Is it just me or there's some secret ?

15 replies
- FB Ads - One of my very small test shows the below results...
- Every thing same picture, time etc etc & highly targeted... but still i get !

CPC : Imp = 1500 ish // Clicks = 2 // CTR = 0.124%
CPM : Imp = 5000 ish // Clicks = 2 // CTR = 0.034%

& i did overbid on the max suggestion by fb, just to see what happens for both cpm and cpc..


:: Question ::
- Does fb give more priority to CPC, anyone else who's done some tests, care to share some opinions, thoughts, suggestions or results..
#facebook ads cpc #facebook ads cpm #secret
  • How many ads did you have up? For both campaigns, the CPC and CPM campaign (I am assuming you had different campaigns for your different bid types) did they they get those exact figures you posted?

    FB gives priority to CTR. The higher the CTR the more the ad will show.
    {{ DiscussionBoard.errors[7178878].message }}
    • Profile picture of the author slowpoison
      Originally Posted by marktheonlinesurfer View Post

      How many ads did you have up? For both campaigns, the CPC and CPM campaign (I am assuming you had different campaigns for your different bid types) did they they get those exact figures you posted?

      FB gives priority to CTR. The higher the CTR the more the ad will show.
      Yeah i had 2 campaigns it was just one ad per campaign so... & yeah those are the exact figures

      Campaign #1 CPC = 1 ad
      Campaign #2 CPM = 1 ad
      {{ DiscussionBoard.errors[7179036].message }}
      • Profile picture of the author slowpoison
        Guys i shared my tests, well go ahead share some of your results if you have performed some tests on fb ads...there should be a few marketers at-least out of the 500k+ on this forum (just saying)....let it just be a small test like mine, doesn't matter, what matters is that you tested something
        {{ DiscussionBoard.errors[7179877].message }}
        • Profile picture of the author slowpoison
          bump for people seeing this now
          {{ DiscussionBoard.errors[7181158].message }}
  • Profile picture of the author skyboo
    Check your Inbox .
    {{ DiscussionBoard.errors[7181182].message }}
    • Profile picture of the author slowpoison
      Originally Posted by skyboo View Post

      Check your Inbox .
      ok got it..I'll respond via email its better..with the pm limitations and stuff
      {{ DiscussionBoard.errors[7181431].message }}
  • Profile picture of the author KaterSD
    Originally Posted by slowpoison View Post

    - FB Ads - One of my very small test shows the below results...
    - Every thing same picture, time etc etc & highly targeted... but still i get !

    CPC : Imp = 1500 ish // Clicks = 2 // CTR = 0.124%
    CPM : Imp = 5000 ish // Clicks = 2 // CTR = 0.034%
    Well I'm no pro but your not comparing apples to apples.
    {{ DiscussionBoard.errors[7181232].message }}
    • Profile picture of the author slowpoison
      Originally Posted by KaterSD View Post

      Well I'm no pro but your not comparing apples to apples.

      say what..
      {{ DiscussionBoard.errors[7181446].message }}
  • Profile picture of the author Royce Space
    I think that's a good results. Just test test test and test, don't really expect a profit specially if you're just starting out with facebook ads.
    {{ DiscussionBoard.errors[7181456].message }}
    • Profile picture of the author slowpoison
      Originally Posted by Royce Space View Post

      I think that's a good results. Just test test test and test, don't really expect a profit specially if you're just starting out with facebook ads.
      yea man agree like 100% on it...and thanks for dropping by and giving some feedback
      {{ DiscussionBoard.errors[7181791].message }}
      • Profile picture of the author slowpoison
        bump for guys seeing this today..
        {{ DiscussionBoard.errors[7184252].message }}
  • Profile picture of the author KaterSD
    you should have ran the cpc up to 5000 impressions.
    {{ DiscussionBoard.errors[7194079].message }}
    • Profile picture of the author slowpoison
      Originally Posted by KaterSD View Post

      you should have ran the cpc up to 5000 impressions.

      The only reason i did not wait for 5000 imp on CPC was because i already paid a hell lot for those 2 clicks on CPC & it was still ok cause i was testing a completely different angle..so wasn't a big deal ... The thing that i wanted to point out using this thread was the difference in the number of impressions..

      - Lets say my results helped me understand how soon did i get my first 2 clicks, using both CPC & CPM that was what i achieved in that test
      {{ DiscussionBoard.errors[7195264].message }}
  • Profile picture of the author marketwarrior06
    Banned
    That's the reason I avoid Face book ads. I don't use them and like them at all.
    thanks
    {{ DiscussionBoard.errors[7194790].message }}
  • Profile picture of the author JRemington
    Originally Posted by slowpoison View Post

    - FB Ads - One of my very small test shows the below results...
    - Every thing same picture, time etc etc & highly targeted... but still i get !

    CPC : Imp = 1500 ish // Clicks = 2 // CTR = 0.124%
    CPM : Imp = 5000 ish // Clicks = 2 // CTR = 0.034%

    & i did overbid on the max suggestion by fb, just to see what happens for both cpm and cpc..


    :: Question ::
    - Does fb give more priority to CPC, anyone else who's done some tests, care to share some opinions, thoughts, suggestions or results..
    That it a real weird thing to happen. Maybe with the CPM ad the ad was showing lower down and was less visible?

    You can do very well with FB but I feel the whole thing is rigged sometimes.

    For example, when you double your budget for a day on a successful campaign you sometimes get more clicks but the same conversions as when you had half the budget.
    Signature
    {{ DiscussionBoard.errors[7195190].message }}

Trending Topics