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Don't Use "Free".

by swatz89
12 replies
Hi. After several months I logged in to my Adworkmedia account and I got notification that they are changing the policy and you can't use "Free" word in your promotion of the offer. So what you have to say about this? Cheers.
#adworkmedia #cpa #free
  • Profile picture of the author StafidutZ
    Instead of "Free" use "for nothing" or "without charge" or "costless" or "changeless" or "on the house". Take a pick!
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  • Profile picture of the author chintz24
    No it's a good rule. Don't use free or don't use anything that indicates free. The reason being back end conversions are reduced and lead quality is harmed. If you want real business Use legit stuff
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    • Profile picture of the author swatz89
      Originally Posted by chintz24 View Post

      No it's a good rule. Don't use free or don't use anything that indicates free. The reason being back end conversions are reduced and lead quality is harmed. If you want real business Use legit stuff
      But the AWM itself use free in their offer. So how will promote or attract audience to submit the email??
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      • Profile picture of the author 100k
        Originally Posted by swatz89 View Post

        But the AWM itself use free in their offer. So how will promote or attract audience to submit the email??


        I hate that shit!

        I land on a CPA offer that pays $40 per lead or something like that.... it says Order you Free Trail or something along those lines, I go and test out and submit fake details only to be taken to a page where I have to buy something for $40!

        WTF whats wrong with these retarded advertisers.....
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        • Profile picture of the author dolnetmedia
          Originally Posted by 100k View Post

          I hate that shit!

          I land on a CPA offer that pays $40 per lead or something like that.... it says Order you Free Trail or something along those lines, I go and test out and submit fake details only to be taken to a page where I have to buy something for $40!

          WTF whats wrong with these retarded advertisers.....
          What you say it's relatively good but have you seen those endless "surveys" that you can never finish and that will almost never count as a lead!

          I've baned a lot of these offers from my lockers!
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  • Profile picture of the author Greedy
    It will attract better advertisers.

    But depends on the offer. Not sure if I am fan of it as a network wide rule, but I don't use Adworkmedia, so I am not too concerned.
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  • Profile picture of the author PPC-Coach
    There's lots of options to get around that word. Some are listed in this thread. It's just them trying to filter out freebie seekers who just won't convert for them.

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    • Profile picture of the author gabe86
      I'd would say no charge. But it would be hard to come up with a word that's associated with free.
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  • Profile picture of the author KFK
    I was only thing about this the other day, when you use free you get lower quaintly leads. I will have to make some changes. I heard of a good book called Words that sell by Richard Bayan. I think it's available on amazon, you might find it a good read
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    • Profile picture of the author Alex Awes
      Originally Posted by KFK View Post

      I was only thing about this the other day, when you use free you get lower quaintly leads. I will have to make some changes. I heard of a good book called Words that sell by Richard Bayan. I think it's available on amazon, you might find it a good read
      I just had a look at that book on amazon herehere
      It has the tag line:

      "More than 6,000 words and phrases that make the difference between "yadda-yadda-yadda" and copy that sells"

      As usual cheaper on Kindle
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      Why was your signature file linking to a domain owned by someone else?

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  • Profile picture of the author Jetmir
    Yeah, as a warrior said up there, use synonyms for the word "free" and you should be fine.
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  • Profile picture of the author Joel Young
    "complimentary" is a good word. I use it on squeeze pages; split tested that word seems to convert better than "free".
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