2:
    # of Keywords: 285
    Impressions: 76,365
    Clicks: 70
    CTR: 0.09%
    Conversions: 3 (EPC: $.05)
    Cost: $2.98
    Avg CPC: $.04


    Offer 3:
    # of Keywords: 51
    Impressions: 4,311
    Clicks: 16
    CTR: 0.38%
    Conversions: 0
    Cost: $0.96
    Avg CPC: $.06


    Offer 4:
    # of Keywords: 97
    Impressions: 53,905
    Clicks: 81
    CTR: 0.15%
    Conversions: 0
    Cost: $3.79
    Avg CPC: $.05


    Total Cost: $16.14 (Includes deleted offers cost)
    Total Revenue: $8.80

    I've changed the ad copy for Offer 1 in an attempt to increase the CTR. One keyword is making up a good chunk of the impressions but has 0 clicks (34000 imp).

    Overall, the numbers are starting to improve. Blocking bad sources helps incredibly, that don't get so many junk clicks coming through. Hopefully trend will continue and start seeing continuous profits.
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    • Profile picture of the author zerofill
      Once you get the campaign balanced and the clicks up and all the yard trash blocked you will be fine.

      There is one thing about clickbank that I know on some of the offers I promote.

      Some of them convert at like 1 in 50... with organic traffic that I promote.

      So when I am doing PPC... I pretty much have to get myself to where those campaigns are getting roughly 70-100 clicks per conversion over the organic 50 per conversion. because no matter what you block you still get a bunch of bull**** clicks.

      Once you have as many of the garbage clicks blocked as you can... you will be fine though.

      Depending on what the customer buys though... I could spend around $10-$12 and make a profit of anywhere from $2.50 to $20...

      But it is still a PITA a lot of time when people finally catch on and start bidding you to death. Which is where AdWords is actually better a lot of times. Because if you have a descent CTR and a campaign that has been running for some time... you can get better CPCs over some of the competition. Where 7 Search needs to do a lot of work in that aspect of the game.

      CPA offers though I would rather do CPV any day...

      I do fine in PPC when I feel like doing it... But some campaigns make me feel like I am watching stock tickers and waiting to trade every 5 minutes lol.

      Others I haven't touched in months... more then maybe 5min here or 5min there...
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  • Profile picture of the author JayKnight
    Yeah, I'm seeing a limited potential obviously with the low paying email submits. It is giving me a better idea of how PPC works. I'd be happy to just have a few profitable, low maintenance campaigns. Even if just making a few dollars a day profit, it'll easily cover hosting and domains for other projects.

    I plan on soon using PPC to drive some cheap traffic to my clickbank product affiliate site. Have some more work to do with setting up a bonus to opt-in on the site to attempt to capture those who don't end up paying for a product.
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  • Profile picture of the author sarah.c
    impressions are useless on 7 search, when ever publisher pull the feed to advertise ads on his website impression counts on 7 search, . dont pay attention on impressions. best solution is use smart bidding feature, and stay at least on top three positions , and try custom title and description feature to test test different headlines and titles for higher click thru rate possible.
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    • Profile picture of the author Nicasha1
      This may be a stupid question but I would really like to know!

      Someone mentioned using Google Keyword Tool earlier in the thread and I wanted to ask: "If you find a keyword in GKT that has X number of searches and you enter it into 7 Search and the Estimated Search Volume is 0 what is the point of adding it to your campaign?"

      Thanks
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      • Profile picture of the author JayKnight
        Originally Posted by Nicasha1 View Post

        This may be a stupid question but I would really like to know!

        Someone mentioned using Google Keyword Tool earlier in the thread and I wanted to ask: "If you find a keyword in GKT that has X number of searches and you enter it into 7 Search and the Estimated Search Volume is 0 what is the point of adding it to your campaign?"

        Thanks
        Usually when I've pulled the keywords from GKT, I just copy/pasted in without checking on 7 Search. This is of course after I used the 7 Search Keyword tool to find all the relevant ones.

        Any doubles it'll automatically not let you add and inform you how many. There's probably not much of any point to add them, but it doesn't hurt either. After a bit, you'll see the keywords not getting any impressions, and can delete them if you wish.
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  • Profile picture of the author mr.d
    I want to create an account with 7search and start running some campaigns.
    Anyone knows if they have a voucher available to new advertisers?
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  • Profile picture of the author david15923
    Yeah, you might want to end campaign 4 or put other related offer just to see if it is profitable. Offer 1 is being very profitable so you need to optimize it. Change ad copy individually to see which ad copy has better CTR or bid higher, but I think your main problem is the ad copy, since you are getting a lot of impressions. Think this way, if you had a CTR of 0.1% you would have gotten almost 120 clicks and made around 16 conversions which means a +20$profit if my math is wright (0.2 CTR means 40$+, 0.3 CTR +60$ CTR, etc. etc. )

    Good luck
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    • Profile picture of the author MTVida
      Originally Posted by david15923 View Post

      Yeah, you might want to end campaign 4 or put other related offer just to see if it is profitable. Offer 1 is being very profitable so you need to optimize it. Change ad copy individually to see which ad copy has better CTR or bid higher, but I think your main problem is the ad copy, since you are getting a lot of impressions. Think this way, if you had a CTR of 0.1% you would have gotten almost 120 clicks and made around 16 conversions which means a +20 if my math is wright (0.2 CTR means 40$+, 0.3 CTR +60$ CTR, etc. etc. )

      Good luck
      Impressions and CTR are useful, and even crucial on platforms like Adwords and Adcenter, but they're not a reliable number to go by on 7search.

      This from their FAQ:
      It is important to note that an impression does not necessarily mean that your advertiser listing was actually displayed by one of our affiliate partners. It is possible, for example, for an affiliate to request 10 advertiser listings but only display the first five, or not to display any if the bids are too low.
      In other words, 7search will count many impressions even when your ad is not shown. In my experience, it's very irregular (not like a reliable 20% or anything like that)

      I have campaigns running with closely related offers and virtually identical ad copy. Looking at my current stats, one has 454 clicks for 28537 impressions. Another has 100 clicks for 50284 impressions. The second campaign is one of my most profitable, and I've been struggling to get the first to break even. Go figure :rolleyes:

      That said, testing new ad copy is a definitely a good idea. Keep track of how it affects traffic volume, and if you see a difference in conversion rates...

      But honestly, split-testing is a pain on 7search. You'll either need to copy your campaign exactly, changing just the ad copy, but you'll be bidding against yourself (crowding the top 3 positions), OR run the same campaign with different ad copy for a length of time and compare the results (giving you less than ideal data).
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  • Profile picture of the author david15923
    Didn't know that about impressions, thanks! BTW, you promote CC submits probably capturing their email and then sending them the offer no?
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    • Profile picture of the author MTVida
      Originally Posted by david15923 View Post

      Didn't know that about impressions, thanks! BTW, you promote CC submits probably capturing their email and then sending them the offer no?
      Actually, I direct link to these offers. I've tried to think about how to market via email to this niche, but I haven't produced any solid ideas... (it's a niche that's rarely discussed here.) So, I just pull the conversions off of the DLs, not wanting to risk losing them on a squeeze page.

      BUT, don't let that stop you from capturing your own leads on 7search for these offers
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  • Profile picture of the author hyips
    Thanks for the message, I will try 7search
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    • Profile picture of the author mrjosco
      This is a great thread! Thanks for keeping us so up to date. I also just started my PPC experiment. I am promoting clickbank offers on a website that gets SEO traffic and email list opt-ins; but I want to scale up and have more control. I figured if I can learn to run some profitable PPC campaigns I won't have to spend as much time worrying about a google slap.

      How are you able to see where your clicks are coming from? Is this a report inside 7search or are you tracking by another method?

      I am linking my ads directly to a CB sales page. I have had really good success with one offer and I want to optimize it by eliminating junk traffic sources - if possible.
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  • Profile picture of the author JustinDupre
    I like to optimize on email submits by first direct linking, getting my most profitable targets optimized, then split test landing pages, grabbing their info on my end, then sending them to the offer. It loses a little ROI off the bat, but in the long run, I make much, much more.
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    • Profile picture of the author JayKnight
      Hey all,

      Hope you all had a good holiday weekend.

      Thanks for all your advice you guys have been contributing. No conversions over the past couple days. Here's the updated stats:

      Offer 1:
      # of Keywords: 452
      Impressions: 144,123
      Clicks: 36
      CTR: 0.02%
      Conversions: 4 (EPC: $.14)
      Cost: $2.16
      Avg CPC: $.06

      Offer 2:
      # of Keywords: 285
      Impressions: 114,312
      Clicks: 95
      CTR: 0.08%
      Conversions: 4 (EPC: $.05)
      Cost: $4.18
      Avg CPC: $.04

      Offer 3:
      # of Keywords: 51
      Impressions: 21,294
      Clicks: 65
      CTR: 0.31%
      Conversions: 1 (EPC: $.02)
      Cost: $3.88
      Avg CPC: $.06

      Offer 4:
      # of Keywords: 89
      Impressions: 67,166
      Clicks: 106
      CTR: 0.16%
      Conversions: 0
      Cost: $5.04
      Avg CPC: $.05


      Total Cost: $22.51 (Includes $7.25 deleted offer cost)
      Total Revenue: $11.60

      That offer 4 is over 100 clicks with 0 conversions, already went and stopped it. Have just been trying to keep track of sub id's and have blocked a couple more non-converting sources.

      Will be looking to add one or two more offers to replace #4 sometime today.
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      • Profile picture of the author MTVida
        Originally Posted by JayKnight View Post

        Hey all,

        Hope you all had a good holiday weekend.

        Thanks for all your advice you guys have been contributing. No conversions over the past couple days. Here's the updated stats:
        That's pretty typical, considering the holiday weekend. Things will tend to behave irregularly in those times. That can mean conversion drops in a lot of cases, and boosts in others. It's all stuff you learn from testing
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        • Profile picture of the author JayKnight
          Hello all,
          Sorry for the lack of update. With Peerfly being down one day, decided to hold off that not too much has changed. Also have started working on a MNS site.

          Anyway, here's the total stats:

          Offer 1:
          # of Keywords: 452
          Impressions: 173,323
          Clicks: 51
          CTR: 0.03%
          Conversions: 6 (EPC: $.15)
          Cost: $3.14
          Avg CPC: $.06


          Offer 2:
          # of Keywords: 285
          Impressions: 130,957
          Clicks: 106
          CTR: 0.08%
          Conversions: 4 (EPC: $.05)
          Cost: $4.18
          Avg CPC: $.04


          Offer 3:
          # of Keywords: 34
          Impressions: 27,199
          Clicks: 82
          CTR: 0.30%
          Conversions: 1 (EPC: $.02)
          Cost: $4.88
          Avg CPC: $.06


          Total Cost: $24.49 (Includes $12.29 deleted offers cost)
          Total Revenue: $14.20

          Went ahead and ditched offer #4 that it wasn't converting. Blocked some sources on offer #3, will let run little bit longer and see how it goes.

          The first offer has been the most profitable thus far. I'll be looking to add a new offer that fits the same demographic. I'll take a look at offers outside of just email submits and see if there's anything relevant.
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  • Profile picture of the author JohnRozario
    Great thread subscribed!
    I am new to PPC, all the infos in this thread really helps me.
    Sorry for newbish question but where do these 7search ads appear?
    Like google adwords appears in google, facebook ads on facebook, where does these ads appear?
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  • Profile picture of the author omarryam
    ok seriously dude why don't you stop these campaigns you seems like not getting any clicks. and even if you added more keywords and started to get few clicks and maybe a conversion after a week or so...do you see how long it takes? i think you should try faster rout .




    Originally Posted by JayKnight View Post

    Hello all,
    So I'm pretty new to internet marketing and even more so to CPA. I definitely still consider myself a newbie. The only success I've had online has just been with Clickbank.

    Anyway, it seems 7 Search is recommended quite a bit for noobs like myself with starting in CPA. Although there's even more people not recommending it due to its quality of traffic (or lack thereof).

    I figured the only way if it would work for me is I'd know is to try it myself. I decided to share my progress with all of you that I figured it could help out some others, and also to receive tips myself that I'm learning as I go.

    So far I have deposited $50 into a 7 Search advertising account. I've set up four different campaigns for different e-mail offers from Peerfly. Each one is set to a daily budget of $5.

    That everyone loves numbers, below are some of the stats after setting them up yesterday evening.

    Offer 1:
    # of Keywords: 340
    Impressions: 3,714
    Clicks: 0

    Offer 2:
    # of Keywords: 285
    Impressions: 3,465
    Clicks: 5
    Conversions: 0
    Cost: $.30

    Offer 3:
    # of Keywords: 76
    Impressions: 3,306
    Clicks: 12
    Conversions: 0
    Cost: $.69

    Offer 4:
    # of Keywords: 55
    Impressions: 71
    Clicks: 0

    EDIT: Went and added more keywords to increase and updated stats.

    With all offers, the bids are varying between $.01 - $.07 per click. With the exception of a few highly competitive keywords, all of them are in the top 3 rank. Most of the keywords are phrase match, some exact for higher competition keywords. The first problem I've run into is being able to target keywords with the low amount of traffic. I'm attempting to find more keywords to add to the above campaigns, but most I've come across have really low search numbers or are very broad terms.

    Feedback is always appreciated and if you have any questions, I'll gladly try to answer. I plan on adding other offers and I'll update my progress on these campaigns.
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    • Profile picture of the author MTVida
      Originally Posted by omarryam View Post

      ok seriously dude why don't you stop these campaigns you seems like not getting any clicks. and even if you added more keywords and started to get few clicks and maybe a conversion after a week or so...do you see how long it takes? i think you should try faster rout .
      He's learning the process, and he seems to be doing a good job at it. He's got profitable campaigns going, which is what he set out to do. When he's ready, he'll take the knowledge that he's been gaining here and apply it to larger campaigns.

      Looking for a fast way to make a lot of money usually doesn't work out for the best. As someone relatively new to the game, hes done a good job of keeping focused on his goal. For that reason, I believe he'll be successful.
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  • Profile picture of the author JayKnight
    I apologize for not keeping up with this. Had some issues with internet access, then got wrapped up in finishing up the semester with finals and all.

    Came back to some of the campaigns I was running no longer active, so everything is paused at the moment. I'll get together the stats and come up with a new plan of action, that still have about $30 in advertising left in 7 Search.
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    • Profile picture of the author dimager2003
      Let me give you a tip - don't torture yourself with slow campaigns that make 1-5 convertions a day. The chances you'll see any normal money with these campaigns are close to nothing. I was digging in that area for few month's with profitable but very slow campaign that was earning 10-15$ a day and it almost drove me crazy because I thought it is scalable, but it wasn't!

      You have to change your attitude about it and start going for big numbers - the element of risk is growing here but trust me, once you'll get something that takes off and you'll start seeing 100$ days suddenly coming to your account then it will be worse it.

      Good luck
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  • Profile picture of the author JayKnight
    I agree with you dimager. It was my first try into PPC so I figured I'd start small. I will not be re-adding funds to my account. I do have $32 left that I will figure out what to do with soon.

    Anyway, here are the total stats:

    Cost of Traffic: $43.27
    Revenue: $27.70
    Profit: -$15.57


    Total Clicks: 707
    Total Conversions: 21
    Total CR: 2.9%
    Total EPC: $.04
    Total CPC: $.06

    As you can see, I wasn't profitable at all. The two offers that were profitable actually ended while my campaigns were running. It was a good learning experience though, but I'll probably hold off on PPC for a bit, until I have a larger testing budget.
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    • Profile picture of the author movemaker
      good work bro and good case study. im glad that you were able to share your experience.
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  • Profile picture of the author Christian Little
    As a suggestion, don't use click-free traffic in 7search. That is something I have been experimenting with and had horrible results with it (details are in my latest blog post). cf keywords are total garbage and will burn through your funds very quickly if you aren't paying attention.
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  • Profile picture of the author ContentRank
    Did you try rotating offers from other networks? There's a possibility that some of your leads may get scrub. So when split-testing email submit offers, rotating offers is really necessary.
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