4 {{ upvoteCount | shortNum }}
4 {{ upvoteCount | shortNum }}

PPV Campaign: Top Bidder Vital??

by maverick78
3 replies
Hi warriors,

Is it vital to be a top bidder everytime for a PPV campaign to be successful??
#bidder #campaign #ppv #top #vital
  • Profile picture of the author ChrisBa
    No, this is one tip/secret of some of the top affiliates, depending on the cost and traffic level sometimes it's better to be second or third. You still get traffic from the 2nd and 3rd spot, just not as much. Play around and test different bids, you might be surprised.
    Signature
    {{ DiscussionBoard.errors[7463567].message }}
    • Profile picture of the author Greedy
      Originally Posted by ChrisBa View Post

      No, this is one tip/secret of some of the top affiliates, depending on the cost and traffic level sometimes it's better to be second or third. You still get traffic from the 2nd and 3rd spot, just not as much. Play around and test different bids, you might be surprised.
      I agree. I may higher when I am testing to keep things moving, but then settle my bids after.
      Signature
      {{ DiscussionBoard.errors[7463905].message }}
    • Profile picture of the author MTVida
      On PPC platforms, being the top bidder is necessary for the highest quality traffic. With PPV, this is not the case.

      You'll want to gain a significant amount of data for how well a certain keyword or URL performs. Specifically, you'll want to know the EPC that it gets. Then, check the highest bid positions and see how they compare to the EPC. If you can still make a good profit in position 1, go ahead and be #1 so you can get the most traffic. If you can't pull good profit from the top spot, check to see if you can still get in a position that gets traffic and still makes profit.

      BTW, if you're in the testing phase, bidding in the top spot is a good way to get data and optimize quickly, even though you may spend a bit more to get that data.
      Signature
      Become a Top-Dog Tracker! --- Get My Free Prosper202 Setup Guide And Video!


      *HEY!* Have Questions On Tracking Campaigns? Visit My Site and Let's Get Tracking!
      {{ DiscussionBoard.errors[7463922].message }}

Trending Topics