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My failed campaigns. HELP.

by PasswNL
4 replies
Hi there, last week i tested my first facebook campaigns.

I tested 4 offers that are 100% free and have a payout of €1 and €2.

I used CPM and used a $4.00 daily budget with $0.20/CPM.

I tested the offers for 2 days spended a total of $32.00 and got 114 clicks and only 1 conversion on all 4 offers. Am i targeting the wrong people?

Example on "Win iPhone 4s in 10 questions"
I used Age: 18-42
Interest: #Apple #iPhone #Apple inc #Apple iPhone
and used a picture of a iPhone in the advertisement.

I think im targeting wrong... Hope someone can tell me how tot target the right people.

Thanks.
#campaigns #failed
  • Profile picture of the author blackjack
    Originally Posted by PasswNL View Post


    Example on "Win iPhone 4s in 10 questions"

    99.999999% of FB audience knows that there is no such thing as "free Iphone". These are all scams.
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  • Profile picture of the author JustinDupre
    You're also targeting the wrong people. Most people that are interested in Apple and Iphone already have one. You're thinking to inside the box.

    Andddd the iPhone 5 is out, which is superior to the 4s. It's likely that's an old scrubbed out offer. CPM traffic is generally low quality, too. Use CPC on Facebook.
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  • Profile picture of the author ChrisBa
    Originally Posted by PasswNL View Post

    Hi there, last week i tested my first facebook campaigns.

    I tested 4 offers that are 100% free and have a payout of €1 and €2.

    I used CPM and used a $4.00 daily budget with $0.20/CPM.

    I tested the offers for 2 days spended a total of $32.00 and got 114 clicks and only 1 conversion on all 4 offers. Am i targeting the wrong people?

    Example on "Win iPhone 4s in 10 questions"
    I used Age: 18-42
    Interest: #Apple #iPhone #Apple inc #Apple iPhone
    and used a picture of a iPhone in the advertisement.

    I think im targeting wrong... Hope someone can tell me how tot target the right people.

    Thanks.
    You need to start using a method, if this industry was as simple as just picking the keywords a your offer then everyone would be making money. A technique is something like this - http://www.warriorforum.com/ad-netwo...-facebook.html. Where you funnel traffic and convert it to leads.
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