Please review Business Model

4 replies
I am trying to Give details about my business details as much as possible..........

Vertical to work out: Weight Loss
Demographics: USA

I want to run trial cpa offer that converts by one time payment. My business model is step by step

Step 1: Give ad to bing, gdn
Step 2: Drive traffic to my landing page which describe much about the product i am promoting. But i do not want want send the people to cpa offer at first. When Visitor first arrive they will get pop over, which suggest them to subscribe my email list. I will offer them a free guide or E book.

Step 3: When the subscribe they will redirected to my landing page where they will get review about product and get link of original CPA offer.

In a nutshell my model is

ppc->landing page-> quick email capture form( through popover)-> landing page home page-> cpa offer
#business #model #review
  • Profile picture of the author ChrisBa
    This isn't really a business model, but more of a 'technique' or 'method' you are trying to promote offers..

    Really IMO, you're better off

    1. Come up with something to give away the visitors (free ebook, content, etc, etc)
    2. Advertise on Bing, etc
    3. When the visitors come to your site, make them opt-in before you give your ebook, content away
    4. Do not direct them to a CPA offer right away, use e-mails to sooth it over and have them as a list member, then hit them up via email with offers
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    • Profile picture of the author thisisraz65
      Originally Posted by ChrisBa View Post

      This isn't really a business model, but more of a 'technique' or 'method' you are trying to promote offers..

      Really IMO, you're better off

      1. Come up with something to give away the visitors (free ebook, content, etc, etc)
      2. Advertise on Bing, etc
      3. When the visitors come to your site, make them opt-in before you give your ebook, content away
      4. Do not direct them to a CPA offer right away, use e-mails to sooth it over and have them as a list member, then hit them up via email with offers
      Thanks, which traffic is good for it.......
      You recommend bing, do you have any other choice......
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    • Profile picture of the author Greedy
      Originally Posted by ChrisBa View Post

      This isn't really a business model, but more of a 'technique' or 'method' you are trying to promote offers..

      Really IMO, you're better off

      1. Come up with something to give away the visitors (free ebook, content, etc, etc)
      2. Advertise on Bing, etc
      3. When the visitors come to your site, make them opt-in before you give your ebook, content away
      4. Do not direct them to a CPA offer right away, use e-mails to sooth it over and have them as a list member, then hit them up via email with offers
      This is great advice, I agree with it. One other suggestion would be to take a look at the competitors for your keywords on Bing and see how they structure their landing page design, and their ad copy.

      Just to make sure you hit things with full force.
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  • Profile picture of the author thisisraz65
    Thank Greedy
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